SearchCap: The Day In Search, December 13, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Clever Sense: An Answer To Siri? As is being widely reported Google has bought startup Clever Sense, which earlier this year launched the local-mobile recommendations app Alfred. Alfred is […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Buys Clever Sense: An Answer To Siri?
As is being widely reported Google has bought startup Clever Sense, which earlier this year launched the local-mobile recommendations app Alfred. Alfred is like “Pandora for the real world” and was dedicated to creating a comprehensive “interest graph.” Clever Sense assigns or maps physical places to one another based on styles, characteristics and attributes in the same way […]
- Search Engine Land’s SMX West Agenda Now Available – Super Early Bird Rates Expire this Week!
Search Engine Land’s SMX West agenda is now posted! Check out the agenda-at-a-glance – and make sure you register before Super Early Bird rates expire this Saturday. Attend SMX West February 28 thru March 1 in San Jose, CA and get expert insights and real-world-proven tactics that yield results instantly…and continue delivering for months and […]
- The Simpsons: In The Future, Google Enslaves Half The World (But Lisa Still Likes It)
Google gets a mention in The Simpsons this week, future Google, that is. Google has enslaved half the world, apparently, but as Lisa Simpson puts it, it’s still a damn fine search engine. Within the the Ultranet of the future, Lisa accesses Google through the Google door: “Right, it’s Dr. Suess’s birthday,” she says, when […]
- Domain Name Matters: Searchers Pick Brand Over Quality, Study Finds
A new study from Microsoft Research confirms what most SEOs have known for years—that domain names are a crucial element for capturing clicks and conversions from search results. Unlike what’s been published in most search marketing forums, however, this research was not focused on SEO techniques or search engine ranking algorithms, but rather on observed […]
- Link Building Tool Review: Majestic SEO
Next up in our tool review series is Majestic SEO‘s suite. There are 4 levels of access with one being free (and limited) and the others being grouped by the amount of reports/access to their API needed. (Note: the free package may still require you to register in order to see a fuller dataset.) Paid plans […]
- Google’s New Multilingual Markup Signals New Issues Of Concern For Global SEOs
Last Monday, Google announced that they had released “new markup for multilingual content”, see the webmaster tools blog post here. Even for those of us that work in the field of looking after global websites, this produced relatively unexciting headlines along the lines of “Google Launches New Multilingual Markup — Wow”. Big yawn. In fact, digging […]
- Banned Holiday Deal Sites Return To Bing
Holiday deal sites that Bing banned from its search listings just before the busy shopping days of Black Friday and Cyber Monday have now been allowed to return. They include a site run by the group that created the entire Cyber Monday concept. Banned: Not Your Usual Suspects We reported previously how the sites had […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Subway Is The Most Talked-About Brand On Facebook, But Gogo’s Fans Are Most Passionate
- Facebook Testing Private Messaging Between Pages & Fans
- Infographic: What’s The Word On Word Of Mouth Marketing?
- Can Online Marketers Lead The Charge For Analytics & Attribution?
- Tablets Gaining, Check-Ins Confusing To Many Survey Finds
- The Name Game: Does SEM = Paid Search? Does Search + Social = Inbound Marketing?
Search News From Around The Web:
Applications & Portal Features
- Google Wallet stores too much unencrypted data, cnet.com
- Introducing the Google APIs Terms of Service and an update to Code Labs, Google Code blog
- Meet Ross – the lead behind our Bing homepage, Bing Jobs blog
- Google updates Chrome with multiple user profiles, 9to5google.com
- Yahoo! Introduces Stronger User Authentication – Second Sign-in Verification, www.ymailblog.com
Business Issues
- AOL Will Combine Dial-Up, Web Services in Reorganization, Bloomberg
- Google chairman says online piracy bill would ‘criminalize’ the Internet, thehill.com
- Current Account: Facebook Doesn’t Need Wall Street to Sell Its IPO, Wall Street Journal
Local, Maps & Mobile
- Apple Softens Stance to Lure Mobile Ads, Wall Street Journal
- Experience the tsunami-affected areas of Japan through Street View, Official Google Blog
- Google removes 22 Android apps due to RuFraud mobile attack, VentureBeat
- Facebook Plans First Foray Into Mobile Ads, Bloomberg
- New Interactive Maps Reveal London’s History in Unprecedented Detail, infodocket.com
Link Building
- The Great Pyramid of Link building, Vertical Leap Blog
Paid Search & Contextual
- Paid Search Drives Offline Sales, Compensation Model Flawed, MediaPost
- Looking For Love…In The Google Content Network, PPC Associates
Searching
- Google Defines An English Person As A @#$%, Search Engine Roundtable
- Scholars Upset Google Dropped Google Scholar From Menu Bar, Search Engine Roundtable
- Who Are You? New International Identifier (ISNI) Connects the Right Person With the Right Credentials, infodocket.com
SEO & SEM
- 40 Essential SEO Terms Marketers Should Know [Glossary], blog.hubspot.com
- If I buy AdWords, will that cause my algorithmic search rankings to rise?, YouTube
- #Optimize for Share – 4 Tips To Increase Social Media Sharing, Online Marketing Blog
- Anchor Text: Do Simple Analysis and Get Great Results, Daily SEO Tip
- CMS Requirement for SEO, Search Engine People
- Five Things to Consider for International SEO Expansion, dailyseotip.com
- Freshness Factor: 10 Illustrations on How Fresh Content Can Influence Rankings, SEOmoz
- How can good sites that don’t know about SEO rank well?, YouTube
- HOW TO: Guide to Performing Website Audits, Techipedia
- In-House SEO: Top 3 SEO Initiatives Before the Year End Freeze, Search Engine Watch
- Is it me you’re looking for? Inside the Mindset of Search [Infographic], certifiedknowledge.org
- Managing SEO and Social Media Together, Practical eCommerce
- PPC Remarketing Strategies, Vertical Leap Blog
- Query Synonyms, blindfiveyearold.com
- The Website Redesign Process for SEO, Part 1: Goals, Search Engine People
Social Media
- Facebook Testing Private Messages Between People and Pages, Inside Facebook
- Calling Birds: A Twitter Confession, Outspoken Media
- Infographic: Online Sharing Trends in 2011, Facebook Makes Up 52% of Sharing on Web, infodocket.com
Video, Music & Image Search
Web Analytics
- Building a Mobile Ecommerce Dashboard in Google Analytics, Analytics Talk
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