SearchCap: Google Maps Redesign, U.S. Election Searching & AdWords Reports

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Google Redesigns Maps, Adds OpenTable Reservations, Uber Estimates
  Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was and become an increasingly sophisticated local discovery tool with an array of content types and improved functionality. Now Google has made Maps more “actionable” with OpenTable reservations and Uber pickup and price estimates built into the app. For […]
• Google: We Acted Quickly On Right To Be Forgotten Requests To Avoid Litigation
  Although there was little guidance on how to handle “Right To Be Forgotten” (RTBF) requests, Google’s PR Chief in Europe says the company acted quickly to process those requests and remove some URLs out of a fear of being sued. Peter Barron, the head of Google’s European communications, told a packed session today at the […]
• U.S. 2014 Elections: Google & Bing Both Deliver Quick Answers For Election Results With An Interactive Map
  As promised, Google and Bing are both offering quick answers for election-related queries. Searching “election results” on Google provides a quick answer box with a color-coded map of the U.S. to show which states went red and which went blue. Users have the option to click on House, Senate and Governor election results, as well […]
• Walmart Brings Product Search To The In-Store Experience
  Walmart has updated its Android app (and soon iOS app) to offer an improved in-store experience with search at the center. The new Walmart “Search My Store” feature offers a view into the future of in-store app usage. The combination of real-time online inventory and indoor location is making possible new types of in-store, digitally-enhanced experiences for shoppers. […]
• New AdWords Shopping Campaigns Report For Google Analytics Rolling Out
  Today, Google announced that a new Shopping Campaigns report will start appearing in the AdWords section of Google Analytics. The report is rolling out globally over the next few weeks. The news comes along with the full release of Enhanced Ecommerce features in Analytics. The Shopping Campaigns report gives AdWords advertisers more insights into product […]
• 37 Awesome Tools To Get The Most From Your SEO Campaigns
  Columnist Matthew Barby shares his favorite tools for a wide variety of online marketing tasks.

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Infographic: @RedSox 2nd Most Influential #MLB Team On Twitter
• Twitter Expands Self-Service Ad Platform To Nordic Countries, Singapore & New Zealand
• Like Facebook, Twitter Now Lets You Tweet From The Top Of Your Timeline
• Progressive Insurance #FloBron Campaign Meets With Mixed Response
• Google Opens Up Consumer Surveys Program For Publishers To Monetize Content
• Report: Facebook Sent 10% More Traffic To Publisher Websites In August Compared To Last Year
• Mobile Marketing: Building A Digital Asset To Get More For Your Money
• Enhanced Ecommerce For Google Analytics Rolls Out Of Beta
• Programmatic Storytelling: How Programmatic Is Evolving Traditional Branding
• Twitter’s Adam Bain On “Buy Now” Tweets: “What We Do Is Monetize Emotions”
• Is The Company Claiming Credit For #AlexFromTarget Really Behind It?
• Twitter Launches Small Business Planner Mobile App

Search News From Around The Web:

Industry

• Battle Link Penalties in ‘Chuckie Links,’ an SEO Video Game, Search Engine Journal
• Google Moving Into Another New York Building, Wall Street Journal
• Is it Time for SEO Ethics? (And What Are They, Anyway?), SEMrush Blog
• We Doubled Power to Server You Better. Introducing Ahrefs New Cluster!, Ahrefs Blog

Local & Maps

• How to Perform the Ultimate Local SEO Audit, Moz
• Is Your Brand Being Killed By Bad Reviews?, SEMrush Blog
• What You Need to Know About Local Marketing with Mike Blumenthal, Certified Knowledge

Link Building

• Are Scholarship Links Considered Unnatural?, Search Engine Watch
• Google’s Recommendations for Gaining Links That Could Seem Suspicious, The SEM Post

Searching

• Search Challenge (11/5/14): Plausible or not, and why…?, SearchReSearch

SEO

• 5 WordPress Plugins to Ensure Your Pages are SEO-Optimized, Search Engine Guide
• Google Looking To Build Automated Action Viewer Into Webmaster Tools, Search Engine Roundtable
• Google On Old Blog Posts, Archives & Legacy Content Related To The Panda Algorithm, Search Engine Roundtable
• Google Panda & Killing Old Content – A Deeper Look, Alan Bleiweiss Consulting
• Google Penguin 3.0 Not A Faster Running Algorithm?, Search Engine Roundtable
• Google Reclassifies Certain Types of Thin Content Pages, dejanseo.com.au
• Google Webmaster Tools Hacking : Beware, Search Engine Roundtable
• How Successful SEOs Embrace Marketing & Technical Skills, blog.ahrefs.com
• How to Incorporate SEO and Influencer Content, Online Marketing Blog

SEM / Paid Search

• Making The Case For An Account Restructure, PPC Hero
• New features in AdWords scripts, Google Ads Developer Blog
• Standing Out With Google AdWords Extensions, koozai.com
• Unlock the Power of Auction-Time Bidding in AdWords, Inside AdWords
• What’s New in Bing Ads: October 2014 Feature Release Summary, Bing Ads Blog

Search Marketing

• Complete Guide to Mobile Usability Reports in Google Webmaster Tools, ignitevisibility.com
• Microsoft UK Industry Insights: Finance – November 2014, advertising.microsoft.com
• Organisation: The Key To Content Marketing Success, koozai.com