PPC monitoring: What to check between audits
Catch PPC account changes, budget problems, and unusual performance between audits — without turning every fluctuation into an alert.
Topic: Zapier
21 SEO tasks you should be automating (and how)
What SEO tasks can you automate? What's the best way? Save time and reduce work by improving your SEO workflows with traditional tools and AI.
7 powerful AI marketing tools you need (tested)
Discover the best AI marketing tools for content, video, research, and automation. We tested top platforms to help you find the right fit for your strategy.
Google Ads is finally building a stronger foundation for B2B lead gen
Three months after Google Marketing Live, Google Ads is laying the groundwork for better B2B lead gen. Here’s what to act on now.
Google drops $50K ad spend requirement for Lead Form assets
Google broadens access to it's native lead generation format while adding new integrations and simplifying eligibility requirements.
The citation core method to appearing in AI search results
Want your brand to appear in ChatGPT and Google AI Mode? Learn how to identify the sources AI trusts and earn mentions that influence AI-generated answers.
How a 200-person company competes with a $160B giant in AI search
Want more AI search visibility? See how Descript earns citations, brand mentions, and recommendations in AI search — and what you can replicate.
How to optimize a website for AI crawlers and AI agents
Learn how to optimize your site for AI crawlers with technical SEO best practices — and control access by blocking or allowing crawlers with directives.
AI agents can’t help if they can’t see your marketing data
MCP solves the infrastructure problem that kept AI agents stuck at the analysis stage. But raw access to a live ad account is a liability without the guardrails a platform like Optmyzr provides.
Guest post outreach in 2026: A proven, scalable process
Learn how to find the right sites, pitch relevant topics, and improve reply and publish rates with a repeatable outreach workflow.
How to build a custom GPT for business (that your team actually uses)
Most GPTs fail because they’re too broad and under-tested. Here’s how to build focused, high-ROI GPTs your team adopts and uses every week
AI agents in SEO: A practical workflow walkthrough
A practical look at how AI agents like n8n automate SEO workflows, from scraping to structured delivery – and where they fall short.
How to make automation work for lead gen PPC
Automation isn’t just for ecommerce. Learn how to drive more leads, cut costs, improve quality, and save time with AI-powered campaigns.
Inspiring examples of responsible and realistic vibe coding for SEO
Learn vibe coding: Use AI tools to build apps without coding. This guide covers setup, limits, risks, and SEO tool examples to inspire your own projects.
Why LLM-only pages aren’t the answer to AI search
Creating pages only machines will see won’t improve AI search visibility. Data shows standard SEO fundamentals still drive AI citations.
The content scaling paradox facing modern marketers
Learn how to scale content intelligently using AI and structure. Build authority, speed up production, and boost AI-era search visibility.
Google launches Data Manager API
Google’s new Data Manager API gives advertisers a simpler, centralized way to feed first-party data into its AI systems.
AI tools for PPC, AI search, and social campaigns: What’s worth using now
The tools driving creative, workflow automation, and search visibility in performance marketing – plus guidance for choosing the right stack.
How to run compliant, effective medical and mental health ads
See how to target the right searches, avoid policy violations, and improve landing pages to drive more patients and clients.
From scripts to agents: OpenAI’s new tools unlock the next phase of automation
OpenAI’s tools link AI reasoning with real actions. See how agents and MCPs can streamline PPC workflows and expand what automation can do.
Google AI Mode: What it is & how it impacts search
Google AI Mode is reshaping how results are generated. Learn what it means for SEO, how it works, and how to adapt your strategy for AI-driven search.
Index bloat in SEO: What it is & how to fix it
Too many low-value pages in Google’s index? Learn what index bloat is, how it hurts SEO, and the steps to clean up your site for better crawl efficiency.
Unlinked mentions: Measure brand impact beyond links
Unlinked mentions still matter. Learn how to track them, evaluate their SEO and PR value, and use insights to strengthen brand visibility and authority.
What the AI Visibility Index tells us about LLMs & search
Discover how LLM visibility is reshaping SEO. Learn to track brand mentions in AI responses, new metrics beyond rankings, and optimization strategies for 2025.
Website demographics: Know your audience & grow faster
Learn how to analyze website demographics to understand visitors, tailor content, and boost engagement with data-driven marketing strategies.
Thriving in the AI era of search: Realign, measure, collaborate
Stay ahead in AI-driven search: realign your career, break silos, and measure outcomes to make your SEO strategies count.
What is 10x content? How to create content that ranks
10x content outperforms the competition. Learn what makes content 10x better, how to craft it, and why it’s key to dominating search and earning trust.
Programmatic SEO: Scale content, rankings & traffic fast
Unlock massive growth with programmatic SEO. Learn how to automate content at scale, target long-tail keywords, and dominate SERPs with smart systems.
Becoming AI-native: The next leap for SEO professionals
Your SEO career depends on more than tool usage. Find out what it takes to become an AI-native SEO and lead the future of search.
ChatGPT for SEO: Boost rankings & automate workflows
Discover how to use ChatGPT for SEO—generate content, streamline audits, and improve rankings with AI-powered insights and automation tips.
5 ways to improve PPC lead quality
When quality matters much more than the quantity of leads, use these surefire tips to help catapult your return on ad spend.
Chunks, passages and micro-answer engine optimization wins in Google AI Mode
Google's AI Mode synthesizes answers from multiple background queries. Here's how to optimize content passages for inclusion in AI responses.
Meta Ads for lead gen: What you need to know
Learn how to use Meta Ads to drive high-quality leads with the right setup, targeting, and ad formats for B2B, local, or complex sales cycles.
Top 10 PPC tools you should be using in 2025
Boost your PPC performance with these 10 tools for streamlining workflows, automating tasks, and driving campaign success.
How to get cited by AI: SEO insights from 8,000 AI citations
From ChatGPT to Gemini, here's what each AI model trusts – and how strategic content earns visibility in generative search results.
Yelp launches 15 AI-powered updates for service brands and restaurants
Yelp now make it easier for businesses to capture high-quality leads, streamline restaurant operations, and deliver better customer experiences.
Meet llms.txt, a proposed standard for AI website content crawling
Find out what llms.txt is, how it works, how to think about it, whether LLMs and brands are buying in, and why you should pay attention.
How to create a content calendar that actually works
Need help with content planning? Learn how to make a content calendar that aligns with your goals and discover tools that can make the process easier.
How to use advanced SEO competitor analysis to accelerate rankings & boost visibility
Master the competitor analysis to successfully uncover gaps, decode rival strategies, and refine your SEO and PPC campaigns for better results.
6 ways GPT Operator is changing PPC automation
GPT Operator isn’t a complete solution. Yet. Here's where GPT Operator actually works in PPC applications – and where it falls short.