Snapchat demographic stats: How many people use Snapchat?
Key Snapchat user stats. Includes data on users, revenue, patents and more.
Topic: Asia
X (Twitter) statistics: How many people use X?
Analysis and data of users on the popular social media platform, X (Twitter).
In memoriam: A tribute to Bruce Clay
A longtime search leader’s final industry conversation explores AI, content structure and the evolving craft behind ranking well.
The global E-E-A-T gap: When authority doesn’t travel
Search and AI systems demand more than global reputation. Scale E-E-A-T with local expertise, trust signals, and structured authority.
The web is multilingual – so why does search still speak just a few languages?
Despite AI’s promise of inclusion, search and LLMs still sideline minority languages. Here’s why it matters – and what must change.
Google Ads phishing scams target ad buyers
Phishing scams targeting Google Ads accounts are draining ad budgets, disrupting campaigns, and exposing advertisers to reputational risks.
How to transform your Google Ads headlines with anti-audiences
Get more qualified leads from your Google Ads. Use anti-audience targeting to laser-focus your messaging on the right prospects.
How to run your digital agency from anywhere in the world
Learn how to run your business from anywhere in the world by managing your workspace, time, boundaries, team and technology.
Is click-through rate a valuable SEO metric?
While CTR is not a confirmed ranking factor, it is still useful for tracking organic search performance and improving SEO campaigns.
PPC salaries 2023: How much do in-house, self-employed, and agency search marketers make
Advertisers can use this report to negotiate leverage when discussing compensation for a new position or pursuing a pay increase with current employers.
This day in search marketing history: March 7
Landing page load time added to Google Quality Score, plus: Broad Core Algorithm Updates, bogus Domain Authority pitches, and more.
Brands’ guide to effective mobile game advertising
Brands can leverage the convenience, availability, and popularity of mobile games to reach millions of people on their devices.
The Facebook live shopping feature is going away
Live shopping allowed brands to connect with buyers, but Facebook thinks there's more value in short-form videos and is shifting it's focus to Reels.
Microsoft Advertising nearly doubles available markets with 29 more countries
This update may make Microsoft Advertising more attractive to advertisers that sell products or services internationally.
Google provides some reasons why it won’t use your HTML title tags; Monday’s daily brief
Plus, Instagram tests ‘Map Search’ and last-minute holiday shopping SEO tips.
Technology saving retail businesses from going under
Retailers need to up their game to thrive in today's environment. Here's how to apply technology to better serve customers' needs.
Google Shopping now free globally
Initially launched in the U.S. in April, now available worldwide in mid-October.
More than 70% of SEOs in the U.S. are men, make more than female colleagues
Men were also charging nearly 67% more than women for project work.
Facebook launches free ‘paid online events’ for SMBs and others
The new all-in-one tool will be free for at least a year, the company says.
Many marketers unlikely to attend in-person conferences until COVID-19 vaccine
Overall, respondents said there was just a 4-out-of-10 chance they would attend a conference through the rest of the year.
Smart speakers set to eclipse tablets globally by 2021
Commerce, advertising or something else: The smart speaker model hasn't been figured out.
SearchCap: Common SEO mistakes, Facebook outage impacts news site traffic & remarketing lists
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Are you guilty of these common SEO mistakes? Sep 24, 2018 by Sherry Bonelli Mistakes happen. When they do, the best response is to learn from your errors, and those made […]
Helen Rodríguez Trías Google doodle honors physician who fought for women & children’s right to healthcare
Dr. Rodríguez Trías's advocacy work earned her the Presidential Citizen Medal in 2001.
Google doodle doubles as a garden gnome game in honor of Germany’s Garden Day
Leading to a search for 'History of Garden Gnomes,' the doodle gives players a quick history of garden gnome production before launching the game.
Disney theme parks now on Google Street View
Users can now virtually tour almost every inch of Disney's many theme parks.
AMP — Accelerated Mobile Pages — rolling out to 1 billion more people in Asia
Baidu, Sogou and Yahoo Japan are adopting the mobile framework.
What is a pangolin? Google Valentine’s Day doodle series & pangolin game come to desktop
After launching its first Valentine's Day doodle two days ago on mobile, Google is now sharing the doodle and its accompanying game on desktop.
What is a pangolin? 1st of Google’s Valentine’s Day doodles is mobile game spotlighting endangered animal
Day one of Google's Valentine's Day doodle series launched on mobile only and includes a game featuring the endangered pangolin species.
Search in Pics: Google & Sergey Brin protests, an Asian conical hat room & Google Somalia store
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google’s Sergey Brin protesting at San Francisco airport: Source: Twitter Googlers protest at the GooglePlex: Source: […]
SearchCap: Google percentage ratings, PPC & Asia
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google testing ratings percentage instead of yellow ratings stars in text adsJul 11, 2016 by Ginny Marvin Attention-grabbing yellow is replaced with a light gray font. 3 common mistakes made in […]
Lunar New Year Google Doodle Welcomes In The Year Of The Fire Monkey
Based on the Chinese Zodiac, the monkey sign is associated with a quick-wit and intellect.
The Great Chinese E-Commerce Gold Rush
China recently relaxed its regulations on allowing foreign companies to operate e-commerce businesses within the country. Columnist Chris Liversidge provides some advice and insights for businesses thinking of expanding into this new market.
SearchCap: Google AdWords MCC, Bing Ads Refresh & Mobile Algorithm
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to Identify The Impact Of Mobilegeddon & Future Mobile Algorithm Updates Have you seen a drop in mobile rankings since the search giant rolled out its mobile-friendly algorithm? Columnist Ben […]
Free Ride? In Europe, Google Will Remain Firefox Search Default Despite No Deal
How much does it cost to be Mozilla’s Firefox search provider in Europe? Perhaps nothing — because Google will continue to be the provider there despite not having any formal deal with Mozilla, come this December. Yesterday, it was big news that Mozilla announced new deals making Yahoo the default search provider for Firefox in the US, Yandex […]
French Court Trying To Impose Right-To-Be-Forgotten Decision On Google Worldwide
Google is facing daily fines of €1,000 in France, under a punitive ruling tied to the Right-to-Be-Forgotten (RTBF), unless it removes links to an article from its index globally, according to The Guardian. Several politicians in Europe have recently suggested that the RTBF should extend to all Google results worldwide, not just country level indexes. […]
Why Google’s Reported CPC Declines Can’t Tell The Story Of “A Mobile Advertising Problem”
It’s still happening. Google reported on Thursday that the average cost-per-click (CPC) was down again in Q2 from the prior year, marking the eleventh consecutive quarter in which the average CPC fell year-over-year. Some analysts and news outlets have been pointing to this as evidence of Google’s “mobile problem” — the problem Enhanced Campaigns was […]
Audrey Hepburn Google Logo Marks The Star’s Humanitarian Efforts On Her 85th Birthday
Today’s Google logo is a tribute to British actress Audrey Hepburn on what would have been the star’s 85th birthday. Hepburn, who is known as much for her style as the roles she brought to life in films like Roman Holiday, Breakfast at Tiffany’s and My Fair Lady, was an avid humanitarian. Hepburn’s Google logo […]
Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]
Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise technology, consumer electronics, and retail advertisers –increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over the previous quarter. Mobile now accounts for 25 percent of paid […]
Potential Microsoft CEO Elop Would Consider Selling Bing
The Microsoft CEO derby is heating up. As we discussed earlier this week the short list is down to a handful of candidates, including current Ford CEO Alan Mulally and former Nokia CEO Stephen Elop (soon to rejoin Microsoft in charge of devices). Apparently Elop has floated some bold ideas that may vault him to the […]
SearchCap: The Day In Search, August 27, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google AdWords Adds Cross-Account Conversion Tracking & MCC Search Funnels To help advertisers track performance across multiple AdWords accounts, Google announced cross-account conversion tracking and search funnel reporting. This is the […]