Google: Google My Business
Holiday 2020 is do or die for many SMBs
Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into 2021....
Google Search gets deeper into the ‘real-world’ with Busyness, Duplex and AR in Maps
Building the data bridge between online and offline....
Google testing new ‘call history’ feature for Google My Business
The missed call log will remain available to businesses for 45 days....
Google My Business and reviews gain in 2020 Local Ranking Factors survey
But rankings and conversions aren't always the same thing....
Google takes Local Services Ads to Europe
Searches for local services grew more than 25% YoY across European...
The rise of reputation experience management
Reviews and ratings influence search rankings and customer acquisition. Here's how marketing and customer experience teams can work together to...
Google brings bidding to Local Services Ads
Only selected advertisers will get access to the auction during the beta period....
Your all-access guide to improving your Google search visibility
Search Google for the services that your business provides. How can you get in the top 10 results instead of in the millionth...
Google local ads gain Smart Bidding for store sales, ‘pick up later,’ service attributes
The company is investing heavily to address the dominant online to offline use cases, including buy online, pickup in-store. ...
Google rolling out video appointments, online classes to local business profiles
The booking can occur through GMB but the class or consultation won't happen on the business profile....
Local businesses can highlight COVID-19 ‘health & safety’ measures with Google My Business
The attributes should start appearing in Search and Maps soon. They are intended to give consumers confidence and manage their...
The average GMB profile has 73 reviews, 45 photos, 5 Posts and a star rating of 4.08
The findings come from an analysis of 2.4 million local listings in over 30 business categories....
How to optimize your Google local Knowledge Panel
Turn your local business profiles in the search results into portals that can deliver customers right from your...
Google now enables GMB profile edits from Search and Maps [updated]
The company is seeking more SMB engagement by making updates easier and more accessible....
Google adds ‘last updated’ hours notification to GMB profiles
The move, maybe temporary, is designed to give consumers confidence the information displayed on business profiles is accurate....
Google adds ‘Black-owned’ business attribute to local listings
The attribute can show when listings appear in Search and Maps and is part of several initiatives aimed at supporting Black business...
Google rolling out LSAs and ‘Google Screened’ to select professional services nationally
After successful test, the program goes into general availability....
Google offering ‘upgraded’ GMB profile with Google Guaranteed badge for $50 per month
Google tested the idea of subscription-based services for GMB in April 2019....
Google will now notify GMB account owners by email when local listings suspended
Seen as a major step forward, the notice still won't explain the reason for a Google My Business account suspension....
With new ‘pilot program,’ Google again testing ads on local business profiles
The ads can't be removed or influenced by the business owner....