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SearchCap: The Day In Search, August 6, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting Dev Team Mindshare For Your SEO Projects Getting in the development schedule in an enterprise environment can be one of the most challenging parts of the job for an SEO […]

Barry Schwartz on August 6, 2012 at 5:05 pm | Reading time: 4 minutes

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

Getting Dev Team Mindshare For Your SEO Projects
Getting in the development schedule in an enterprise environment can be one of the most challenging parts of the job for an SEO professional. The dev team has so many different people coming at them with projects to do, and prioritizing those projects can be a mess. Add to that the frustrating reality that the […]
Google Testing Smartphone Optimized Icons In Mobile Results
Bryson Meunier spotted new mobile icons in his mobile search experience on Google. He was searching Google on his Galaxy Nexus running Jelly Bean and noticed a new smartphone icon labeled on some of the search results. The icon symbolizes if the web site you are about to click on is smartphone-optimized or not. Google […]
The SMB Guide To Changing Business Names & SEO
Dr. Geoff Bell*, a dentist in Carlsbad, CA (you’re welcome Doc), has a problem child – his son. Things had been going well. People hadn’t been flossing (I’m looking at you, dear reader), he was ranking #1 for “Carlsbad root planing” and business was booming. Then Junior had to go get a dentistry degree and decide […]
How To Manage & Measure Local PPC Accounts
In my last column, I looked at some of the differences between small and large accounts as the best practices vary for each. In this column, we’re going to specifically focus on one of the most common small accounts: local accounts; and examine some of the best practices for this type of small account. A […]
Nuance’s Nina Is Siri For Enterprise Customer Service
Although there were so-called “virtual assistants” before Siri, consumers had only limited experience with them and may not have even realized what they were dealing with at the time. United Airlines’ “virtual agent” Alex is one such automated assistant, though it doesn’t use speech and currently doesn’t work on mobile devices. At least a dozen […]