No more Shopping Ads for digital books; Tuesday’s daily brief
Plus, here’s your guide to auditing for Core Web Vitals
Topic: The Wall Street Journal
Apple’s App Tracking Transparency is live; Wednesday’s daily brief
And, at what point does “disruption” become permanent change?
Turn the beat around: Over half a million new businesses opened in Q1 2021; Thursday’s daily brief
Plus, Microsoft Advertising announces new products and features
Marketers not surprised by Google’s ‘Project Bernanke’, ‘Jedi Blue’
But ideas differ on how it will affect the day-to-day work for paid search advertisers
FLoC testing hits a snag in Europe; Wednesday’s daily brief
And, which is more difficult for brands, being authentic or conveying authenticity?
Changes are afoot, and this time they’re going in the right direction; Tuesday’s daily brief
Plus, register for SMX Create
Big brands find pandemic success with e-commerce platforms; Monday’s daily brief
Plus, pitch to speak at SMX
Clubhouse, Shopify, and unconfirmed algorithm updates; Thursday’s daily brief
Plus, EU search choice screen pleases almost no one
YouTube remains dominant source of video in top Google ranking positions
Study found 83% of videos in search results carousel come from YouTube.
Social Shorts: Twitter adds frequency caps, Reddit’s audience grows, Facebook buys Kustomer
Twitter enables frequency capping for all campaign types Advertisers can now control the number of times ads are shown to users with campaign frequency caps. The feature is available in ad group details for Reach, Engagement, Video Views, and Pre-Roll Views objectives by default. Why we care. Frequency capping will allow advertisers to tailor their […]
Social Shorts: Twitter ad engagement drops, Snap Minis launch, more brands pause Facebook Ads
Twitter ad engagement suffers. Snapchat user gains slow We’re starting to get a clearer picture of how the pandemic affected social platforms last quarter. This week, even as monetizable daily active users increased by a whopping 34% to 186 million, Twitter reported ad revenue fell by 23% year-over-year to $562 million in Q2 (total revenue […]
WSJ: GoogleBot can add products to shopping carts
Make sure to double check those abandoned cart metrics; they may be inflated.
CPG giant Unilever announces no more Facebook, Twitter ads through 2020
We have entered an entirely new and higher stakes era of digital activism.
Google confirmed indexing issues causing some stale results
Google is aware of the issue and is actively working on a fix.
4 takeaways from Walmart’s Q1 earnings for brands, e-commerce marketers
Walmart is shuttering Jet.com as it embraces an omnichannel strategy and looks to make e-commerce more profitable.
Google not indexing new content again
Google is aware of these reports and is investigating the issue.
Amid the economic gloom, some hopeful indicators emerge for marketers
Consumer confidence and spending have ticked up as people receive stimulus money and anticipate the lockdowns ending.
Foursquare and Factual merge, CEO Shim to lead combined company
The combined company is the clear market leader for location intelligence.
UK court to Google: Expose algorithm or withdraw key piece of defense evidence
Litigant Foundem has retained an SEO as an expert and wants him to review confidential docs Google submitted in its defense.
What location data can tell us about the COVID-19 pandemic
Tools used for ad analytics can provide enormous social insights and even speed recovery, but they require clear safeguards.
Justice Department homing in on Google Ad Manager in antitrust probe
The feds are interviewing publishers and ad-tech rivals about whether Google has too much control "over the monetization of digital content."
Yelp cracks down on ‘review rings’ as Google continues to see widespread mapspam
Will the problem of fake listings and reviews destroy trust in major platforms?
The big list of Google My Business changes, upgrades and tests in 2019
The key GMB updates of 2019 with local experts’ perspective on what's most significant.
French regulator fines Google $166 million for ‘brutal’ ad suspensions
Google says it was protecting the French public from deceptive websites.
Misquoted and misunderstood: Why many in the search community don’t believe the WSJ about Google search
Search is complicated. The WSJ appeared set on seeing that complexity through a conspiratorial lens.
WSJ report about Google search manipulation gets a lot wrong
The media narrative has turned against big tech, and this is an example.
Senate bill seeks to compel tech giants to offer ‘unfiltered’ versions of their content
The 'Filter Bubble Transparency Act' would apply to websites and mobile apps.
Google may be having issues showing new content again
Not seeing your new and fresh content show up in Google News or Google Search? You are not alone.
On Google’s 21st birthday, a look back in time
Revisit a 1999 interview with Google co-founder Larry Page by Search Engine Land's Chris Sherman.
Report alleges Amazon manipulating search results to boost its products, profit
The company said to give its own products “preferential treatment in search.”
Apple accused of favoring its own properties in App Store results
Apple says it has now adjusted its algorithm to reduce the visibility of the company's apps in key categories.
Google may be having indexing issues again
Is your new content not showing up in Google search? Google may have yet another indexing bug.
Google not able to index new content, again
Google is having issues indexing new content again and the URL Inspection tool is also having issues.
SMX Replay: How to use data storytelling to earn top-tier media coverage
Amanda Milligan explains three factors that have earned coverage from NPR and CNN.
Millions of fake Google Maps listings hurt real business and consumers
Google says it is working on it, but is still positioned to profit as local businesses claw back visibility with paid ads.
Google allegedly caught scraping lyrics from Genius
Lyrics site Genius used Morse code to catch Google 'red handed.'
Google’s indexing bug is back – new content not being indexed
It's back, Google isn't able to index new fresh content right now.
Google not indexing recent content?
It looks like another Google bug. Good luck finding new content within the hour.
SearchCap: Future of search & SMX Advanced ideas
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wanted: Session ideas for SMX AdvancedDec 20, 2018 by Chris Sherman We’d love to hear from you if you have a great idea for a session that you think should be […]
SearchCap: Digital agency survey & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Help us understand how digital agencies are evolving: Take our surveyNov 15, 2018 by Ginny Marvin If you work at a digital agency, we want to hear from you. Recent Headlines […]