Limited Ad Serving: Why Google Ads suddenly show less often
Google can limit ad serving without disapproving your ads. Learn what puts accounts at risk, how to spot a limitation, and how to appeal.
Topic: Southwest Airlines
404 pages: Best practices and examples from 50+ brands
Check out real-world examples and FAQs to help you create useful 404 pages that align with UX best practices.
What is the best generative AI tool for writing PR content?
We compared human-written content with AI-generated posts from ChatGPT, Bard, and Claude 2. Here's what we found.
Google Now Lets Travelers Know When Flight Prices Drop
Google is helping travelers save money with a new Now card that tells users when a price has dropped on a flight. According to this Google+ post, you can tap the card to display the Flight Search info and book your trip from there. It only works if you’ve searched Google Flights on the most […]
See The Top 10 Most Searched Ad Campaigns On Bing For 2013
Following up on the release of the Bing’s 2013 search trends, which culled the top search queries across a range of categories, the Bing Ads team has pulled together the list of the most searched ad campaigns from 2013 as well as the most popular brand searches on Bing this year. Humor drove search volume, […]
FAQ: All About The Banner Ad Test In Google’s Search Results
Yesterday, Search Engine Land broke the news that Google is running a test to show banner ads on branded search results. While the search giant has introduced images to its ad formats, including product listing ads and image extensions, the introduction of banner ads is a noticeable change for the company. Here’s what we know […]
Google Testing Huge Banner Ads For Branded Queries
Google has confirmed that they are testing incredibly large banner ads for specific branded queries. @SynrgyHQ posted an image on Twitter showing for the query [southwest airlines a huge “sponsored” ad at the top of the search results. A Google spokesperson confirmed this is a “small experiment” running currently in the U.S. market. The ad […]
Is Google Poaching Clicks From Travel Advertisers? Spend Trends Down Even As Advertisers Increase (Study)
On the cusp of the summer travel season, AdGooroo has taken a look at the state of paid search in the travel sector in the U.S. The company has found that, on the whole, paid search expenditures have been trending down since 2011. Spend fell 19% from January through April of this year compared to last […]
Up Close: Gmail In Google Search Results Field Trial
Google released a “field trial” today allowing people who enroll to do Google searches and get information from their Gmail messages mixed in with their web results. Don’t worry. Only those enrolled see their own messages this way. Below, a look at how it works. If accepted into the program, after you do a search, […]
Bing’s May Search Updates: Domain Cleanup, Recourse Links, Related Searches
Back in March, Bing began sharing regular updates about changes that it’s made to search quality and the user search experience, much like Google has been doing since late last year. The latest Bing update was published earlier today and, rather than sharing surface-level information about dozens of changes like Google does, Bing has chosen […]
SearchCap: The Day In Search, February 15, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: 62 Percent Of Valentine’s Day Restaurant Searches Were Mobile Google is releasing some data on mobile search and Valentine’s Day. The company said, “A whopping 62 percent of total searches […]
The Alphabet of Google+ Direct Connect
A new feature of Google+ is Google+ Direct Connect, where typing the name of a company preceded by a + symbol will make that company’s Google+ Page appear as a suggestion in the search box, in the right circumstances. Who are the lucky few, so far? Here’s an alphabetical rundown, which reveals a number of […]
Back-to-College Is Where It’s At For Online Retailers
“Back to school! Back to school, to prove to Dad that I’m not a fool! I got my lunch packed up, my boots tied tight, I hope I don’t get in a fight!…” If you love the movie Billy Madison as much as me, then you’re singing the rest of the song in your head […]
Microsoft Joins FairSearch Group Opposing Google-ITA Acquisition
Microsoft has long and openly been involved in opposing some of Google’s high-profile deals and acquisitions. It helped scuttle the proposed Google-Yahoo search deal that paved the way for its own deal with Yahoo. It unsuccessfully opposed the DoubleClick and AdMob acquisitions. It also owns Ciao, one of the complainants that helped launch the recent […]
8 Tips For Getting Your Fan Page Found In Facebook Search
Have a Facebook page or creating a new one? Do yourself a favor and be proactive in setting your page up, so users can find you when they are looking. Too often, companies and brands don’t take the proper steps to be found and have to make adjustments in order to show in Facebook search. […]
Who Does Twitter Love? Breaking Down The Twitter Suggested Users List
In some ways, it’s the Who’s Who of Twitter — the Twitter Suggested Users list. These are the 241 people Twitter currently suggests that new people should follow. Below, a look at who makes it by categories, such as media or sports. Who’s getting Twitter’s love (such as the New York Times) and who’s not […]
SearchCap: The Day In Search, February 10, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google: Not American’s Most Admired Company (But Almost)
FORTUNE magazine released its America’s Most Admired Companies of 2008 list, and guess what? Google was not rated number one. Hard to believe? Well, they did make number four. Apple took the top position, which doesn’t surprise me since everyone I know is buying Macs, even oureditor-in-chief, Danny. Google ranked at number four while Microsoft […]
Checking Out Allcheckin Travel Search
I’m going to Berlin to speak at a travel conference in March, which meant booking a flight. With a British Airways strike looming, I wanted an alternative to fly from my closest airport — London Heathrow — to Berlin. But no one but BA seems to fly to Berlin from Heathrow, according to Expedia UK. […]