Amazon
Report: Google Home making gains on Alexa, Apple HomePod in 4th place
Even if Apple's smart speaker sales don't grow, they could still generate $800 million this year....
Has Amazon ended its Google Shopping campaigns?
Reports from digital marketing firm Merkle show Amazon's Shopping campaigns slowed after end of Q1, stopped abruptly April 28. ...
Reports: Fake reviews are a growing problem on Amazon, Google
Facebook is reportedly the source of some of the fake review solicitations....
Study: Majority reject ads on smart speakers
Just under 40 percent said they were open to ads if they were “relevant.”...
Want to target position 0? Here’s what you need to make that happen
Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing...
Already doing SEO? Add these two things to optimize for voice search
Not sure how to optimize your webpages for voice search? Contributor Bryson Meunier lists 12 'how-to' tactics and suggests two of them are the...
April Fools’ Day 2018: Google, Amazon & more have fun over the weekend
April Fools' Day 2018: Google, Amazon & more have fun over the...
Proposed EU consumer rules to force ‘marketplaces’ to reveal ‘default ranking criteria’
Penalties will be stronger, and there will be an individual right of action....
30 questions to ask that so-called PPC ‘expert’ before hiring him/her
Just say no to the expert if he/she can't answer the following 30 PPC, content and remarketing questions, says contributor John Lincoln. ...
Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing
If you were paying attention, 2017 might have seemed like the year that industry pundits’ predictions about the death of retail finally came...
Analyst firm: Google Home gains ground on Amazon Echo, now 44M total devices sold
A new survey from CIRP argues that Google Home captured about 40 percent of holiday sales....
Survey: People becoming less inhibited about using voice search in public
Texting is the most common use case for voice, and men use voice search more than women, according to new data from Stone Temple Consulting....
Apple says HomePod is finally coming on February 9, but can it compete?
Apple also said that Siri is now used on more than 500 million...
The 7 biggest trends driving customer loyalty
According to 3Cinteractive, 64 percent of brands reported an increase in loyalty program membership over the last year. Loyalty programs are...
Survey: Smart speaker ownership steals time from smartphones, TV, radio
The study suggests there are about 40 million devices in US homes today....
Smart speaker sales grew 103% last year
The virtual assistant devices became the fastest selling consumer technology last year, dramatically outpacing wearables and...
It’s Google Home vs. Amazon Alexa at CES in the battle for the voice ecosystem
Google and Amazon both announce new device partnerships; the Google Assistant will be on new "smart display" devices, more TVs, speakers and in...
Google says Assistant now on more than 400 million devices
Sales of Google Home smart speakers are considerably smaller....
Search marketing to enjoy ‘late-stage renaissance,’ according to analyst firm
Privacy, brand safety and other factors will make paid search even more attractive to marketers going forward, according to Forrester Research....
Report: Amazon in discussions with consumer brands about ads on Alexa [company denies it]
CNBC report says product promotions on Alexa are already being tested....
