Topic: CNET

SearchCap: SEO factors, negative local reviews & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 8 types of negative reviews Google will removeMar 22, 2018 by Joy Hawkins Is someone getting back at your company by leaving negative reviews? Contributor Joy Hawkins shares types of reviews […]

SearchCap: Google audiobooks, local spam & SEO metrics

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Law firms spamming Google My Business: Don’t trust your money or your life to them!Nov 30, 2017 by Joy Hawkins Many local businesses are guilty of violating Google My Business guidelines […]

SearchCap: Pinterest search, Google AdWords call extensions & content quality

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolls out AdWords account-level call extensions, among other call updatesMar 8, 2017 by Ginny Marvin Business names in call-only ads, more detailed reporting and an expansion of automated call extensions […]

SearchCap: Google mobile index, back to top button & a Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google begins mobile-first indexing, using mobile content for all search rankingsNov 4, 2016 by Barry Schwartz While called an ‘experiment,’ it’s actually the first move in Google’s planned shift to looking […]

SearchCap: PPC tips, link structure & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Optimizing your internal link structureAug 24, 2016 by Dave Davies SEOs often focus heavily on accumulating inbound links, but don’t overlook links within your site. Columnist Dave Davies shares his guide […]

SearchCap: Google penalties, Google appeals & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t trust Google to structure your local dataApr 11, 2016 by Andrew Shotland As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew […]

SearchCap: Travel & retail report, first page bids & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdGooroo releases travel and retail keyword results after Google’s right rail ad changeMar 31, 2016 by Ginny Marvin Overall, the number of advertisers competing is down and CPCs are up somewhat, […]