5 ecommerce SEO trends to know for the 2022 holidays
New research reveals some remarkable Google search trends that could boost your rankings and revenue this year.
Topic: Guangzhou Yixian Electronic Commerce Co., Ltd.
How to set up Performance Max campaigns the right way
Maximize your performance with Google Ads Performance Max. Here's everything you need to know to set up PMax for success.
Instagram announces payments in chat
Sellers can send payment requests through the IG chat feature, allowing both parties to communicate and track orders.
Twitter Shops lets brands showcase 50 products
Want your own Twitter shop? You'll have to wait. It's only available to select merchants in the U.S. for now.
Search Engine Land’s updated SEO Periodic Table is now live
We hope this refreshed graphic serves as an essential reference for your experiments.
YouTube experiments with automated lists of products detected in videos
Plus, enabling YouTube video playback directly within Twitter may help content creators get more views.
Maryland’s ad tax is here, and advertisers should look to their European counterparts for how to deal with it
Last year, Google passed digital service taxes onto advertisers in the UK, Turkey and Austria, and it’s likely to do the same in the U.S. as well.
Google rolling out video appointments, online classes to local business profiles
The booking can occur through GMB but the class or consultation won't happen on the business profile.
How to (re)build an SEO agency today – Part 3: Changing business models
Without in-person meeting, curating client relationships with more attention in the digital landscape is crucial for retention.
Facebook launches free ‘paid online events’ for SMBs and others
The new all-in-one tool will be free for at least a year, the company says.
Google Assistant’s ‘confirm with voice match’ gives new meaning to ‘contactless payments’
Intriguing new feature could simply be a test or the future of shopping on the Google Assistant.
Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns
New Local inventory includes Promoted Pins in Maps and catalog-style ads in Display.
Pinterest broadens e-commerce capabilities with ‘Complete the Look’ visual search feature
The visual search feature will recommend fashion and home decor products based on the context of an image.
Google redesigns the Assistant for touch and digital transactions
The new capabilities help developers and further Google's cross-platform Assistant strategy.
Google voice-enables movie-ticket buying with Fandango
Enhanced capability is likely a preview of many similar Google Assistant integrations to come.
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Facebook third-party partnerships bring huge trove of used car listings to Marketplace
Hundreds of thousands of used cars now available as part of content expansion.
Wanted: Session ideas for SMX West
We want your input to help us plan our upcoming SMX West conference, which will be taking place on March 13-15, 2018. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, […]
Google: First Click Free is over, being replaced by Flexible Sampling
Google is rolling out a suite of tools to help news publishers drive more subscription revenue.
Search marketers plan to attend SMX East to become martech trailblazers
We get it. Marketing is now a software-powered discipline that blends the art of creative and science of data. New technologies are deeply interwoven into marketing operations and strategy. Effectively harnessing them demands new capabilities, talent and management. Scott will offer insights and tactics in his keynote at SMX East including: the evolution of marketing from the […]
Amazon’s Echo Show is a ‘1.0’ device, both exciting and frustrating
The new device hasn't yet found the right balance between voice and screen.
Baidu Upgrades Mobile Virtual Assistant With Local Commerce Services
Baidu has upgraded its mobile virtual assistant to incorporate voice-enabled local transactions. The virtual assistant, powered by artificial intelligence, is now known as “Duer.” That apparently translates as “Du Secretary.” One translation of the word “du” I saw was “to study, to learn.” Phonetically, it also sounds like the English word “do,” as in to […]
New AdWords Shopping Campaigns Report For Google Analytics Rolling Out
Today, Google announced that a new Shopping Campaigns report will start appearing in the AdWords section of Google Analytics. The report is rolling out globally over the next few weeks. The news comes along with the full release of Enhanced Ecommerce features in Analytics. The Shopping Campaigns report gives AdWords advertisers more insights into product […]
SearchCap: The Day In Search, November 21, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nokia’s HERE Maps For iOS A Disappointment Nokia has many fans around the world who believe that its mapping service is the best one out there. And in selected ways it […]
SMX Advanced 2012: Perfecting Your PPC Landing Pages
Perfecting Your PPC Landing Pages Presentations from SMX Advanced, June 2012 What does the perfect lead gen landing page look like? How about e-commerce? While perfection may be out of the question, we all know that even small performance gains can lead to big improvement in profits. In this session, we’ll dig deep into advanced […]
Google Checkout Is Dead, Long Live Google Wallet
Yesterday Google Checkout users were notified that it was being merged into and replaced by Google Wallet. This makes sense on every level. From a ‘brand” and visibility standpoint Wallet is a more successful product already. Checkout was introduced in June, 2006 (it was rumored to be called “GBuy” ahead of launch). It was directed […]
Google Offers Go Live In SF, NY & On Upgraded “Shopper” App
Following a relatively successful launch in Portland last month Google is now rolling out Google Offers in two more markets: San Francisco and New York. Google has also updated its Shopper Android app to include deals. The app is generally focused on products but now contains tabs that allow users to access the featured daily […]
Groupon Files For IPO While Google Offers Could Be Its “Next Billion Dollar Business”
Google took its first daily deal baby steps yesterday with the launch of its first Google Offer in Portland. It was reportedly a hit for the business owner and a success for Google. According to CNET and ClickZ the first customer hit Floyd’s Coffee Shop within about 10 minutes of the offer going live. Overall, […]
Official: Google Offers Goes Live, First Portland Offer Arrives
[As promised below in our post from late Tuesday night, the first Google Offer just arrived minutes ago in my Gmail inbox. Here’s a screenshot, followed by the remainder of Tuesday night’s post about it.] Sometime in the next several hours, presumably thousands of Google users in the Portland, Ore., area will get an email […]
With Google Wallet Mobile Payments Era Is Finally Here
For more than a decade people have prophesied the end of cash and credit cards. And for the past two years the drumbeat around mobile payments has grown steadily louder with the adoption of smartphones. Now numerous companies are jockeying to participate in what expected to be a huge market that will eventually generate billions […]
TheFind Catalogue: The Return of Google Catalogs
Way back in 2002 Google launched catalog search. It was ultimately shut down in April, 2009. The product allowed users to browse popular mail-order catalogs or search across catalogs for specific products. In many ways it was crude yet cool and useful. I liked it but it wasn’t enough of a traffic driver to justify […]
eBay Buys Location-Based Services Pioneer WHERE.com
Adding to its LBS portfolio, eBay has acquired Boston-based WHERE.com, which has a popular mobile app and operates a “hyper-local” mobile ad network. Last year eBay bought local product inventory finder Milo.com. The terms of the WHERE deal were not disclosed. Great Mix of Assets WHERE, which began as uLocate, will apparently be housed in […]
The State of the News Media 2011: Americans Shifting to Online News, Still Only Paying for Print
Everyone knows that print newspaper circulation is declining and consumers are increasing accessing news online. Some may wonder why newspapers are slow to move way from print, but the truth is that print still provides the bulk of newspaper revenue and at this point, print heavily subsidizes online efforts. Print, then, enables newspapers to experiment […]
Bing Brings Local Deals To Mobile, PC
Bing is introducing deals for mobile (m.bing.com) and the PC. Mobile deals are available for the HTML5 sites for the iPhone and Android. They aren’t yet in Bing’s mobile apps but will be integrated soon according to Microsoft’s Stefan Weitz. The source of deals here is The Dealmap, which is also the principal source of […]
Once Condemned Google Now Hailed By Publishers For “One Pass”
Earlier this week Apple introduced its long-awaited in-app subscription service for publishers. As part of that arrangement Apple wants its standard 30 percent cut of iTunes/app revenue. However it threw a bone to publishers by allowing all revenue from subscriptions initiated outside the iTunes environment to be kept by publishers. Many publishers are now angry that […]
3 Important Ecommerce Trends To Watch
The web is shifting rapidly, again. Search has seen accelerated growth over the last two years, at a quicker clip than any time over the last ten. This has been fueled primarily by innovations at Google. However, Bing is also pushing innovation rapidly and was cited by Google CEO Eric Schmidt as, their “biggest problem” […]
Google’s Take Two On Mobile Handset Retailing With Nexus 2
Google is rumored to be rolling out a “Nexus 2” — or if it were a movie sequel “N2” — on November 8 with Samsung. Google’s Nexus One (built by HTC) was a failed experiment in direct selling to the public rather than through carriers. Despite public statements to the contrary, the move angered carriers […]
Facebook E-Commerce: A Look At Facebook Shopping Carts
Facebook pages can be quite a dynamic location for your brand and now there is a growing push towards monetizing pages from within Facebook. By utilizing shopping cart software built exclusively for Facebook, retailers can now sell products right on their Facebook pages – no need for users to ever exit Facebook.com. These e-commerce platforms […]
SearchCap: The Day In Search, October 16, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Testing Comment Search On YouTube Though the level of discourse in YouTube comments will never win awards, Google appears to be quietly testing a comment search feature. You won’t find […]
Google Positions As Amazon Competitor For EBook Market
Google has over the past few years promised the market new revenue streams beyond search. While there are a couple of areas with significant potential (e.g., display), not much revenue has been generated comparatively to date. Now Google is saying that it will be a real competitor to Amazon in the ebook market. According to […]