Topic: Comparison shopping website

Bing Adds Facebook, Twitter Sharing To Shopping

There are a number of “social shopping” sites and, of course, numerous product or shopping-related blogs. Among the most visible in the first category are Kaboodle, ThisNext/Stylehive and Polyvore. They offer tools and features that allow people to share, compare and vote on products. The mainstream shopping comparison engines such as Shopping.com or PriceGrabber don’t […]

Ecommerce Usability Showdown: Affiliate VS. Merchants

According to Google, affiliates provide such a road-rage-awful experience that they deserved to be kicked out of AdWords en masse. My experience shopping for a new laptop for my dad during Boxing Week more than proved that status as an affiliate site hardly determines usability, and that merchants sin liberally against the commandments of user […]

SEO

4 Comparison Search Tools You May Not Know About … But Should

I may be the only one who noticed, but it seems to me that 2009 saw an unusual amount of new comparison search tools released. Perhaps it was the launch of Bing, or the growth of real-time search? I don’t know, but something inspired programmers to develop new tools and sites to let us compare […]

Two Essential Search Channels To Boost Holiday Sales

Here are a couple important areas for Industrial Strength search marketers to focus on right now, both of which are feed-based: Google Product Search and Yahoo! Paid Inclusion. Below I outline why these channels matter more than ever this holiday season, and how they can help you capture substantial traffic and sales. Google Product Search […]

Google Launches Comparison Ads, Starting With Mortgages

Google’s now officially announced “Comparison Ads,” starting with a way for mortgage advertisers to have their products compared against each other but which may expand to other products in the future. “If you’re looking for a mortgage, you really care about a specific offer. You want to know the APR and based on your specific […]

SEO

Shopping Site TheFind Relaunches As “Buying Engine”

If Bing can brand itself “decision engine” as a strategy to differentiate  from the leading “search engine” so can shopping comparison site TheFind. The latter is now calling itself a “buying engine” as a way to emerge from the anonymous sea of shopping search sites out there. This morning a redesigned TheFind went live with […]

Shopping Search 2.0: Finding Deals & Coupons On Twitter

It didn’t take long for commerce to move online when the WWW was invented in the early ’90s, and it hasn’t taken long for the same migration to happen as new social networks become important parts of our everyday lives. Don’t be surprised if, in the not too distant future, you find yourself using social […]

Microsoft’s Bing Vs Google: Head To Head Search Results

Let’s just get it out of the way: no, Bing is not a “Google Killer.” It’s also safe to say that Microsoft doesn’t see it that way either. My understanding of what Microsoft believes it has in Bing is a much more competitive product than Live Search. I entirely agree. Over the course of the […]

SearchCap: The Day In Search, May 6, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Optimize Feeds To Maximize Your Exposure In Shopping Engine Results Each day millions of online shoppers turn to comparison shopping engines (CSEs) to compare prices, read reviews, research products […]

Google Optimizes Product Search For iPhones, Android

Google has upgraded product search for mobile, on Android and iPhone devices, to allow users to get price, product specs and reviews information on their handsets. Google posted about it here. Users can either navigate directly to Google Shopping on their smartphone handsets (under the “more” pull-down) and enter a query or do the same […]

Google Slightly Updates Google Merchant Search

Loren Baker covered a small update to Google’s Merchant Search, which we outed back in May. Currently, Google Merchant Search is available in the UK and allows you to compare loan providers. When I covered it originally, it wasn’t available to everyone, but now it appears to be live. Conduct a search for secured loans […]

Outing Google Merchant Search

A reader sent us an example of the new Google Merchant Search live and in the wild. What’s Google Merchant Search? After a little poking around, it appears to be a new but unannounced program in beta where people can comparison shop services like loans. Here are the Google Merchant Search FAQs, and here is […]

Google Product Search Gets More Useful

I’ve personally never found Google Product search all that useful, but hopefully that will change now. Google Operating System reports that Google Product Search has undergone a redesign of some sort. In the past, Google Product Search just showed you results but did not group stores offering to sell the same product with reviews and […]

Live Search News: MSNBot, Products Launches And Deep Links Appear

Microsoft’s MSNBot is doing more crawling these days and is alerting webmasters accordingly to revisit robots.txt files. More detail can be found on the Live Search Webmaster blog. In other news, Live Search blogs officially talked about its version of sitelinks that first appeared back in September (and see here).

Black Friday, Inventory Data, And Local Shopping

This Thursday is the US Thanksgiving holiday, so Friday marks the official start of the holiday shopping season for a large percentage of US consumers. Infamously known as “Black Friday” (for profit potential), many “big box” retailers will open at midnight or in the early morning hours to long lines of consumers hoping to capture […]

Farecast Offers Hotel Search

In the context of a larger discussion of how data mining is being used by several Internet sites, Gary Price posts about the introduction of hotel search on the Farecast site. Farecast’s core service has sought to save consumers money by using historical information and other data to determine whether airfares are rising or falling […]

Local Search Is About Products Too, Not Just Restaurants And Plumbers

Often when people discuss local search they’re referring to finding restaurants or plumbers. But the concept of “local search” should include goods and product purchases as well. Whenever I discuss products and retail as part of the definition of local search people are often a little skeptical. Yet again and again studies show that consumers […]

SEO

Superpages Now Offers Compare Merchants Feature

Today Superpages formally rolled out a compare merchants feature. In doing so it becomes the second major US yellow pages publisher to offer that feature in its online directory. DexKnows, owned by R.H. Donnelley and powered by Local Matters‘ “destination search” platform, has offered the feature for some time. This article is part of Local […]

Microsoft Monday: Today’s Google Free Alternative

As part of our Google Free Mondays series this month, today is the day to try Microsoft’s Windows Live. Wait, wasn’t it Google Free Fridays this month? Yes, but I changed it to Mondays. And why do we hate Google so much we’re telling people not to use it? We don’t hate Google, silly. My […]

Kicking The Tires On Shopping Search, Part Two: The Independents

A few weeks back, we looked at how the major engines, Google, Yahoo and Microsoft, handled shopping search. This week we look at four of the dedicated shopping search portals: BizRate.com, Shopping.com, Shopzilla.com, NexTag.com, and a relative newcomer to the space, Become.com. Each of these properties matched up quite well in terms of user experience […]

Smarter’s Product Video Reviews

Smarter’s video product reviews are a very entertaining and useful product research tool. As Smarter’s product evangelist Paul Willmes said, “the reviews are by people who actually own [the product] which makes it more real. It makes the opinion more valuable, like a friend giving you advice.”

MySupermarket Comparison Site

MySupermarket is one of those sites that you sometimes look at and immediately think ‘I’ll be coming back here on a regular basis’. The concept is very simple – you choose one of 4 UK supermarkets from Tesco, Sainsbury’s, Asda and Ocado and you shop for your groceries. All the groceries are shown in illustrated […]