Stop trying to replace people with AI
Fear-based AI positioning grabs attention, but it can undermine trust. Here's why augmentation is a stronger long-term marketing strategy.
Topic: United States Senate
Trump gives TikTok until Dec. 16 to secure U.S. buyer
Brands and advertisers face fresh uncertainty as President Trump's executive order keeps TikTok alive in the U.S. as negotiations drag on.
Google’s potential HubSpot deal likely to spark fresh antitrust scrutiny
Both Google and HubSpot may find themselves defending the proposed deal against antitrust watchdogs in court, should it proceed.
U.S. House passes bill forcing TikTok owner to divest or face nationwide ban
TikTok owner ByteDance will have six months to divest the social media platform or risk losing its 150 million U.S. users if the bill becomes law.
TikTok warns ‘predetermined’ vote on U.S. ban will ‘damage millions of businesses’
TikTok could lose its 150 million-strong U.S. user base if new legislation receives Senate approval next week.
Biden approved to decide fate of TikTok as US ban nears
The recent spy balloon incident could be a tipping point in the strained relationship between the US and China, leading to the US government taking action due to security concerns.
Marketers, Google agree that proposed ‘surveillance advertising’ ban goes too far
Legislation like this could be a game-changer for every digital marketer who advertises on Google, Facebook and other advertising platforms.
Senate bill seeks to compel tech giants to offer ‘unfiltered’ versions of their content
The 'Filter Bubble Transparency Act' would apply to websites and mobile apps.
Election 2018: Social media trolls, Google touts search, video ads get ugly
Gone are the days when the internet was simply a tool to learn more about candidates and issues.
Bing adds election information, redesigns image search, provides NFL answers, and word of the day
Bing highlights some search features that are popular during the upcoming season.
Facebook & Cambridge Analytica: What we know, what they knew & where that leaves us
A brief history of the many privacy disasters at the world's dominant social media platform, and what the most recent data exposure means for marketers, and other data Borg as Facebook's CEO faces Congress.
Missouri Attorney General initiates Google antitrust investigation
Focus is on consumer data collection practices and alleged "search bias."
Earth Day Google doodles highlight planet’s 5 major biomes
Created by doodler Sophia Diao, the series includes illustrations of the tundra, forest, grasslands, desert & coral reefs.
Heavy-Hitter Political Ad Psychographic Targeting Round 1: Facebook
LLLLLLLLLLET’S GET READY TO RUMBLLLLLLLLLLE. Ladies and gentlemen, WELCOME to the MAIN Event – political social advertising season. From Madison Square Garden to the MGM, political advertising agencies are training for The Big Fight… for engagements and the ultimate WIN. In this Psychographic Targeting Hot House, aimClear Production Manager Lea Scudamore highlights eight fantastic […]
Senator Mike Lee Opens Investigation Into Google-FTC Antitrust Outcome
Secondary political motivations enter the FTC report controversy.
SearchCap: Sweden Considers Imposing “Link Tax” On Google, Bing Predicts 95% Of Election Winners & Local SEO In 2015
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Puts Custom Ebola Info Box At Top Of Search Results & Offers To Match Donations To Help Fight Deadly Outbreak Google announced today it has launched a public fundraising campaign […]
Bing Predicts More Than 95% Of The Senate, House & Governor Elections
While some may be surprised with just how red the U.S. elections went last week, it appears Bing knew all along. Following last Tuesday’s national elections, Bing announced it had predicted more than 95 percent of the called races for state Governors, U.S. Senate and House of Representatives. [pullquote]We did better head-to-head than renowned forecasters […]
SearchCap: Google Maps Redesign, U.S. Election Searching & AdWords Reports
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Redesigns Maps, Adds OpenTable Reservations, Uber Estimates Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was […]
U.S. 2014 Elections: Google & Bing Both Deliver Quick Answers For Election Results With An Interactive Map
As promised, Google and Bing are both offering quick answers for election-related queries. Searching “election results” on Google provides a quick answer box with a color-coded map of the U.S. to show which states went red and which went blue. Users have the option to click on House, Senate and Governor election results, as well […]
Bing & Google Offering New Search Tools For 2014 Election Season
With the November 4th elections looming ever so near, both Bing and Google have launched search tools to help voters stay informed. From news and analysis, to predictions and voter registration information, each site is doing their part to help voters stay in-the-know during the 2014 election season. Here’s a quick overview of what Bing […]
“Let Me Google That For You” Bill Aims To Replace Government Agency With Google Search
Senators Tom Coburn and Claire McCaskill have introduced new legislation aimed at saving taxpayers $66 million a year. What’s their plan? It’s the “Let me Google that for you” Act, and its goal is to replace the National Technical Information Service (NTIS) agency with a simple Google search. Started in 1950, the NTIS collects and […]
Getting The US Election Results From Google, Bing & Yahoo
Who’s winning in today’s US presidential election between Barack Obama and Mitt Romney? Who’s ahead for the many House of Representatives and US Senate seats that are up for grabs? Who won in the many state and local elections happening? The major search engines of Google, Bing and Yahoo have you covered with answers. Bing […]
SEMPO: FTC Is “Strongly Considering” Review Of How Search Engines Disclose Paid Listings
According to SEMPO, a search marketing industry association, the US Federal Trade Commission is “strongly considering” a review of how well — or poorly — search engines are compliance with its 2002 guidelines on disclosing paid listings to consumers. The news comes in a letter that SEMPO — the Search Engine Marketing Professional Organization — sent to […]
SearchCap: The Day In Search, September 12, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple Demos Local Search (Maps) And Siri Enhancements For iPhone 5 Today at the iPhone 5 launch event Apple announced a thinner, taller and faster iPhone. (Danny is still live blogging.) […]
Google Blackens Its Logo To Protest SOPA/PIPA, While Bing & Yahoo Carry On As Usual
As promised earlier, Google has voiced its opposition to two bills currently being discussed in Congress that the company says — and countless critics around the world agree — would censor the web and hurt U.S. businesses. While some sites like Wikipedia are going black for the day on Wednesday, Google has instead chosen to cover its logo […]
SearchCap: The Day In Search, December 20, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: RIAA Scolds Google, Wants Search Algorithm Changed To Fight Online Piracy Saying that Google has a “special responsibility” to fight copyright infringement, the RIAA has issued a report card that scolds […]
US Senators Call For FTC Investigation Into Google’s Search Results
US Senators Herb Kohl and Mike Lee are urging the Federal Trade Commission to investigate whether Google unfairly favors its own properties in search results. Kohl and Lee are both members of the Senate’s antitrust subcommittee — that’s where Google’s Eric Schmidt testified in-person back in September on the same subject — and have jointly […]
FindTheBest Succeeds Where Google Squared Failed
During his written responses to questions from the Senate Judiciary Subcommittee on Antitrust, Google Executive Chairman Eric Schmidt identified a range of competitors that Google faces in the market today. Some were well-known and some more obscure. One of the smaller companies that Schmidt mentioned was FindTheBest. He identified the company in a list of […]
SearchCap: The Day In Search, November 7, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Brands & News Sites Among Winners From Google’s Freshness Algo Update, Report Says Major brands and a variety of news sites — from established outlets to internet-only gossip sites — are […]
Rhetoric vs. Reality: Schmidt Plays Up Mobile Competition In Written Senate Testimony
Is Google is a malevolent monopolist or merely the beneficiary of consumer choice in an intensely competitive environment? Has Google created a “network effect” that locks people in or is competition truly just “one click away”? These opposing views are on display in a PR war between Google and its opponents, such as anti-Google coalition FairSearch.org (which includes […]
Eric Schmidt Tells Congress That Google Doesn’t Have ‘Separate Products & Services’
Google’s universal search results — things like videos, news, images and local business listings — aren’t “separate ‘products and services’ from Google,” according to company chairman Eric Schmidt. He makes that claim, and many others, in a lengthy written response submitted today to the U.S. Senate’s antitrust subcommittee — a required follow-up to Schmidt’s in-person […]
Schmidt: Hard To Beat Facebook, If Playing Exactly The Same Game
Can Google beat Facebook in social media? Not unless Google changes the game, says Google chairman Eric Schmidt. Schmidt’s comments on Facebook, search rankings and a possible joke about a teenager civil rights act to protect them from social media discrimination came during an interview this week with PBS correspondent Gwen Ifill. Change The Social […]
Sen. Franken Criticizes Google In Hearings, Praises Google In Promotional Video
Politics are messy and often riddled with ethical potholes and challenges. One illustration of this is Senator Al Franken’s apparent “conflict of interest” where Google is concerned. Discovered by Mike Blumenthal Franken did a “commercial” on behalf of Google’s “Get Your Business Online” initiative in Minnesota. Blumethal characterizes Franken as “shilling for Google.” It’s not […]
Santorum & Google’s Search Quality Czar Matt Cutts Makes The Colbert Report
The search industry is getting a little more mainstream recognition every day, as tonight’s episode of The Colbert Report picked on Google’s handling of the Spreading Santorum situation. This time the target was software engineer Matt Cutts, long known to search industry insiders as head of Google’s Web Spam and search quality team, he doesn’t […]
Google Senate Hearings: The Post-Game Show
Earlier this morning I predicted that today’s three-hour Senate subcommittee hearing on Google and competition would be more theater than fact-finding. (You can read Danny’s live blog here and here.) And while there were lots of numbers and statistics thrown around by the witnesses (many of them inaccurate) there were few new facts; it was […]
SearchCap: The Day In Search, September 21, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing “Action Buttons” Lets You Book Flights, Rent Cars & More Bing announced a new feature in the search results named “Action Buttons.” Action buttons give you quick links to perform […]
Live Blog: Yelp, NexTag & Others At The US Senate Hearing
OK, it’s round two. And I can tell you no, don’t expect much. How do you clear the press table when Google competitors are about to testify at a Senate hearing? Have Eric Schmidt do a post-game recap in the hearing room hallway. He’s done, I’m back, will catch up as best I can. NOTE: […]
13,000 Precision Evaluations: Schmidt’s Testimony Reveals How Google Tests Algorithm Changes
Precision evaluations. Side-by-side experiments with human focus groups. Click evaluations. All of it led to more than 500 algorithm changes in 2010. Eric Schmidt is speaking today at a Senate subcommittee hearing in Washington, DC, about Google’s business practices, and answering claims that Google’s business practices are anti-competitive. As part of his appearance, Schmidt (as […]
Live Blog: Google’s Eric Schmidt At The US Senate Hearing
Today’s the day. Google chairman Eric Schmidt is being called on the carpet in front of a US Senate subcommittee, to talk about whether his company is a monopolistic orge. I’m here, live blogging. Fun starts at 2pm ET. NOTE: Our follow-up article, which covers the entire hearing with highlights and without live blogging typos […]
Google Expects A Black Eye At Today’s Senate Antitrust Hearing
We’re apparently not going to hear anything new at today’s Senate subcommittee hearing on Google and competition. (Danny Sullivan and Gary Price will attend and blog the live testimony.) What we’re likely going to get are very polarized views of Google and how it operates: Google the benign promoter of consumer-centric content and Google the […]