Google: AMP to use ‘consensus-seeking’ governance model
Nearly 80 percent of AMP contributors are now third parties.
Topic: Google
SearchCap: Bing drops URL submission tool, Ask the SMXperts, Google Maps, link building & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps now available for Apple CarPlay Sep 18, 2018 by Barry Schwartz The moment many Apple fans have been waiting for – Google Maps on CarPlay devices is now here. […]
Google Maps now available for Apple CarPlay
The moment many Apple fans have been waiting for - Google Maps on CarPlay devices is now here.
Bing shuts down public URL submission tool
This decision may help Bing reduce spam shown in the search results and focus on more trustworthy content.
SEO PowerSuite Review: features, analysis, results
SEO software is what makes automation of SEO processes possible. However, the choice is so vast today that it is hard to find a winning set of tools for each cycle of an SEO campaign. Of course, there is an option to run down a perfect tool for each part of your SEO routine, but […]
SearchCap: Google doesn’t personalize SERPs, don’t fixate on CTR, Google sub-images & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google is right; click-through and conversion rates kinda don’t matter Sep 17, 2018 by Andy Taylor Say what? Turns out you may be focusing on the wrong things if you’re fixated […]
Google admits it’s using very limited personalization in search results
Outside of a searcher's location or immediate context from a prior search, Google doesn't personalize the search results.
Google tests sub-images in search result snippets for sitelinks
SEOs and webmasters may want to look into how to optimize for images that Google may use for sitelinks in mobile search with this new test.
SearchCap: Shoppable Image ads debut at Google, GMB testing new feature, building citations & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New report from MarTech Today: Enterprise Customer Data Platforms: A Marketer’s Guide Sep 14, 2018 by Digital Marketing Depot The customer data platform (CDP) market is expected to generate $1 billion […]
Google debuts Shoppable Image ads, video in Shopping Showcase ads
The new formats, introduced for the holiday season, are intended to help advertisers attract new customers.
Google My Business testing future opening dates in the local panel for new businesses
Google can let searchers know when a new business will be opening its doors.
You can break Google search by searching for ‘compare the market’
Google returns "Server Error" for a query for the past 6+ hours.
SearchCap: Google admits bad EU search experience, SEO table stakes, Bing Webmaster Tools & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is SEO table stakes? (Hint: No!) Sep 13, 2018 by Simon Heseltine Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes […]
Google looking for ways to handle sites blocking searchers over GDPR
Google admits it is a bad user experience for a European user to see content in web search, click on it and get a blocked page because of GDPR.
SearchCap: Google’s exact match close variants, EU copyright, Google goofs on hurricane Florence & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Play ‘Brand Offense’ to win at search Sep 12, 2018 by Digital Marketing Depot Your brand is constantly under attack by competitors that bid on your branded keywords, interrupting the customer […]
Google’s latest close variants change has search marketers rethinking keyword match types
Here's what some marketers are saying about the move to include same meaning queries in exact match close variants.
Hurricane Florence query shows Google delivering zero search results again in web search
After testing zero-search results back in March, Google may be testing showing no results again.
EU approves controversial copyright directive aimed at Google, Facebook, Twitter
The new rules, which require member-state approval to go into effect, amount to a kind of 'GDPR for copyright.'
SearchCap: Responsive display ads roll out on Google, Bing Ads update, register for SMX East & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google responsive display ads roll out as new default display format Sep 11, 2018 by Ginny Marvin Advertisers upload their assets and leave the ad creation to Google’s algorithms. Why isn’t […]
Google responsive display ads roll out as new default display format
Advertisers upload their assets and leave the ad creation to Google's algorithms.
Book now for SMX East — Rates increase next week!
Serious marketers are attending SMX® East October 24-25 in New York City for actionable SEO and SEM tactics. Register by this Saturday to save over $300 off an All Access pass. Why pay more next week for the exact same ticket? Attend SMX East for: 30+ tactic-rich sessions full of reliable advice and insights on […]
SearchCap: Google Dynamic Search ads, advanced speed optimization tips, Google penalties & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google now shows dynamic search ad performance aggregated by landing page Sep 10, 2018 by Ginny Marvin The landing page report is one of three reports available for dynamic ad targets […]
Google now shows dynamic search ad performance aggregated by landing page
The landing page report is one of three reports available for dynamic ad targets in the Google Ads interface.
After Google manual actions expire, algorithms may handle some of those site penalties
Google has confirmed again that manual actions, human-driven search penalties, can expire over time.
Expert management of Bing Shopping Ads just got easier
Look to Google Shopping Ads best practices for ways to maximize sales with Bing Ads.
SearchCap: Take our Amazon survey (please!), SMX Advanced session recap & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Advertising on Amazon? Take our survey and win a ticket to SMX! Sep 7, 2018 by Search Engine Land We want to know how marketers like you are using Amazon advertising! […]
Google’s exact match close variants expand again: Now include same meaning variations
Exclusive: The latest machine learning-powered update to close variants means exact match will match to the intent of the query.
SearchCap: Google says yes to reviews from Yelp, Google Maps, algorithm change impacts local search & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using Voice Search to Transform Your Local Search Strategy Sep 6, 2018 by Digital Marketing Depot More than 43 million people in the U.S. now own a smart speaker, and, as […]
6 ways the August core algorithm update impacted local business
Was your site affected by the recent core algorithm update? Here's a look at the changes made to local and small business sites after the update.
Google gives thumbs-up on placing your local reviews from Yelp, Google Maps and others on your own website
The only exception here: Make sure not to mark up those copied reviews with review structured data and schema. That would be against Google's guidelines.
SearchCap: Google launches Google Dataset Search, insider look at SMX East & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Here’s an exclusive insider look at SMX East Sep 5, 2018 by Chris Sherman Search Engine Land’s SMX® East returns October 24-25. We’re bringing a revamped, updated agenda and more than […]
Here’s an exclusive insider look at SMX East
Search Engine Land’s SMX® East returns October 24-25. We’re bringing a revamped, updated agenda and more than 50 world-class speakers to NYC, and we can’t wait to see you there. If you’re involved in SEO, SEM, marketing, content, social media or any other customer-facing activity, you owe it to yourself (and your company or client’s […]
Google Dataset Search: A new search service to find data from sciences, government, some news organizations
Using dataset schema, you can mark up your data to get it included in the new Google Dataset Search engine.
Google Chrome now shows search result answers in the omnibox by default
Chrome 69, Google's latest browser version, also removes the green label for HTTPS URLs.
SearchCap: Google and Facebook accused of plundering, GSC gets new features, IF functions & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: European publishers accuse Google and Facebook of ‘plundering’ their content Sep 4, 2018 by Greg Sterling Publishers and media companies have stepped up lobbying for a restrictive copyright law that would […]
European publishers accuse Google and Facebook of ‘plundering’ their content
Publishers and media companies have stepped up lobbying for a restrictive copyright law that would effectively create 'link taxes.'
Google Search Console out of beta, adds more features
Google has added a manual actions section to the new Google Search Console, and the URL inspection tool now works in real time.
Google speeds up some searches by 2x with use of Service Worker and Chrome for Android
Google's pursuit of speed has led it to use Service Workers to make some repeated searches twice as fast.
SearchCap: Google’s deal with Mastercard not ‘deceptive’, small business SEO & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How small businesses can see big results with foundational SEO Aug 31, 2018 by Marcus Miller Where can you put 20% effort for 80% SEO return? Contributor Marcus Miller outlines SEO […]
SEO Toolkit
This DIY SEO Toolkit is full of free SEO tools to get you started with search engine optimisation. It doesn’t include every tool out there, simply what you need to get on with SEO without paying a penny. I have used and personally recommend every single one of the SEO tools listed below. All of […]