Content pruning for AI search: When to remove, redirect, or consolidate pages
Discover key metrics for content pruning and decide whether to remove, redirect, or consolidate pages with our free decision matrix workflow.
Topic: Search engine
New Adobe tool shows where brands win and lose in AI search
Backed by 300 million AI prompts and Semrush data, the platform tracks mentions, share of voice, and content gaps across leading AI engines.
Google just released an AI opt-out feature. Your competitors hope you use it.
Users aren't opting out of AI Overviews or AI Mode. If your content disappears from those experiences, someone else will take its place.
Google Ads shifts Demand Gen billing to CPM for some Discover campaigns
Google Ads will switch Demand Gen campaigns optimized for VTC on Discover from CPC to CPM billing starting July 15.
What new AI search data reveals about visibility and trust
Consumers are validating information across more platforms before making decisions. New findings show where AI systems look for authority.
Why attribution and impact are no longer the same thing in PPC
Platform reports tell part of the story. Incrementality, CRM data, and broader measurement can reveal marketing's true impact.
What ChatGPT Ads data reveals about your competitors
We've analyzed nearly 1 million queries to show you what's really happening. Most search teams are missing it completely.
Introducing ‘YBYS’: Your brand = Your SEO
The easiest way to survive AI search may be the least exciting SEO advice ever: build a real brand.
The micro-macro shift: How to measure AI visibility now that precision is gone
AI visibility is now a macro measurement problem. Here’s how to build a defensible framework for tracking recommendation trends.
Can a fake brand win in AI search? New experiment says yes
A month-long test shows AI visibility follows repeatable signals — making it predictable, testable, and open to strategic influence.
The framing gap: Why AI can’t position your brand
AI can verify claims, but it won’t choose the conclusions that benefit your business. Learn how framing turns proof into preference.
The bureaucracy tax: How disruptors are winning AI search visibility
Slow approval cycles and rigid workflows are costing enterprises AI visibility. Faster execution and structured data shift the balance.
Content strategy in 2026: What actually changed (and what didn’t)
Organic traffic down? Learn the 2026 two-surface content strategy: audit Google + AI search visibility, measure LLM citations, protect rankings, and grow authority.
The hidden ‘bland tax’ that could erase your brand from AI search
Visibility now hinges on being chosen by AI, as authority, unique insights, and consistent signals determine which brands make the cut.
AI buttons: Smart UX play, risky GEO tactic, or both?
From AI poisoning fears to usability gains, AI buttons are sparking debate. Here’s a data-backed look at their real impact and limitations.
AI search adoption isn’t equal and income is driving the divide
Higher-value audiences are adopting AI faster, fragmenting search behavior and reshaping decisions before the click.
A 6-point scorecard for AI-ready product pages
See how AI assistants evaluate product pages and what they need to recommend your products — from specs to reviews and use cases.
AI agents and agentic AI vs. traditional automation
Not sure when to use automation vs AI agents or agentic AI? This guide helps enterprise teams choose based on control, risk, and impact.
SearchCap: Canada Orders Google Content Removals, Amazon Fire Phone & Bing Ads Landscape Estimator
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Product Feed Specs Going Live Sept. 30, Including A Mobile Landing Page Attribute If you’re running Google Product Listing Ads, it’s time to revisit your feed. Google has updated […]
Shake Up In Chinese Search Market As Engines Merge
In a move somewhat reminiscent of the back end merger of Yahoo and Microsoft’s search engines, the number three and four search sites in China are set to combine assets and cross-promote in a nearly $450 million deal writes ZDNet. The deal involves Chinese online portal Tencent’s Soso search engine and Sohu’s Sogou. The latter […]
Twitter Search Lets You Once Again Find Old Tweets
For ages now, Twitter has only allowed you to search for tweets back for about a week. Looking for a tweet older than that? You were out of luck, at least using Twitter itself. But now, that’s changing. In a post today, Twitter says that some older tweets are now going to be available. How […]
SearchCap: The Day In Search, December 7, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Raven Tools To Remove Scraped Data To Maintain Access to AdWords API While there has been lots of talk about a Google crackdown on developer access to the AdWords API, there […]
New Topsy Index Leverages Influence & Relevance For Google+ Search
Today Topsy Labs, a real-time social search platform, announced the addition of Google+ as a source in its real-time social search index. Topsy features an influence algorithm to display the most pertinent and popular social results. In addition to social posts, Topsy displays shared links with social context within the results. A little over a month ago, […]
Who Started The “Dear Yahoo, I’ve Never Heard Anyone Say ‘Let’s Yahoo It’ Sincerely Google” Twitter Joke?
As you might expect, I monitor a number of search-related topics being discussed on Twitter. Over the past few days, there’s been spike in funny bit of advice that Google is giving Yahoo — that no one says, “Let’s Yahoo It.” But how did that get started? Let’s start with the joke first: Dear Yahoo, […]
Google Instant Now For Google Places
Google has launched Google Instant Search for Google Place search results. To see this yourself, conduct a search on Google and then click on “Places” in the left-hand panel. Then type in the search box and Google Instant will predict and auto fill your searches. Here is an example query for pizza: Google continues to […]
Yahoo Reveals Secrets Of “Search Direct” Alogrithm
I had about 20 minutes with Yahoo’s Shashi Seth after the press conference to discuss a range of things related to the Search Direct announcement. First, he confirmed that Search Direct entirely replaces Yahoo’s Search Assist. Indeed one way to look at it is as Search Assist Plus. The Answer Is Out There Seth said […]
Head-To-Head: Yahoo Search Direct Vs. Google Instant
Yahoo rolled out Yahoo Search Direct today, its rival to Google Instant. Yahoo says that its service is focused on providing actual answers, while Google’s is focused on bringing back links. True? Let’s have a face-off. Test 1: Who’s #Winning For Charlie Sheen? Yahoo says one of the 15 areas that it’s especially focused on […]
Yahoo Search Direct Takes On Google Instant By Providing Answers In The Search Box
Yahoo CTO Blake Irving introduced Yahoo’s challenge to Google Instant, “Search Direct,” at a press event today at the offices of Yahoo’s PR agency. (See Danny’s head to head comparison of Yahoo and Google Instant.) Before diving into the news, Irving first reviewed Yahoo’s strategy (presented as a periodic table). Yahoo Instant Search Take Two […]
Google Now #1 Search Engine In Czech Republic; 5 Countries To Go For Global Domination
Google has just become the number one search engine in the Czech Republic, leaving only five countries on earth where it’s not the most popular site for searching the web. According to Toplist, a web measurement service, Google’s aggregate share inside the Czech Republic was 47.2% between January 4 and January 12 (yesterday). That’s a […]
Topsy: Now Searching Tweets Back To May 2008
Looking for old tweets? Look to Topsy. The service has just expanded to have what it claims to be the largest searchable collection of past tweets, over 5 billion of them, stretching back to at least May 2008. That makes it more comprehensive than Google’s Twitter search or even Twitter’s own Twitter Search. Topsy will […]
Google China: Congressional Praise; Microsoft Supports Tyranny & Google Eats Poo Cartoon
The reactions to Google’s partial withdrawal from China continue. Yesterday, there were hearings in the US Congress where representatives showered praise on Google while competitor Microsoft was said to be supporting tyranny. Meanwhile, there is a nice round-ups of reactions from China folks on the web, including a great cartoon of something you never see […]
QueryCAT – Search FAQs
QueryCat is a search engine that is designed to search frequently asked questions, and they claim to have the largest database of these, by using the Alexa web crawler. They have apparently indexed over 2 million questions and answers (though this information isn’t on the website) which is a fair number. I tried lots of […]