This day in search marketing history: March 25
Google Panda patent granted, plus: Microsoft starts IndexNow push, mobile-friendly update details, AdWords remarketing and more.
Google Panda patent granted, plus: Microsoft starts IndexNow push, mobile-friendly update details, AdWords remarketing and more.
In June, the US Federal Trade Commission warned seven “general purpose” search engines — including Google, Bing and Yahoo — about the need to ensure they were properly disclosing paid ads. But 17 other “specialty” search engines were also warned. Which ones? The FTC wouldn’t say. Thanks to a Freedom of Information Act request, Search […]
Uptake was an ambitious travel site that never quite broke through. It used social data and sentiment analysis to try and provide better travel discovery and decision support to its users. Originally called Kango, we wrote about the site in 2008 when it relaunched as Uptake. AllThingsD today reported that Uptake had been acquired by Groupon for […]
SearchReviews has just launched a search engine with more than 40 million reviews in its system, and plans to hit 100 million reviews by the end of 2011. Those 40 million reviews cover about four million products and come from more than a thousand sites such as TripAdvisor, Amazon, Zappos and others. Those are impressive […]
It's that time of year when many of us turn to the internet for information, advice and maps to help plan a getaway for some rest and relaxation. Although search engines may be an obvious place to start your quest, they often aren't your best bet for useful information, helpful advice or savvy planning tips. Here's why—along with an in-depth look at more useful alternatives.
Virtually all of the famous print travel guides have online counterparts. Most are just as packed with information, photos and maps as their print versions. Most also have planning tools, community, deals and other online-specific features. Surprisingly, for sites that offer information about travel and moving around the world, many don’t have mobile versions of […]
Yahoo has now gone live with its new search format. There’s nothing radical or “game changing.” However, there are some nice upgrades and improvements. Most prominently, it features a new left column that allows users to filter results by Search Monkey content providers or refine by related concepts. It also features more prominent placement for […]
FareChase, Yahoo’s discount travel search engine, is shutting its doors today. An alert on the FareChase web site indicates that today is the service’s final day, and encourages users to instead use Yahoo Travel. In her first conference call back in January, new CEO Carol Bartz said “everything’s open for examination” when it comes to […]
Yahoo has announced several enhancements to their continued open strategy. Some of the updates revolve around Yahoo products including Yahoo Mail, My Yahoo, the Yahoo Toolbar and Yahoo Updates.
Does the world need more travel sites and search engines? UpTake (formerly Kango) thinks so. Travel is one of the most developed and “mature” verticals online. It’s also one of the most competitive segments. However, there’s still considerable frustration in doing online travel planning notwithstanding the plethora of tools and sites out there — or […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
TechCrunch noticed that Yahoo has moved the FareChase metasearch engine to the homepage of Yahoo Travel. TechCrunch attributes this move to the recent nearly $200 million acquistion of SideStep by competitor Kayak. I’ve always thought that FareChase was a very strong property that wasn’t being fully leveraged by Yahoo. Yahoo acquired FareChase in 2004.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Wall Street Journal explores Yahoo’s recently debuted “SmartAds” (prior coverage here), which mix behavioral targeting with other forms of targeting and dynamic elements to deliver a reportedly better response to display advertisers. The new ad platform was tested in Yahoo Travel and reportedly performed well (2x to 3x CTRs of normal display ads) and […]
As part of our Google Free Mondays series this month, today is the day to try Yahoo. What are Google Free Mondays all about? My past post explains the intent of the series more. The short scoop is NOT to be anti-Google but rather stress that trying alternatives is good, because there might be something […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
The Yahoo Search Blog has announced that they have added new Yahoo Travel shortcuts. If you search on a travel destination, such as Jerusalem, up comes a shortcut box with travel related information. It looks like this:
Brady Forrest at O’Reilly Radar writes about a new startup, Everyscape, which is seeking to take ordinary photographs and knit them into a “3D” image display for cities. According to Forrest, the company has been around since 2002 and received funding in 2004. Using a mixture of proprietary technology, professionals and community the site hopes […]
The Yahoo Search Blog announced the transition of Yahoo Slurp, Yahoo’s web crawler, from inktomisearch.com to crawl.yahoo.net is now complete. The IP addresses and the user-agent are remaining the same but the DNS lookup is different, it is now crawl.yahoo.net. This does not apply to other Yahoo crawlers, including Yahoo China, Yahoo Shopping, Yahoo Travel […]
Although Microsoft might disagree, Yahoo was really the company that kicked off the dynamic mapping arms race back in March of 2004 with the introduction of a feature called “SmartView” ( a version of it still exists on Yahoo Maps “dial-up” presentation). SmartView enabled users of Yahoo Maps to conduct map-based searches using category buttons […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Yahoo Travel has redesigned and added a range of features, including personalization and new mapping tools to the site. It’s also seeking to more deeply integrate travel properties FareChase (its fares and rates “meta search” engine) and Trip Planner (its user-generated content site) into Travel. Flickr is also well represented throughout the redesign. I’m not […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
ResourceShelf and O’Reilly Radar discuss a new offering from Yahoo Research Berkeley, in California: TagMaps. TagMaps are something like the word “tag clouds” meeting maps and Flickr. There are currently three offered, as described from the TagMaps site: World Explorer: “Explorer is based on photos users upload to the Flickr website. The World Explorer engine […]