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SearchCap: Google Drops Authorship Images, Updated AdWords Auction Video & App Indexing For All

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Drops, Google+ Circle Count From Authorship In Search Results Google’s John Mueller announced they are making a major change in the search results around authorship. Specifically, Google is dropping the […]

Barry Schwartz on June 25, 2014 at 5:00 pm | Reading time: 6 minutes

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scap240px Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Google Drops, Google+ Circle Count From Authorship In Search Results
Google’s John Mueller announced they are making a major change in the search results around authorship. Specifically, Google is dropping the profile photo and circle count from the search listings where authorship is assigned to a web page. Google said that the “click-through behavior on this new less-cluttered design is similar to the previous one.” […]
Google Bringing App Indexing To All Android Apps
Among the numerous announcements at the Google I/O developer conference this morning, Google said it was expanding its app indexing program to all Android apps and developers. App indexing allows for deep linking of app content from mobile web search results. Previously, Google had only been indexing selected apps, although the program has been steadily […]
Now You Can Apply AdWords Conversion Settings To Goals Imported From Analytics
The ability to import goals from Google Analytics into AdWords just got even more useful. Now you can tailor them to your paid search objectives by adjusting the conversion settings on each imported Analytics goal and transaction within AdWords. Flexible conversion counting, customized conversion window and editable conversion values can now be applied to any […]
Why AdWords Dynamic Search Ads Work Better Than You Think
I have a confession: I used to hate Dynamic Search Ads. I’m sure some of you still do. For my part, I had used them unsuccessfully in a couple of accounts and decided they were no good. It wasn’t until a few months ago, when I saw this awesome presentation from Matt Umbro at SMX […]
VIDEO + SLIDESHOW: No, SEO Is Never Dead…It’s Just Trying To Be
Even though Google needs SEOs and SEOs need Google, the search giant continues to make our jobs more challenging. The strategies and tactics that work for search and users has radically changed and yet there are still constants and will continue to be many opportunities for resourceful SEOs. In this presentation, veteran search marketer Marshall […]
New: Google My Business iOS & Android Apps
Google announced they have released a mobile app for the new Google My Business. In summary, Google My Business is the new unified interface designed to make life easier for local businesses as well as brands to be better found within Google. The apps were released for iOS and Android and enable business owners with […]
13 Reasons Branded PPC Campaigns Are Beneficial For B2B Brands
Branded PPC campaigns are a difficult concept to swallow for many marketers. Why would someone pay for a branded term they already (and will always) rank first for in organic search? In the B2B world, paying for terms surrounding your brand can yield numerous benefits. Here are the top 13 reasons you should consider building […]
Google Updates Its AdWords Auction And Ad Rank Video For The First Time Since Revising The Key Formula
Along with an overview on Quality Score factors, this week, Google released an updated video on the AdWords auction and Ad Rank, the scoring system used in each auction that determines the order in which ads appear. Chief Economist at Google, Hal Varian, who has been starring in these videos since at least 2009, is […]
The Inevitable Happened: First Company Provides “Right To Be Forgotten” Removal Service
Now that the European Courts have given its citizens the “Right To Be Forgotten” in major search engines, the inevitable has happened — a brand new business model built on removal requests has taken shape. In response to the EU giving individuals the right to request Google remove URLs from its European search results, Reputation […]