Google expands its list of local advertising codes
Google is giving advertisers more guidance on regional advertising rules across six international markets.
Topic: Argentina
Microsoft Ads expands LinkedIn targeting with job seniority filters
Microsoft Ads now lets advertisers target audiences by LinkedIn job seniority across Search and Audience campaigns.
How soft 404s and indexing issues caused a 90% traffic collapse
When Google stops indexing your pages, traffic can vanish fast. Here’s how one publisher reversed the decline after a migration went wrong.
Cultural SEO: A practical framework for Spanish markets in AI search
AI systems flatten Spanish markets into a single default. Learn how to build market-specific signals across content, retrieval, and entities.
What the ‘Global Spanish’ problem means for AI search visibility
AI models collapse Spanish-speaking markets into one, mixing countries, regulations, and context into answers that don’t hold up in practice.
Google is tightening political content rules for Shopping ads starting April 16
Google will soon require merchants running Shopping ads featuring certain political content to verify their accounts as election advertisers.
International SEO execution: Keyword research, link building & UX that converts
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
International SEO basics: structure, hreflang, and common mistakes
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
Is Google ‘stealing’ your international search traffic with translations? Here’s what we found.
Is Google translating your content without sending users to your site? Here's what’s really happening and how to protect your traffic.
Google adds WhatsApp ‘conversation started’ conversion action
Google Ads' new 'conversation started' conversion action helps advertisers track WhatsApp engagements.
Google’s Top stories looks broken: Are news publishers to blame?
International publishers are overtaking local news brands in Google's Top stories, raising questions about search relevance.
TikTok announces major expansion to creator monetization program
The platform is making it easier for creators to join by expanding the program to 33 new markets and lowering the eligibility requirements.
YouTube expands free editing app to 13 new markets
YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from your phone.
Google News Showcase coming to the US and updates to follow tab on Google News
Plus, Google re-announced the Google Reader Revenue Manager.
5 international SEO tips that don’t include hreflang
Hreflang tags are not enough to ensure a country-specific site ranks in its local market. Follow these tips to boost your international SEO.
Microsoft Advertising is rolling out Auto-generated remarketing lists and more
A handful of new additions this month will be warmly welcomed by Microsoft advertisers.
The right approach to multilingual marketing strategy
Is your brand lost in translation, missing out on opportunities or revenue? Learn how to correctly do multilingual marketing.
Microsoft Advertising extends Shopping campaigns to more markets
The company also announced global availability of its Marketing with Purpose attributes, a pilot for multi-asset Audience Ads and greater support for Google Import.
Microsoft Advertising Shopping campaigns reporting enhancements
Plus Microsoft Audience Network, Similar audiences and in-market audiences have been expanded.
The Microsoft Audience Network expands to 18 new markets
Advertisers can now reach more audiences in Europe, Central and South America.
Microsoft Advertising: ETA deprecation, auto-generated remarketing lists and Audience Network updates
Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.
Will YouTube’s new ToS increase ad inventory and lower prices?; Tuesday’s daily brief
Plus, rainbow-colored map pins, Google News Showcase on desktop and more.
Google News Showcase now available on desktop, adds enhanced panels on mobile
If your publishing site is lagging on desktop, make sure to give it some attention as this update could drive more desktop traffic,
‘You got into Harvard Law?’ ‘What… like it’s hard?’ World Intellectual Property Day; Monday’s daily brief
Plus, Facebook announces new tools for Business Suite Manager
Google gives publishers new content ‘Showcase’ on News, Search, Discover
There are no ad or ranking implications, but Showcase News features will be coming to Search and the Discover feed.
Why it’s worth targeting keywords with no-to-low monthly search volume
Are low volume keywords a waste of time? Here’s why you may want to target under 100 volume keywords to generate targeted traffic and more leads for your website.
DuckDuckGo a new ‘default search’ option for Chrome, is it time to start paying attention?
The upstart search engine's visibility has been growing.
Gerda Taro, first female war photographer, featured in film Google doodle
Google honors "the little red fox" photographer with a special Google logo.
María Rebeca Latigo de Hernández, Mexican immigrant rights activist, gets a Google doodle
Google celebrates what would have been the 122nd birthday of María Rebecca Latigo de Hernández.
Johann Carl Friedrich Gauß Google doodle honors mathematician known as the ‘Prince of Mathematicians’
The celebrated mathematician made contributions across several mathematical fields.
María Félix Google doodle celebrates iconic actress from Golden Age of Mexican cinema
Félix's breakout role came in the 1942 film,'El Peñón de las Ánimas.'
Har Gobind Khorana Google doodle celebrates first chemist to construct a synthetic gene
Born in Raipur, Pakistan, Dr. Khorana received the Nobel Prize while doing research at the University of Wisconsin in 1968.
Gertrude Jekyll Google doodle marks 174th birthday of the famous British horticulturist
Google invited British artist Ben Lewis Giles to create the colorful image celebrating Jekyll.
Summer solstice 2017 Google doodle marks the longest day of the year
To celebrate today's summer solstice, Google has brought back the animated mouse featured in its spring solstice doodle in March.
Father’s Day 2017 Google doodle brings back the cactus family from Mother’s Day
Google's Father's Day doodle shares the same cactus-themed artwork that was used for its Mother's Day doodle in May.
SearchCap: SEO success factors, Google News spam, Bing Ads device bidding
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Periodic Table of SEO Success Factors: 2017 edition now released Jun 12, 2017 by Danny SullivanMobile, direct answers & site speed factors gain greater weight. Gboard for Android gets new […]
Josephine Baker Google Doodle honors Jazz Age icon & highlights her civil rights work
Born on this date in 1906, Baker was one of the most photographed women of her time.
SearchCap: Google similar audiences, display network & voice search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out similar audiences for Search and ShoppingMay 1, 2017 by Ginny Marvin Now out of beta, similar audiences for Search enables advertisers to target users searching for the same […]
Esther Afua Ocloo Google doodle honors co-founder & chairman of Women’s World Banking
Ocloo spent her life helping the women of Ghana -- and, eventually, the world -- start and run their own businesses.
Autumnal Equinox Google doodle welcomes first day of fall in the Northern Hemisphere
To mark the Autumn season, Google brought back the same artwork from its Vernal Equinox doodle earlier this year.