SearchCap: Bing Mobile Friendly Algo, Wolfram Image Identifier & AdWords Editor 11

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bing Will Roll Out Their Mobile Friendly Ranking Algorithm In The Upcoming Months

  Following Google’s lead, Bing announces they will launch a mobile friendly algorithm, but this one won’t be any Mobilegeddon.

• AdWords Editor 11 Adds Support For Labels, Call-Only Ads, Ugraded URLs & More

  Some new (and not so new) features get functionality in Editor 11.1.

• Demanding More Detail, Legal Group Calls On Google To Disclose RTBF Criteria

  The group of 80 lawyers and academics want a lot more information from Google.

• Please Take Search Engine Land’s SEO Success Factors Survey

  Your feedback helps us update The Periodic Table Of SEO Success Factors. Please spare a few minutes and your expertise!

• Bidding & Optimization Strategies To Take Your Search Marketing Results To The Next Level

  A majority of digital advertising budgets are put towards search, so the ability to be competitive in this space is critical. Columnist Matt Ackley discusses how you can maximize your ROI when creating your bidding strategy for paid search.

• Wolfram Alpha Launches Image Identification Search Engine

  Wolfram Alpha does image search the Wolfram way, but showing entity data around the image as they interpret it.

• Take Back Your Lost Links

  Lost traffic after a website relaunch? Columnist Patrick Stox provides a handy guide on how to reclaim your lost links with redirects.

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• SPONSOR MESSAGE: Marketer’s Guide- B2B Marketing Automation Platforms
• Humane Society’s Brilliant Puppy Drone Stunt Achieves Viral Success
• What Mobile Millennials Want: Structure Without Obligation
• Want To Win Fights With Your Web Designer? Use These CRO Tactics
• Surprise, In-App Purchase Behavior Peaks Before The Workday Even Starts [Study]
• A New Way To Look At Hiring An Agency
• All-In-One Marketing Platform Percolate Raises $40 Million In Series C Financing
• Report: Google Communications SVP Rachel Whetstone Leaves For Uber
• Facebook Now Lets People Call Businesses From News Feed Ads

Search News From Around The Web:

Industry

• MWI Hires Jordan Kasteler To Lead Search, MWI
• The MozCon 2015 Agenda Has Arrived!, Moz

Local & Maps

• OrderAhead restaurant website deception includes widespread violations of Google terms of service, GeekWire

Link Building

• How to Analyze Your Competitor’s Backlink Profile, Renegade Search

Searching

• Microsoft’s Bing Does Not Support HTTPs SNI, Bill Hartzer

SEO

• A Content Marketer’s Guide To Surviving Mobilegeddon, koozai.com
• Google Uses Same Search Algo Worldwide But Have Country & Language Boosts, The SEM Post
• How To Sell SEO Services: Getting Your SEO Business Off The Ground With Freelance Gigs, blog.ahrefs.com
• Salesfusion Announces SEO Optimization Tools in Suite to Enhance Inbound Marketing, MarTech Advisor

SEM / Paid Search

• Reminder: AdWords Destination URLs will become read-only on July 1, 2015, Google Ads Developer Blog
• Dynamic Search Ads: A Way to Grow Your PPC, PPC Hero
• Google AdWords Offers Guided Flows Or Tours, Search Engine Roundtable
• Google Analytics AdWords Destination URL Dimension Report Not Working, Search Engine Roundtable
• New features and guides in AdWords scripts, Google Ads Developer Blog