The three AI research modes redefining search – and why brand wins
With AI-driven discovery, brand strength is key. Learn what it takes to be chosen across explicit, implicit, and ambient research.
Topic: Seth Godin
Fame engineering: The key to generative engine optimization
Fame engineering builds AI availability – ensuring generative engines recognize, understand, and recommend your brand in buying moments.
A 13-point roadmap for thriving in the age of AI search
Actionable insights for optimizing your digital presence across search engines, AI platforms and emerging technological ecosystems.
SEO content writing vs. content writing: The key difference
While SEO content writing and content writing differ, one is not better than the other. Here's why you need both to succeed in marketing.
4 ways to own your own career path in digital marketing
If you find yourself going with the flow or doing a lot of hoping for your career, here’s how to start taking charge today.
SearchCap: Google Penalty, AdWords Website Call Conversions & Pigeon Fears
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Ability To Track “Website Call Conversions” In AdWords Today, Google launched a what’s likely to become a popular new feature for many AdWords advertisers. Website call conversions allow advertisers […]
HubPages Acquires Squidoo: Content Migration To Begin Within A Few Weeks
Seth Godin, the founder and owner of Squidoo, announced the social content platform, has been acquired by HubPages. Squidoo was founded back in 2005, where users can create “lenses” of topics and content. Back in 2007, we did a Q&A with the founder and then in 2011 Panda hit, which reportedly had an impact on […]
SearchCap: The Day In Search, August 1, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Five Years Later, Ex-Farecast Founder Asks “What Is Bing Doing?” Oren Etzioni, the founder of Farecast who sold it to Microsoft in 2008, says he’s “disappointed” with Bing’s development and “expected […]
Link Building Means Earning “Hard Links” Not “Easy Links”
For ages, Google has encouraged people to build links in order to rank well. But in the wake of the Google Penguin Update, it’s become painfully clear to me how many people have failed to understand the inherent quality links part of that link building message. Consider this a wake-up call. Yes, you want links, […]
SearchCap: The Day In Search, November 2, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Product Runway: Livestand And IntoNow Yahoo held its second now annual “Product Runway” event, mc’d by product chief Blake Irving. Irving was assisted by some younger executives from companies that […]
The Rise And Fall Of Content Farms
With Demand Media having gone public last week, it is worth taking some time to discuss the future of content farms. Clearly, lots of people are seeing value in the business model, as shown by the street’s willingness to accept the IPO, and the acquistion of Associated Content by Yahoo! last May. But what is […]
SearchCap: The Day In Search, November 1, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blekko, The “Slashtag” Search Engine, Goes Live Blekko, the long anticipated search engine founded by Rich Skrenta, has finally opened to the public. The service offers an interesting way to “slash” […]
SearchCap: The Day In Search, October 1, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Pulls Dead Body Images From Street View Brazil Google has removed Street View images in Brazil that showed dead bodies on local streets. One image showed a partly-covered body lying […]
Yahoo Launches Advertising Solutions Portal
Yahoo has launched a new portal dedicated to online advertising. It’s called, you could’ve guessed: Yahoo! Advertising Solutions. Yahoo says the content on its new ad portal is meant to inspire and educate advertisers. It features demos, articles, videos, and a “keynote video” featuring Seth Godin. Yahoo touts the new site as … a leap […]
SearchCap: The Day In Search, April 28, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, August 25, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, August 11, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google’s Knol Launches: Like Wikipedia, With Moderation
After six months of testing, Google has formally rolled out Knol, a service designed to let people create pages of knowledge on any topic they choose. While Google says Knol is not designed to compete with Wikipedia — and there are good arguments to back this up — I still think the easiest way to […]
SearchCap: The Day In Search, February 4, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, January 18, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, December 27, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, December 18, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Knol: Competitors Respond & Time To Limit The Aggregators?
Last week, our Google Knol – Google’s Play To Aggregate Knowledge Pages article covered the Wikipedia-like Google Knol product that Google is testing and may release in a few months. In that article, I noted how Knol was aimed squarely at services like Wikipedia, Yahoo Answers, Mahalo, and Squidoo. Since them, some of those players […]
Google Knol – Google’s Play To Aggregate Knowledge Pages
Move over Wikipedia, Yahoo Answers, Mahalo, and Squidoo. Maybe. That’s because Google’s testing its own service to let people build a repository of knowledge. In fact, knowledge forms the core of the service’s name: Google Knol. Screenshot of Google Knol page (feel free to use this and those below, just link to this story, please) […]
SearchCap: The Day In Search, November 28, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, November 26, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, October 24, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, September 6, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, August 3, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, August 2, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, June 20, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Mahalo Greenhouse: Get Paid For Writing Search Results
Jason Calacanis has announced Mahalo Greenhouse, a way for users to get paid for writing their own search results for the Mahalo people-powered search engine. The Greenhouse FAQ gives more details on the program, where if accepted, you can earn $10 to $15 per submission.
SearchCap: The Day In Search, May 23, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Q&A With Seth Godin, Founder & CEO Of Social Search Service Squidoo
Seth Godin is widely known as one of the foremost advocates of “permission marketing,” promotional campaigns that don’t rely on interrupting the attention of your customers, but rather engage them and even turn them into enthusiastic advocates that volunteer time and effort to help you promote your products or services. Godin doesn’t shy away from […]
SearchCap: The Day In Search, April 30, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
SearchCap: The Day In Search, April 27, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
What’s So Different About Being Small?
Let’s get this out of the way right now: Hands-on SEO and SEM for small businesses is no different than it is for large corporations. Small businesses need to develop great content around targeted keywords and get quality inbound links… just as any other business does. On the PPC front, small businesses need to write […]
Why The SEO Folks Were Mad At You, Jason
Jason Calacanis is riled up about SEO today, telling the world that "90% of the SEO market is made up of snake oil salesman" and still confused over why the "SEO folks" were mad at him when he said "SEO is bull" during our keynote conversation at SES Chicago last December. I love Jason. I […]
Search Engine Journal’s 2006 Blog Awards Announces Winners
Search Engine Journal has announced all the winners of the 2006 blog awards that we voted for a couple weeks ago. Here are the winners broken down:
Some Of Digg’s Ban Domain List
The 10e20 blog complies a list of the sites they know are banned from Digg.com. There has been a recent wave of Digg bans, and reportedly, once your banned, you cannot get back in. Here is a current list of banned sites as per 10e20’s post.