Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google testing new look for local inventory ads in place of local packJan 18, 2017 by Ginny Marvin The test is another effort to monetize local queries on mobile. Bing Ads […]
Want to get inside the minds of potential customers for your local business? Columnist Sherry Bonelli shares insights from BrightLocal's annual Local Consumer Review Survey.
Columnist Eric Enge explains how investing in long-term marketing initiatives can give you a huge advantage over your competition.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds ‘Reviews from the web’ to critic reviews in local search resultsSep 7, 2016 by Greg Sterling To be considered for inclusion, sites will need to use review snippet markup. […]
To be considered for inclusion, sites will need to use review snippet markup.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing to censor Bing.com in the EU for Right To Be Forgotten searchesAug 12, 2016 by Amy Gesenhues According to the announcement, Bing’s updated RTBF policy for the EU will use […]
Initially open to five publishers, Google opens the doors to anyone to apply after criticism by Yelp and TripAdvisor.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Confirmed: New AdWords interface rolling out to more usersAug 10, 2016 by Greg Finn Google has confirmed the rollout of the new user interface to more AdWords users. SEO and the […]
Google is adding content for users on the go, but some local search rivals see the move intentionally marginalizing their content.
The company says that AMP pages will not receive a rankings boost.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google drops product rich snippets from airline pricing websitesMay 4, 2016 by Barry Schwartz Google confirmed they removed the ability for some airline sites, such as Trip Advisor and Expedia, to […]
Google confirmed they removed the ability for some airline sites, such as Trip Advisor and Expedia, to show product rich snippets in the search results.
Are you making the most of offline advertising to complement your local SEO efforts? Columnist Marcus Miller explains the benefits of connecting your digital and physical marketing.
According to a report in Re/Code appearing last week, Microsoft has pulled financial support from FairSearch, an anti-Google “watchdog” or lobbying group that has been at the forefront of advancing European antitrust moves against the company. We sought comment from Microsoft when the report appeared, but the company declined to respond. The FairSearch site lists […]
Etsy, Instagram, Groupon and Food.com post the biggest improvements in search visibility.
Local search represents between 30 and 40 percent of mobile search results. Local is critical for consumers and represents billions in annual ad spending. And it’s a high-stakes area for all the companies involved in serving or selling to local businesses. Over the weekend, the following exchange took place on Twitter regarding Google’s local search […]
The CPI price is the amount paid per installation of an app on a mobile/cell phone. For example, if you booked a campaign to have your app installed 800 times at a CPI rate of $8 then each install would cost you $8 and in total, you would pay $6,400. CPI Definition CPI stands for […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare Joins Apple Maps Data Sources As Company Builds Out EcosystemNov 16, 2015 by Greg Sterling Apple continues to improve its mapping product by adding new features and content, albeit often […]
Apple continues to improve its mapping product by adding new features and content, albeit often under the radar. Last year, reviews and content from Booking.com and TripAdvisor began to show for locations and travel destinations, especially outside the US. In June of this year, the company introduced public transit routing as part of iOS 9 […]
Yahoo introduces new carousel of image and video content, says changes will eventually make their way to other browsers, too.
Sponsored by Yelp, the study found users were more likely to click on merit-based results over Google's self-promoted content.
As anticipated, at its WWDC conference today, Apple introduced public transit routing as part of iOS 9 Apple Maps upgrades. It also introduced new local search capabilities, which are part of a broader search initiative that we discuss separately. The company did not announce anything new regarding indoor mapping however. Enhanced indoor location capabilities and […]
It’s a very safe bet that Google has invested hundreds of millions of dollars into Google Maps and Street View. While many people regard Street View as eye candy, it has actually served a more important function: capturing real-world geo-data for Google Maps. Now Apple appears to following in Google’s tire tracks. According to an article in […]
Voice Actions will allow users to not only launch but explore content in apps.
The EU has raised four concerns about how Google has dominated shopping search. A close look at each charge and possible fixes that might emerge.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Advanced SEO’s Guide To Mobilegeddon If you’re so far ahead that you’ve scoffed at other articles about preparing for Google’s upcoming mobile algorithm update, columnist Bryson Meunier has tips on […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Facebook Post Search Is Finally Coming To Android Devices Facebook’s updated search product was launched for iOS, web and mobile web in December. It’s still only available for users of the […]
TripAdvisor and Booking.com reviews now appearing in search results.
An “inadvertently disclosed” report from the Federal Trade Commission (FTC) labels Google a monopoly and appears to directly contradict the decision not to pursue legal action against the company. In early 2013 the FTC formally decided to close its antitrust investigation against Google demanding only modest changes in the company’s business practices. It turns out […]
After buying Travelocity last month, Expedia grabs Orbitz in competitive bidding.
Marketing Land's Amy Gesenhues interviews Keynote Speaker & NYT Best Selling Author Bill Tancer for a preview of insights he will share about online reviews at SMX West in Silicon Valley, March 4, 2015.
The move puts most US and global travel market in just a few hands.
International restaurant search provider Zomato has acquired Urbanspoon from IAC for between $50 and $60 million in cash. Zomato was founded in India in 2008 but now operates in more than 20 countries and 130 cities globally. Urbanspoon content will be incorporated into Zomato and the Urbanspoon brand will go away after a short transition period. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yes, Steve Scalise, There Was A Google In 2002 US House of Representatives majority whip says Google not being “available” in 2002 prevented vetting his speaking to group of white supremacists. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 SEO Tactics To Kick-Start The New Year If you’re like most people, you’ve probably already checked out for the year. Clients are out of the office, you’re on vacation, and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Rolls Out International Hotel Booking Feature & Updates Mobile Search Results Bing has partnered with TripAdvisor to deliver reviews, booking capabilities and rates for hotel searches in 22 different countries. […]
Bing has partnered with TripAdvisor to deliver reviews, booking capabilities and rates for hotel searches in 22 different countries.
Author of "Everyone's a Critic: Winning Customers in a Review-Driven World" and GM of Global Research for Experian Marketing Services to be featured speaker at Search Engine Land's conference on March 4, 2015.
Break Google up. That’s the thrust of a “non-binding” resolution the European Parliament is expected to adopt at some point in the near future, according to a report on Friday from Reuters. The recommendation is likely to be to separate Google’s search engine from the rest of the business. Needless to say, if this were to come to pass it […]