Topic: Google Earth

SearchCap: Search trademark issues & search pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Initial Interest Confusion rears its ugly head once more in trademark infringement caseMay 26, 2017 by Chris Silver Smith Columnist Chris Silver Smith details recent trademark infringement cases in which site […]

SearchCap: Google link warning, in-store sales & more SEM

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Top 10 agency considerations for marketing automationMay 25, 2017 by Digital Marketing Depot You’ve decided to implement a marketing automation platform…great! This white paper from SharpSpring details 10 things your agency […]

SearchCap: Bing local bots, Yelp conversion & Google I/O recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing launches bots for local businessesMay 22, 2017 by Greg Sterling Bots are created automatically from data in Bing Places and will soon work with Facebook Messenger and Cortana. [Podcast] The […]

SearchCap: Google fake news, Yext IPO & Google answers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s rocky road: Fake news, extremist videos & bad search results [Podcast]May 8, 2017 by Matt McGee In this week’s podcast, we discuss Google’s efforts to combat hyperpartisan and extremist content, […]

SearchCap: Google shortcuts, SEO myths & search pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google shortcuts use personalization and rich content to build next-gen local discovery toolMay 4, 2017 by Greg Sterling Machine learning-driven results entirely bypass the traditional search box. Search in Pics: Google […]

SearchCap: Google Project Owl, trillions of searches & local reviews

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘Project Owl’ — a three-pronged attack on fake news & problematic contentApr 25, 2017 by Danny Sullivan Google hopes to improve by better surfacing authoritative content and enlisting feedback about […]

SearchCap: Bing Shopping feeds, Google HTTPS & local SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 4 ways brands are losing store traffic — and how to use location marketing strategies to reverse courseApr 24, 2017 by Wesley Young Many national franchise stores are failing to appear […]

SearchCap: Going global, PPC in higher ed & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: [Reminder] Webinar — National Brands & Local Search: Use Insights to Drive Actions Apr 17, 2017 by Digital Marketing Depot With nearly one third of all mobile searches now related to […]

SearchCap: Bing chatbot, PageRank sculpting & RankBrain

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why the future is all about PASO — personal assistant search optimizationApr 5, 2017 by John E Lincoln Have you started considering voice search in your SEO strategy? Columnist John Lincoln […]

SearchCap: Baidu AMP, paid search bids & Google Maps ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps ad traffic steadily growingMar 30, 2017 by Andy Taylor Columnist Andy Taylor of Merkle shares data on the growth of ad traffic from Google Maps, including conversion rate and […]

SearchCap: Fred report, Bing Ads budgets & Google rich cards

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says it has now tracked 4 billion store visits from adsMar 29, 2017 by Ginny Marvin The company says thousands more advertisers will gain access to store visits data as […]

SearchCap: Google Search Analytics bug, WebMD & Alexa & more SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google to fix missing data from Search Console analytics report soonMar 13, 2017 by Barry Schwartz No need to panic over the Google Search Analytics report’s confirmed bug. You did not […]

SearchCap: Local SEO, traffic declines & AdWords competition

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: [Reminder] Upcoming webinar — Tips for better brand/agency creative collaborationFeb 21, 2017 by Digital Marketing Depot We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, […]