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Site Performance, Subscriber Stats & Robots.txt Tool Removed From Google Webmaster Tools

Google announced they are removing three features from Google Webmaster Tools. Google made the announcement on the Google Webmaster Central blog saying the three features going away include the site performance report, the subscriber stats and the robots.txt creation tool. Google placed reversed the order of these features when they wrote about it, trying to […]

SearchCap: The Day In Search, April 24, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Breadcrumb Trails Come To AdWords Display URLs on AdWords search ads are getting another element — breadcrumb trails, a set of links next to the URL that lets users navigate directly […]

SearchCap: The Day In Search, April 23, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Cutts Explains How Google Search Works Google’s head of web spam, Matt Cutts, posted a 8 minute video on how Google search works. From crawling, indexing to ranking, he gets […]

Faking A Breadcrumb Trail To Stand Out On Google

Google Rich Snippets are an outstanding way for webmasters to get more exposure for their pages in the Google search results. Using them, you can add add images, review stars and more to your listings. But for some webmasters, that is not enough. Back in November I noticed HTML entities working in Google’s breadcrumb rich […]

SearchCap: The Day In Search, April 19, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Home Depot To Correct Misleading Link Request It read like one of those bad link requests you get. Link to me, and you’ll rank better. It even suggested hiding the link. […]

Dropped In Rankings? Google’s Mistake Over Parked Domains Might Be To Blame

Search rankings got you down on Google recently? It’s not the expected over-optimization penalty, as some have been guessing at. Rather, Google may have thought your site was a “parked domain,” when it wasn’t. Search forums like Webmaster World and Google’s own search discussion areas have had much discussion about recent drops in ranking, such as here, here and […]

SearchCap: The Day In Search, April 13, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: In Depth: Search Gear For The Titanic Centennial April 15th marks the 100th Anniversary of the sinking of the Titanic, and there will be no shortage of news coverage (or hype) […]

SearchCap: The Day In Search, April 9, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Consider The Ends To Justify The Means In PPC “En toute chose il faut considérer la fin.” (In everything one must consider the end) – Jean de La Fontaine, 1668 It […]

SearchCap: The Day In Search, April 5, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Group: Google Should Halt All Online Dating Ads Until They’re Sure None Are Fronts For Human Trafficking Google says it’s spending “millions of dollars” to police AdWords ads to ensure they’re […]

SearchCap: The Day In Search, April 3, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s March Updates: Anchor Text, Image Search, Navigational Search & More Google’s latest round of search quality updates is now available, and — at the risk of sounding like a grumpy […]

SearchCap: The Day In Search, April 2, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps Traffic Estimates Even For Many Roads Any person who knows their neighborhood well, knows which streets to avoid when driving around town. But for those who are just visiting […]

SearchCap: The Day In Search, March 29, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Traffic Estimates Return To Google Maps About a year ago, Google dropped traffic estimates from Google Maps driving directions and now they are back in the form of “current traffic conditions.” […]

SearchCap: The Day In Search, March 28, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Makes Android Maps Cleaner, More Personal If Siri is the differentiating feature of iPhones, then Google Maps (and Navigation) are that for Android. It’s the most popular Android app as […]

SearchCap: The Day In Search, March 27, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tips For Multinational Mobile Site Optimisation In previous posts in this column, I’ve covered the intricacies of multinational search from a technical SEO’s standpoint. Leveraging multinational markup while clearing up in-site […]

SearchCap: The Day In Search, March 26, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says Panda 3.4 Is ‘Rolling Out Now’ Google has announced the latest in its ongoing updates to the Panda algorithm that targets low-quality websites. And they’ve taken the somewhat novel […]

SearchCap: The Day In Search, March 23, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Move Over, Wikipedia: Amazon May Be The King Of Google Rankings While the SEO industry has spent years decrying how well Wikipedia seems to dominate Google’s rankings, it may be that […]

SearchCap: The Day In Search, March 22, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Firefox To Use Google Secure Search By Default; Expect More “Not Provided” Keywords To Follow The popular Firefox browser is on track to use a secure method of searching Google by […]

SearchCap: The Day In Search, March 21, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Ad Status Info Added To AdWords Google is providing AdWords users with a new way to figure out whether their ads are approved, or not, and why. The new feature […]

SearchCap: The Day In Search, March 20, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wikipedia Appears On Google’s Page One Only 46% Of Time, Study Shows Wikipedia doesn’t pwn Google nearly as much as the SEO industry thinks it does. In fact, according to a […]

SearchCap: The Day In Search, March 16, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Too Much SEO? Google’s Working On An “Over-Optimization” Penalty For That Google’s Matt Cutts announced that Google is working on a search ranking penalty for sites that are “over-optimized” or “overly […]

SearchCap: The Day In Search, March 14, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Demographic Bidding Being Eliminated To Clear Way For New AdWords Features Though it hasn’t been announced, a few eagle-eyed folks have noticed a change to Google’s Help pages that says […]

SearchCap: The Day In Search, March 13, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Research: Yes, You Still Need To Keep Buying Search Ads Though most marketers likely think of their SEO activities and their paid search advertising as complementary, you’ve probably wondered, at […]

SearchCap: The Day In Search, March 12, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft’s Photosynth App Goes Worldwide After 6 Million US Downloads Microsoft’s Photosynth iOS app, which has been available to US users for almost a year, is now available worldwide and includes […]

SearchCap: The Day In Search, March 9, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Four Seriously Cool Information Resources As a librarian, researcher and frequent blogger, I’m constantly coming across incredibly useful online information resources that are most effectively searched using their own site search […]

SearchCap: The Day In Search, March 8, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Ask.com Launches New Visual Q&A App “Pollroll” It seems like there are a million apps launching or promoting themselves in connection with the upcoming SXSW conference in Austin, Texas. Among them […]

SearchCap: The Day In Search, March 7, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Effective B2B Link Building – Webcast Next Week Features Debra Mastaler Search Marketing Now will host a webcast next Wednesday, March 14 at 1 PMEST. “Effective B2B Link Building” will feature […]

SearchCap: The Day In Search, March 5, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why So Many Companies Fail At Enterprise SEO A well-defined brand no longer guarantees search placement. It is only through enterprise-level cultural changes, informed by a close monitoring of search evolution, […]

SearchCap: The Day In Search, March 2, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nathon Fillion Demonstrates His “Google Maps Pose” Last week on Jimmy Kimmel Live, actor Nathon Fillion demonstrated his Google Maps Pose. He described how he was outside of his new home […]

SearchCap: The Day In Search, March 1, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Testing New, Google-y Local Search Results If imitation is the sincerest form of flattery, the folks at Bing Local are paying Google a very nice compliment with a new display […]

SearchCap: The Day In Search, February 29, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Optimizing Search Engine Marketing For Seasonal Opportunities Many in-house search marketers operate within a seasonal framework, whether a retail high season culminating in Christmas, a peak summer travel season, or another […]

SearchCap: The Day In Search, February 28, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Content Ideas To Improve Organic Visibility In the past series of articles, we focused on determining what keywords were already generating business for a web site and then optimizing your […]

SearchCap: The Day In Search, February 24, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search In Pics: Life-Size Google+ Circles, Google Tinfoil Office & Church Signs In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat […]

SearchCap: The Day In Search, February 22, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Linked Pages: Better People Search Results Microsoft Bing announced a new feature named Linked Pages. The purpose is to make the search results for you and your friends more personalized […]

SearchCap: The Day In Search, February 20, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Googler Killer”, Cuil, Patent Applications Acquired By Google Googler Killer, Cuil, which launched in June 2008 and went defunct in September 2010, have had their patent applications acquired by Google. Bill […]

SearchCap: The Day In Search, February 10, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Now, Mitt Romney Has A Santorum-Like Bing & Google Problem Perhaps Google may finally have to figure out a “fix” for Rick Santorum’s “Google Problem,” now that an anti-Romney site is […]