If search has any influence or say in who will win the Super Bowl this Sunday, Super Bowl XLVII, then the San Francisco 49ers are clear winners. A Bing representative told us that the San Francisco 49ers have twice as many searches than their competitor the Baltimore Ravens. Plus, the 49ers quarterback, Colin Kaepernick, has […]
Journalists call them headlines; SEOs call them titles and headings. Whatever you call them, they’re the words that tell someone that your article is what they want to read. Look at Google News any day of the week for examples of headlines that give you absolutely no idea what the article might be about. Search […]
Don’t worry, Google’s year in review for 2012 isn’t that predictable for the once in a lifetime calendar event. On the official Google 2012 Zeitgeist website, you’ll find their biggest list ever published, with a total of 838 lists from 55 countries, covering 1.2 trillion searches done worldwide. Digging in deeper, Google has divided the massive […]
Ask.com’s 100 million users remain almost as loyal as Twihards, prompting us to ask if searchers are on Team Jeeves or Team Diller when putting in their queries. For the 2012 installment of the series in hot searches, Ask added a new twist to the searcher saga, layering in a thicker plot and seeking a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: iOS Users To Get Enhanced Google Search App Ahead Of Most Android Users Google announced an enhanced version of Google Voice Search today with some pretty awesome interaction in answers. Android […]
Even though large sporting events such as the Super Bowl have seen their share of mobile traffic, the current Olympic Games are the first truly multi-platform global sporting event. During the first two days of the Olympics, smartphone and tablet searches approached 50 percent of overall search query volume according to Google. In one case, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Four Seriously Cool Information Resources As a librarian, researcher and frequent blogger, I’m constantly coming across incredibly useful online information resources that are most effectively searched using their own site search […]
Danny Sullivan, Chris Sherman and Google SVP of Advertising Susan Wojcicki are now seated for her on-stage keynote interview this morning at SMX West. It’s a capacity crowd as Chris Sherman introduces Wojcicki as “one of the 50 most influential business executives” (Forbes). He also characterizes her as someone “you may not have heard of at […]
Last week at the Tools of Change conference, Clay Johnson, author of the new book The Information Diet gave a keynote talk titled “Is SEO Killing America“. Sigh. If you’ve been involved in search for any length of time, your first reaction may be, this again? Haven’t we done this before? Once or twice? Clay’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Testing New Search Results Design Bing is testing a new design for the search results layout. The new design seems a lot cleaner, fresher and more organized compared to the […]
A wide range of social and mobile data are being reported by various sources in the wake of last Sunday’s Super Bowl game. For example, ad network inMobi said 39 percent of survey respondents “used their mobile device in response to a TV commercial during the game” (discussing commercials, getting more information or watching TV […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did Super Bowl Advertisers Take Advantage of Search Interest? Over the past couple of days, numerous stats and figures have been published about how Super Bowl advertisers took advantage (or not) […]
Over the past couple of days, numerous stats and figures have been published about how Super Bowl advertisers took advantage (or not) of social media this year. But commercials also drive people to search engines, which in turn (when things go right) can lead potential customers to advertiser web sites where rather than talk about […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Managing PPC Through The Fog Of Long Tail Keywords PPC managers over the years have always struggled with the right number of keywords to have in their accounts. Should you build […]
Super Bowl 46 kicks off on February 5, 2012 at 6:30pm EST on NBC. Amazingly enough, I found this information by searching on Google and clicking on the second result: nfl.com. Amazing because every year, football fans flock to search engines searching for the start time, and until now, organizations like the NFL, the playing […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 Common Tracking Problems: How To Troubleshoot & Fix Them I spend a lot of time trying to figure out exactly what is wrong with some clients’ analytics installs. Unlike types […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft adCenter Increases Ad Description, Adds Budget Widget & More Mobile Targeting Options Microsoft announced their January 2012 adCenter release update. The update includes three major additions to adCenter: (1) adCenter […]
It’s been about a year since Ask went back to its roots as a full Q&A site and at the end of last year, we offered up its most popular questions of 2010. In that story from 2010, note that Ask.com claimed 90 million users at that time, and in this year’s followup release of […]
Google aired a 90 second TV commercial on Thanksgiving Day during the Lions/Packers Football game. The commercial highlighted some of the features of Google +, focusing on the circles and hangouts features – but mostly on circles. The goal of the commercial was to communicate how Google + enables you to share as you would […]
Google’s “Dear Sophie” TV spot for Chrome, in which a father creates a Gmail account for his newborn daughter and sends her multi-media messages as she grows up, earned the top spot in Ace Metrix’ rankings of websites’ TV advertisements. Despite being a recent and reluctant entrant to TV advertising, Google dominated the rankings with […]
As with Google, Twitter saw a spike in activity related to the death of Steve Jobs. However, the company said that the number of tweets per second didn’t break new records. The Peak Records Twitter told us that at 5pm PT yesterday, it saw 6,049 tweets per second happening at peak, with tweets continuing throughout […]
Twitter has released new numbers showing last night’s announcement that Osama bin Laden was dead generated the most activity on the service that it has ever seen, in terms of “sustained rate of tweets.” From 10:45 PM Eastern time on May 1 through 12:30 AM on May 2, there were on average 3,440 tweets per […]
Royal Wedding madness had descended upon Google. Do a search for royal wedding, and you’ll be treated to a special box telling you the time it happens in your location. The image above shows the box, with the time of 3am Pacific Time tomorrow, because that’s the time zone I’m in. The box is actually […]
Today at SMX West, the subject of the day was content farms. One session included the founder of (sometimes-called content farm) Associated Content, Luke Beatty, and focused on the good that can be learned from content farms, as well as what sites who have been hit by Google’s Farmer aka Panda update can do to regain […]
Below are Search Engine Land’s 10 most popular stories from February 2011:
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelp: Google Told Us “Our Way Or The Highway” If you wanted to see Yelp reviews for a particular restaurant you could either go to Yelp.com or you could go to […]
Sunday night’s Academy Awards came close to matching the Super Bowl’s overall activity level on Twitter. But, like the Pittsburgh Steelers or The Social Network, it came up just a bit short in the end. Twitter says its users sent a total of 36.4 million tweets in a five-hour span Sunday beginning with the Oscars […]
Google CEO Eric Schmidt says consumers’ adoption of the company’s mobile services has happened more quickly than executives expected. Schmidt, who is set to step down as CEO in April, spoke at the IAB Annual Leadership Meeting in Palm Springs. “It’s happening, and it’s happening faster,” he said. “We look at the charts internally, and […]
Social ad network OneRiot is introducing the ability to target mobile audiences by interests, demographics and influence on its ad network of Twitter clients. The company produces an influence score for individuals and organizes them into buckets based on several targeting variables. Advertisers can then buy audiences according to those groupings. In a case study […]
Search Engine Land’s SMX West search marketing conference in San Jose March 8-10 has Foursquare kicking off the first of a series of keynotes at our event.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Results Get Localized & Personalized The idea of “normal” search results died a little more today, as Bing has begun delivering personalized listings depending on a searcher’s location or past […]
Twitter wasn’t the only social media platform that recorded super levels of activity associated with the big game last weekend. Local check-in player Foursquare says it saw 200,000 check-ins, making this year’s Super Bowl the most checked-into venue ever for the company. Green Bay Packers fans showed greater check-in activity than their rival Steelers supporters […]
Google has been planning its ThinkMobile event for three months. Google’s Jason Spero (former AdMob VP) is on stage first and says he’s been anticipating an “event like this” for “about four years.” He says it reflects the fact that mobile is ready. Google’s Dennis Woodside reports that Google has seen a “400 percent increase […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Super Bowl Sparks Twitter Record For Sporting Event Fans watching the final few moments of the Super Bowl last weekend set a new record for Tweets-per-second (TPS) for a sporting event: […]
Fans watching the final few moments of the Super Bowl last weekend set a new record for Tweets-per-second (TPS) for a sporting event: 4,064 Tweets were sent at 10:07:16 p.m. EST, according to Twitter. The previous TPS record, of 3,283, was set during Japan’s 3-1 win over Denmark during the World Cup soccer tournament last […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Demand Media & Being “The Best Click” On Google Demand Media’s success? Listening to what people want and generating great content to show up at Google. At least that’s part of […]
Demand Media’s success? Listening to what people want and generating great content to show up at Google. At least that’s part of it, said Demand’s chief revenue officer Joanne Bradford — and she came armed with screenshots and examples to prove it.
Twitter doesn’t claim to have caused the biggest Super Bowl viewing audience in history, but maybe it helped, says Twitter cofounder Biz Stone. Stone sees Twitter as helping drive live viewing by creating a shared experience. Stone also had a further rebuttal to Malcolm Gladwell’s dissing of the value of social media in political movements. […]
FM’s Signal LA event kicks off today with a dynamic duo: Aol CEO Tim Armstrong, who is joined by Arianna Huffington, who’s Huffington Post site Aol bought this week and becomes the new president & editor-in-chief of the Huffington Post Media Group within Aol. Tim and Arianna were at the Super Bowl together, it turns […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Instant Replay: Where To Find The Super Bowl Ads Are you one of those people who get upset when the Super Bowl gets interrupted by football or corny half-time events? You […]