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Apple


  • Latest

Apple’s data-collection ‘nutrition labels’ for apps will begin appearing next week

Developers are now required to self-report to Apple on the data they collect from users. Very few will escape the new rules....

Greg Sterling | Dec 4, 2020 at 3:27 pm ET

COVID helped drive record ad revenue for big tech in Q3

Facebook, Google and Amazon all reported significant revenue growth during, and partly because of, the...

Greg Sterling | Nov 4, 2020 at 12:55 pm ET

Does the Google antitrust case make an Apple search engine more likely?

The DOJ may cause Apple to accelerate plans for its own engine....

Greg Sterling | Oct 28, 2020 at 3:59 pm ET

 

Marsbot is Foursquare for AirPods

Its augmented reality for your ears....

Greg Sterling | Oct 23, 2020 at 2:46 pm ET

Apple IDFA consent: Roughly 60% of consumers open to allowing tracking

With the right incentives, iOS users might be willing to share...

Greg Sterling | Sep 11, 2020 at 4:39 pm ET

Apple Ratings is coming to iOS 14, how disruptive will it be?

The company may use device location to ensure review...

Greg Sterling | Sep 1, 2020 at 11:56 am ET

Voice SEO: Different tactics required for Google Assistant, Siri and Alexa

Study by SEMrush found only 1% overlap in answers to the same voice queries across platforms....

Greg Sterling | Sep 1, 2020 at 10:15 am ET

See how visits to retail, grocery, workplaces are trending with Google Mobility Reports

How to use Google (and Apple) mobility reports to see how movements have shifted during the...

George Nguyen | Aug 27, 2020 at 3:24 pm ET

Is Apple getting real about search and about to take on Google?

Multiple indicators suggest Apple may be stepping up its search efforts....

Greg Sterling | Aug 27, 2020 at 3:13 pm ET

Apple, Amazon, Google and Facebook set to preview antitrust defenses before Congress

Sure to be a marathon, the hearings could be dramatic or incredibly dull....

Greg Sterling | Jul 28, 2020 at 5:29 pm ET

Usage of voice has plateaued — for now

Compared with past growth, 2020 survey data show flat-to-declining usage....

Greg Sterling | Jun 30, 2020 at 3:07 pm ET

Apple’s Siri gets first major redesign in years

Plus there is a new Apple Translate app that is private and...

Barry Schwartz | Jun 22, 2020 at 1:45 pm ET

What Safari’s 7-day cap on script-writeable storage means for PWA developers

Now marketers know how their days are...

Detlef Johnson | Apr 10, 2020 at 12:54 pm ET

Google adds Siri Shortcuts to its iOS apps

Users can tell Siri to ‘search with Google,’ ‘send email’ and...

George Nguyen | Feb 7, 2020 at 11:14 am ET

Apple’s big maps makeover now available across U.S., Europe coming soon

Apple Maps needs a 'breakout' feature. Could that be...

Greg Sterling | Jan 30, 2020 at 5:48 pm ET

Nine voice search stats to close out 2019

A look back at some of the year's key voice search and virtual assistant metrics. ...

Greg Sterling | Dec 23, 2019 at 3:18 pm ET

Google Maps the dominant local search tool, followed by Facebook and Yelp

The average user is on a smartphone at home – and is most likely to visit a business the next day after a local search....

Greg Sterling | Nov 25, 2019 at 3:52 pm ET

Voice assistant study: Microsoft’s Cortana offers most answers, Google Assistant proves most accurate

Perficient Digital ran 5,000 queries on seven devices including Alexa, Cortana, Google Assistant (Home, smartphones) and Siri....

Greg Sterling | Oct 25, 2019 at 2:22 pm ET

Apple accused of favoring its own properties in App Store results

Apple says it has now adjusted its algorithm to reduce the visibility of the company's apps in key categories....

Greg Sterling | Sep 9, 2019 at 11:04 am ET

Voice assistant usage now at ‘critical mass’ as Google Assistant crowned smartest

Google Assistant scored 93%, Siri 83% and Alexa got 80% of answers right in a recent study....

Greg Sterling | Aug 19, 2019 at 11:38 am ET
  • Previous Articles »
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