After months and months of testing, Google has just officially launched the mobile-friendly label in the mobile search results. In an effort to help mobile searchers know which sites they may click on are mobile-friendly versus which ones are not, Google has added a text label under the URL in the snippet that reads “Mobile-friendly” […]
Europe and the U.S. continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, U.S. courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic. A California state court in San Francisco recently granted Google’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Will Now Let You Roll The Dice Ever want to roll a dice but not have one handy? Now you can just go to Google and search for [roll […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark Buckner, Henshaw recommends SEOs […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Debuts New Look For Hotel Booking Ads As The Carousel Disappears The grand, awkward Carousel experiment appears to be coming to an end — for local listings at least. Google […]
Google is dropping its horizontal Carousel display of local search results in several categories: restaurants, nightlife, entertainment and hotels. It’s being replaced by a 3-pack of organic listings and some new secondary pages. The Local Carousel rolled out in June, 2013 for the PC in the US and gradually expanded to a number of categories […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: EBay Dumps Google Syndicated Ads For Bing Ads On Mobile Devices Quietly, eBay has dumped Google AdWords sponsored text ads from mobile devices in favor of Bing Ads. The move was […]
Quietly, eBay has dumped Google AdWords sponsored text ads from mobile devices in favor of Bing Ads. The move was noticed by RKG, the agency’s Director of Research, Mark Ballard, wrote about the change today. EBay serves syndicated text ads at the bottom of category search pages as a way to further monetize its content, […]
Think social media has killed search as a traffic driver? Think again, given that social media giant Twitter shared today that SEO has helped it generate a 10-times increase in logged-out visitors to its web site. The news came during the Twitter Analyst Day event today. Twitter’s director of product management Trevor O’Brien said the company made […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Honors Veterans On Both Sides Of The Ocean With The Tower Of London Image On Homepage To honor all veterans, Bing is featuring The Tower of London on its homepage […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Puts Custom Ebola Info Box At Top Of Search Results & Offers To Match Donations To Help Fight Deadly Outbreak Google announced today it has launched a public fundraising campaign […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: App Extensions Coming To Bing Ads App extensions will be available to advertisers on Bing Ads starting next spring. Timed to coincide with the removal of explicit mobile OS targeting, app […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing: It’s Unlikely That We’ll Take Search Share Away From Google Microsoft’s Director of Search admitted this week that Bing isn’t likely to put a significant dent in Google’s search market […]
Last week, the head of Google’s web spam team Matt Cutts announced that he was extending his leave. Now, Cutts has opened up a bit more about it, further suggesting he won’t return. Cutts also suggested that having himself or anyone be a public face for Google in terms of publisher issues might not be a good use […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Redesigns Maps, Adds OpenTable Reservations, Uber Estimates Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Link Building with Content: The Experienced Route to SEO – November 11 Webcast Successful SEO is not “content marketing –vs.– link building”. It’s content marketing with link building. Quality content attracts […]
Friday night, October 17th, Google finally pushed out a refresh/update of the Penguin algorithm, we code-named Penguin 3.0. We discovered later it was a worldwide update, impacting less than one-percent of English queries and that it would roll out for the next few weeks. 18 days later, two weeks and four days since, the roll […]
Bing announced a new set of mobile crawlers with Bingbot Mobile User Agents to better support and recognize mobile websites that are not responsively designed. Lee Xiong from the Bing Crawl team explained Bing has designed these new crawlers to “probe websites with a number of new crawlers with the aim to give us the best […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 2 Creative Ways To Promote Vital But Infrequently-Searched-For Events With PPC No search volume? No problem! Columnist Pauline Jakober provides helpful tips for campaigns focused on low search volume, high conversion […]
The head of Google’s web spam team, Matt Cutts, says that his leave from the company has gone so well that he’ll be continuing it through 2015. Cutts shared the news today in a note added to his original blog post from July about going on leave, saying: When I went on leave, I wanted […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Following Germany’s Lead Spain Passes Misguided “Google Tax” Anti-Piracy Law Given the saga of Germany’s ill-conceived and poorly implemented “ancillary copyright law” one would have thought that another European government wouldn’t […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Economic Impact of SEO Media Services- November 6 Webcast Using an outside expert resource for global SEO and earned media services can make your search marketing campaigns a valuable investment. […]
Duane Forrester, the senior product manager in charge of webmaster outreach for Bing, has lost his job as part of the recently announced layoffs at Microsoft. The move leaves Bing without one of its longest-serving and recognizable faces to the SEO and publisher community. Forrester posted the news on his blog today, saying he’s not […]
China’s leading search engine Baidu posted its 3Q 2014 earnings yesterday, reporting $2.2 billion (RMB13.520 billion) in total revenue, a 52 percent year over year increase. According to Baidu chairman and CEO Robin Li, the site’s mobile traffic surpassed PC traffic last quarter, with mobile revenue representing 36 percent of total revenue. “In the third […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Groupon Pages Part Of Company Evolution Into Local Search Site Depending on your viewpoint, Groupon’s new Pages offering is either a helpful new tool for local business owners or a bid […]
Depending on your viewpoint, Groupon’s new Pages offering is either a helpful new tool for local business owners or a bid by the company for more search exposure and a new way to gain sales leads. Indeed, it probably qualifies as both. Groupon stresses Pages’ value for business owners (SEO, reputation, social engagement) but there are […]
In July, Google began labeling the mobile search results that had results from Flash enabled sites with mobile warnings. The warning cautioned mobile users from clicking to the site, by showing a notice that reads: “Uses Flash. May not work on your device. Try anyway | Learn more.” That warning is rolling out to more […]
Google announced a new feature available in Google Webmaster Tools this morning for tracking your mobile usability issues. The new report is named the Mobile Usability report and it is available at google.com/webmasters/tools/mobile-usability within Google Webmaster Tools. The tool will show you common usability issues with your mobile site, so that you can fix them […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana Google Analytics’ new Treemaps report allows for lightning-fast analysis. Contributor Matt Lawson goes through some analyses to use in […]
In early September, Google introduced the Sitelinks search box that gives webmaster the ability to control how Google handles searches conducted within the search within this site, in the Google search results snippet area. Google is now letting webmasters disable the feature completely. For example, if you search for [youtube] in Google, Google will add […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Now Lets You Search By Emoji Want to search for something using popular emoji characters? Microsoft’s Bing search engine now supports this. Bing announced the news in a post today, […]
Google announced they’ve updated their webmaster guidelines to specifically note that blocking your CSS or JavaScript files may have a negative impact on your indexing and search rankings in Google. Pierre Far, Google’s Webmaster Trends Analyst, said the “new guideline specifies that you should allow Googlebot access to the JavaScript, CSS, and image files that […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reports: Google Pirate Update Has Rolled Out This Week Last week, we reported that Google will be pushing out an update to the Google Pirate Update in the upcoming weeks. It […]
At a Bing Ads Next event in Redmond, Washington yesterday, Microsoft executives outlined the roadmap ahead for Bing and Bing Ads, which powers paid search advertising on both Bing and Yahoo. In discussing the evolution of Bing and the way Micosoft is thinking about search, Rik van der Kooi, Corporate VP, Advertiser and Publisher Solutions […]
Last week, we reported that Google will be pushing out an update to the Google Pirate Update in the upcoming weeks. It looks like Google pushed that update out a few days ago. Torrentfreak reports the update has impacted many torrent sites. Here is a screen shot of the SEO visibility for the site torrentz.eu […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Growing Your Business With Customer Reviews – October 30 Webcast Learn how capitalizing on the insights from customer reviews can increase search traffic and landing page conversion rates. Join Chris Silver […]
seoClarity has published a new click-through ranking study, this one not just looking at desktop search, but more importantly, mobile search. The study finds that if you do not rank in the number one position in the mobile results, the click-through rate drops off significantly, so much so that ranking number barely matters. Here is […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Now Shows Your Flights, Events & Packages In The Search Results Yahoo announced that Yahoo Search, as well as Yahoo Mail‘s Today section will now show you your upcoming […]
Just as Google saw when looking at overall search data, AdGooroo discovered by looking at ad clicks on Google: Frozen’s Elsa is this year’s golden child of Halloween in the U.S. Of the $2.9 million advertisers spent on 1,128 Halloween costume keywords, paid search research firm AdGooroo found that Elsa dominated the $2.9 million advertisers […]
Gary Illyes from Google announced on Google+ that the Google Webmaster Trends Analyst team is looking to observe you and your company, while you work. Gary said Google is looking to sit with companies, agencies, and website owners at their office and watch them as they work on “managing their sites’ content and infrastructure.” This […]