Bing
Microsoft search, LinkedIn revenue growth slow for third straight quarter
Higher revenue per search couldn't offset lower volume in the fourth quarter of its fiscal year 2019....
Emoji SEO presents opportunities for video
Emoji search hasn’t quite caught on, but emojis still pose some interesting opportunities for your organic...
Why Google dropped Bing Discover pages from its index
No matter how big you are, if you go against Google's guidelines it can end up biting you....
Amazon’s got a PPC lock on “Prime Day”
Whether by choice or not isn't clear, but competitors are sitting on the sidelines of "prime day" ad auctions....
How to use Shopping campaigns to increase enterprise leads for B2B
Metric Theory's SEM campaign for Recycle Away delivered highly-targeted leads and increased revenue by 54%, earning the agency top honors at...
Bing showing a streamlined recipe carousel in search results
Users can still filter rich results according to time and...
Ad customizers are now available in all Microsoft Advertising accounts
Create ad customizer feeds in the UI or import them from your Google account....
What two big studies tell us about the state of local marketing
New research from SOCi and FreshChalk point toward best practices and reveal how most local marketers are failing to execute....
Microsoft Advertising says it’s keeping average position reporting
Position-based impression share metrics are now available....
Today’s customer decision journey is so complex but AI can help
Consumers jump between devices and online/offline activity and we need to keep up with creating personalized...
Using structured data to create a semantically enhanced web
At SMX Advanced, speakers Cata Milos and Max Prin highlight the rise of structured data for Bing and Google – and the work being done to...
Parallel tracking, more custom parameters coming to Microsoft Advertising for improved tracking
Parallel tracking, currently in beta, will be rolling out...
Price extensions now supported in Microsoft Advertising Editor
Create and manage price extensions in bulk....
8 free keyword research tools for SEO (that beat their paid alternatives)
If you Google for a list of SEO tools, you’ll see there are almost 200 options on the market now. All of them differ in features, amounts and...
Bing now supports batch mode for submitting URLs to Bing
You can now use a single Bing API request to submit up to 500 URLs, instead of making 500 individual API...
Frederick Vallaeys on why digital marketers will still have jobs and what they’ll look like in an AI world
"I think that this is full of opportunities for PPC, but it's going to be different from what we've been doing for the past 10...
Google and Bing talk web spam and penalties
How Bing and Google do algorithm updates to improve their search results and how to deal with...
Local Inventory ads rolling out of beta in Microsoft Advertising
Show ads when relevant products are in-stock...
Bing turns 10: Why it’s been more disruptive than you think
A look back, and ahead, at Microsoft's search...
Microsoft goes open source with one of its Bing algorithms
Microsoft's Space Partition Tree and Graph algorithm enables developers to apply vector search to traditional, audio and visual...