Topic: Top-level domain

SEO

Site migration SEO guide

Learn how to plan and execute a successful site migration without losing SEO traffic. Includes checklists, redirect strategies, and post-launch best practices.

10 Common SEO Myths

Contributed by Anh Luu, Copywriter for Phonexa Some SEO Myths are harmless and do little to take away from your overall performance, while other myths can actually harm your productivity over time. You’ve probably come across some of these myths during your research on SEO and have thought of them as true. Well, it’s a […]

5 Tips to Choosing Your Winning Business Domain Name

Back Rub, Tokyo Tsushin Kogyo, DrivUrSelf, Research in Motion, Sound of Music. Wonder if these big brands had been as successful if they hadn’t chosen to go by Google, Sony, Hertz Rent-A-Car, Blackberry or Best Buy? Unquestionably, the name of your company is the face of your brand. It’s the first thing your audience sees […]

SearchCap: Google Project Owl, trillions of searches & local reviews

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘Project Owl’ — a three-pronged attack on fake news & problematic contentApr 25, 2017 by Danny Sullivan Google hopes to improve by better surfacing authoritative content and enlisting feedback about […]

SEO

Can company structure spawn cannibalization? Most definitely.

With so many business structure possibilities, it can be particularly complicated to consolidate content across departments, especially if it’s created in isolation. Internal structure can therefore dictate content efficiency, and decentralized structures can, in turn, spawn duplicate, overlapping or conflicting content. What is cannibalization? Cannibalization is a term coined by the digital community to refer […]

SearchCap: Green AdWords ads, Google on top-level domains & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says keywords in the TLD part of your URL are ignored for ranking purposes Jun 15, 2016 by Barry Schwartz After a controversial sponsored post on Search Engine Land, Google […]

SearchCap: Google on Crooked Hillary, AdWords with Salesforce & Google mobile tests

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says it’s not deliberately filtering “Crooked Hillary” suggested search to favor ClintonJun 4, 2016 by Danny Sullivan Google offers an autocomplete suggestion of “Lying Ted” for “lying” but fails to […]

Google Webmaster Tools Now Provides Broader & More Diverse Link Data

Google announced today that the link data within Google Webmaster Tools is much broader, more diverse cross-section of links. What does that mean? Well, instead of showing you links in alphabetical order, exported in “lexicographical order” – Google is now showing you sample links “uniformly from the full spectrum of backlinks rather than alphabetically.” Google […]

Link Building Tool Review: Link Prospector

Our link building tool review series continues today with Link Prospector by Citation Labs. A joint venture between Garrett French and Darren Shaw, Link Prospector is headquartered in Raleigh, North Carolina and has been online since February 2012. Garrett and Darren continue to add features to the tool, foreign-language support and an API are scheduled to […]

Google: No, New TLDs Won’t Give You A Ranking Boost

Google’s head of search spam, Matt Cutts, said on his Google+ page that using the new TLDs will not give you a ranking boost in Google. Matt Cutts said, “I don’t expect a new TLD to get any kind of initial preference over .com, and I wouldn’t bet on that happening in the long-term either.” […]

SearchCap: The Day In Search, November 5, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Does Away With “Sponsored Links” Label, Now Ads Are Labeled “Ads” A month ago, Google began testing labeling the AdWords ads as “ads”. Prior, Google labeled those AdWords ads as […]

SearchCap: The Day In Search, October 15, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics: Goodbye Site Overlay, Hello In-Page Analytics Google has removed the “Site Overlay” tool from Google Analytics and replaced it with a new one called “In-Page Analytics.” It’s fairly similar […]

Geo Data Added To Google Search Results

It was just a couple weeks ago that Google confirmed the addition of breadcrumb information in place of URLs for some search results. Today, Google has announced another change to the green URL line: In some cases, “region tags” — geographic information about the web site — will appear next to the URL. Google shares […]

SEO

You’re Up A Link Creek Without An Anchor

Hey everyone, Happy New Year!  I wanted to start the year off talking about one of the most important components of link popularity – anchor text. As far as I’m concerned, getting an anchor text link on an authority site ranks right up there with hitting the Powerball or finding out you’re having a baby. […]