SearchCap: The Day In Search, September 14, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SPONSOR MESSAGE: Increase Targeted Traffic & Link Popularity w / TLA Text Link Ads marketplace allows you to purchase static html ads that can drive targeted traffic while building link popularity […]
Danny Sullivan on September 14, 2007 at 7:58 pm | Reading time: 6 minutes
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
- SPONSOR
MESSAGE: Increase Targeted Traffic & Link Popularity w / TLA
Text Link Ads marketplace allows you to purchase static html ads that can
drive targeted traffic while building link popularity which is a top factor in
search engine rankings. TLA is offering new Advertisers $100 in free Text Link
Ads. Stop by Text-Link-Ads.com for more information…. - Local Search
Finally Living Up To Its Promise
Nearly a decade ago, I believed in the power and promise of locally focused
Web sites and applications. Back then, I was COO of About.com and in hindsight
can say that I was a bit ahead of market adoption, to say the least! We ended
up pretty successfully focusing… - Google Maps
Further Expands Coverage
Google announced expanded Maps coverage of Latin American and Asian countries
on its LatLong blog. Recently added countries include: Afghanistan, Aruba,
Bahamas, Bahrain, Bangladesh, Belize, Bermuda, Brunei Darussalam, Bhutan,
Bolivia, Cambodia, Chile, Columbia, Costa Rica, Cuba, Ecuador, El Salvador,
Fiji, Guatemala, Haiti, Honduras, Indonesia, Iraq, Iran, Jordan, Kazakhstan,
Kyrgyzstan, Kuwait,… - Yahoo Buys
BuzzTracker News Site
Yahoo is buying news aggregator BuzzTracker (Kara Swisher reports for $5
million). Yahoo sees the acquisition improving and expanding its news coverage
in a number of ways. BuzzTracker founder Alan Warms becomes GM of Yahoo
News…. - Google Creates
Rich Australian Elections Site
As explained on the Google Blog, Google has created a Google Australia
election website to track the candidates and results of the forthcoming
Australian national election. The site involves use of Google Maps, iGoogle
and YouTube. It’s something of a mix of public service and self-service (in
the sense of… - Google Calls
For International Privacy Standards
Google is calling for a discussion on international privacy standards to take
place, both through a blog post on its site today and in a speech that was
given to a Unesco conference today. From the post by Peter Fleischer, Google’s
global privacy counsel:… - Searcharazzi:
Google Launching Presently Presentation App Next Week?
PowerPoint haters unite! So, Techcrunch says that The Inquirer says that
Google is thiiiiiiiis close to launching Presently, a web-based alternative to
PowerPoint. With consulting firm CapGemini now pushing Google Apps hard, can
we finally say goodbye to Microsoft’s Office Suite? Some speculate that the
app will be unveiled… - Google Is 10
Years Old? Finding The Real Google Birthday
The AFP has clearly been waiting for September 15, so it could trot out
today’s "Google is 10 years old" story. But the company itself doesn’t count
tomorrow as its 10th birthday. In fact, knowing exactly when Google’s birthday
is depends on your point of view. Some milestones to… - U.S. EPA
Selects Virtual Earth For Geospatial Maps
The United States Environmental Protection Agency has selected Microsoft’s
Virtual Earth Platform for its geospatial mapping applications. The
combination of diverse capabilities and imagery appears to be what appealed to
the agency…. - Organizing The
World’s Push Content: The iGoogle Ecosystem
Today, we welcome another guest author to Just Behave. This week, we’re
pleased to welcome Sep Kamvar, the lead software engineer of personalization
at Google. In the first of two parts, Sep looks at how the introduction of
iGoogle and gadgets have created a new ecosystem of push content… - New Feed
Subscriber Stats & User Interface For Google Webmaster Central
Google Webmaster Central has gone live with a new "subscriber stats" area
showing statistics of how many people read your feeds through the iGoogle
personalized home page and Google Reader, as well as a new look and user
interface for GWC. Below, more about both, as well as issues for…
Search News From Around The Web:
Applications & Portal Features
- Google denies
ownership of users’ words, News.com
Business Issues
-
LookSmart Names Bert Knorr VP, Technology, LookSmart SEC Filing - It’s All In The [Search]
Packaging, GigaOM -
Odeo (Formerly SonicMountain) Acquires FireAnt, TechCrunch -
Rumormonger: Adam Bosworth going to Facebook?, Valleywag - Search engine
markets around the world, Pandia -
The Economics of Content – As Yahoo Focuses More On Ad Services, The Portal
Remains Central, paidContent.org -
We’ve officially acquired Postini, Official Google Blog -
Yahoo Files for Several Trademarks: From Yahoo Mash to Tac Tip,
ResourceShelf
Conferences
-
Google To Present At TechCrunch40, TechCrunch -
Reader Poll: Can SES, SMX and Pubcon Coexist?, Online Marketing Blog
Link Building
Making Sense of Linking and Site Promotion, Online Marketing Blog
Local, Maps & Mobile
- Real
World Trumps Online in Local Search, Search Engine Watch
Paid Search & Contextual
-
The Internet Ad Spending Not-So-Recession, Paul Kedrosky -
adCenter Blog: Get a Boost from your Brand!, adCenter Blog -
Counting Clicks, Forbes -
Funniest Pay Per Click Keyword Mistake Revealed, Bill Hartzer -
New edition of the AdWords Retail Newsletter, Inside AdWords - PPC Search and the
View-Through Conversion, ClickZ -
Web ad blocking may not be (entirely) legal, News.com - Yahoo’s Usama Fayyad on
Datamining, More Effective Advertising on Yahoo, and Social Media, SEO By
The Sea
Searching
-
Useful Google feature: better date search, Matt Cutts -
Read me first: The internet can’t be censored and it’s wrong for governments
to try, The Guardian -
Search Techniques: Search Major Web Sites As You Type, Lifehacker - Top 10 Search Terms
in 10 Categories, August 2007, ClickZ - Using Search Results People
Click Upon to Understand Events Tied to Queries -SEO by the SEA, SEO By
The Sea
SEM Industry
SEO & SEM
-
A Beginner’s SEO Toolbox, Small Business SEM - Baking
SEO into a Full Fledged Interactive Work Plan, Search Engine Watch -
Suggestions for Google Sitemaps, Gray Wolf
Social Media
-
Blogger Play: Watch the blogs go by, Blogger Blog - Del.icio.us founder Joshua
Schachter video demos preview of upcoming version, ZDNet -
Faceforce kickstarts the social business app movement, Charlene Li
Happy 4th Birthday Del.icio.us, mashable.com-
Make Your Millions with Facebook Applications, SEOmoz -
The Ugly Side of Digg, Pronet Advertising
Video, Music & Image Search
- First Prince,
now Village People target YouTube, News.com -
Five Technical Issues Hampering Online Video Growth, Seeking Alpha -
Google says JewTube is not kosher, News.com
Other Items
-
Marshall Kirkpatrick Joins Read/WriteWeb, Read/Write Web
Hot Items From Sphinn, Our Social News Sharing Site:
- Top 5 Blogging Success Stories:
Exclusive Quotes From John Chow, Yaro Starak And More - 10 Steps to Building an Online
Media Empire - A Beginner’s SEO Toolbox
- Optimizing Press Releases for
Search Engines and People - Digg, Facebook and YouTube: Show Us
the Money - Why Sphinn Needs a Dumbass Button
- Social Media Marketing Strategy #2:
The Mullet - Google Grants Enforces Spending Cap
Policy - Writing for StumbleUpon: High
Impact Content “Above the Scroll” in Four Easy Steps - Jennifer Laycock: The Idiocy of
Google’s Paid Link Crusade - Blogcatalog – Does Onclick Pass
PageRank? - Did Matt Cutts by accident reveal a
sure-fire procedure to identify supplemental results? - Will The Google Bashers Please Shut
Up? - A Crucial SEO Element: Web Site
Credibility
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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