Topic: Intel

Why every PPC manager needs to automate more

Recently, the BBC did an article about Amazon turning 25. Frankly, it was appalling. It asked the question “how has the Amazon empire been built?” – and then completely failed to answer it. It listed a bunch of things: strong revenue, retail sector dominance, Amazon’s value flying high, etc. etc. Yawn. Let’s actually answer the […]

SEO

SearchCap: Bing Ads Editor updates, local ranking & SEM accounts

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Editor now supports Enhanced CPC, exports to create expanded text adsMar 24, 2017 by Ginny Marvin Version 11.9 is now available. SEM account management: Part 3 — How to […]

SearchCap: Google link command, mobile-first index & SEO problems

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google has officially killed off their link commandJan 12, 2017 by Barry Schwartz Google tells webmasters and SEOs to stop using the link command, that it is officially dead and not […]

SearchCap: Google green ad label, HTTPS migration & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: HTTP to HTTPS: An SEO’s guide to securing a websiteApr 14, 2016 by Patrick Stox Despite the numerous benefits of switching to HTTPS, many SEOs and website owners have not done […]

MindMeld Launches Voice Assistant 2.0, Says Voice Search Growing Dramatically

San Francisco-based Expect Labs, which previously positioned itself as a kind of “Google Now in a Box” or “Siri in a Box” for third-party developers, has changed its name to MindMeld. The company is also launching a second generation of its technology, which it now describes as a “platform for creating large-scale language-understanding and question-answering […]

Report: Microsoft’s Cortana Coming To iOS, Android This Fall

Reuters is reporting that Microsoft is getting ready to make Cortana, its digital assistant, available on Android and iOS as an app. This possibility was first raised in a Microsoft SMX Advanced keynote conversation last year. The Reuters article also discusses a Cortana-linked, artificial intelligence project called “Einstein.” At the time of SMX Advanced Microsoft […]

Up-Close @ SMX West: Life After “Not Provided”

Last September, Google confirmed it was encrypting search term information, rendering previously available keyword data “not provided” and leaving many website owners in the dark. While most SEO professionals managed the loss of search terms without suffering major disruptions in their SEO efforts, SMX West’s “Life After Not Provided” panel offered tactical insights for those […]

SearchCap: The Day In Search, April 30, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google News Sources Grow 15% In 2012 & Continue To Climb With Patch.com In The Lead After seeing a 15 percent increase in Google News sources last year, a recent study […]

Samsung, Intel Invest In “Anticipatory Search” Startup Expect Labs

Expect Labs, which is a small startup in the San Francisco Bay Area, has a very impressive list of investors. Today the company announced a new funding round, though the figures weren’t disclosed. Investors are the venture or investment arms of Intel, Samsung and Telefonica. Telefonica is the world’s fourth largest telco and owns mobile […]

SearchCap: The Day In Search, February 15, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Sticks With Improved Reporting Interface Bing Ads announced that the new reporting user interface released in October is now the default. Users will no longer see the option to […]

SearchCap: The Day In Search, November 8, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Priceline To Buy Travel Search Engine Kayak For $1.8 Billion Priceline is a public company that owns several other travel brands, including Booking.com, Agoda.com, Cheaptickets.com, Rentalcars.com and a few other travel […]

Live Blogging the Google (Susan Wojcicki) SMX West Keynote

Danny Sullivan, Chris Sherman and Google SVP of Advertising Susan Wojcicki are now seated for her on-stage keynote interview this morning at SMX West. It’s a capacity crowd as Chris Sherman introduces Wojcicki as “one of the 50 most influential business executives” (Forbes). He also characterizes her as someone “you may not have heard of at […]

SearchCap: The Day In Search, December 12, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Seven Mobile SEO Myths Exposed Not too long ago, the article Mobile SEO is a Myth got a lot of people fired up about the foolish notion that mobile SEO is […]

The Robert Noyce Google Microchip Logo

Today is the 84th birthday of Robert Noyce, “the Mayor of Silicon Valley.” To celebrate his birthday, about 21 years after his passing, Google has a logo for one of the inventors of the microchip, also known as integrated circuit — Robert Noyce. Robert Noyce founded Fairchild Semiconductor in 1957 and Intel in 1968, two […]

Amid Talent War Apple, Google, Adobe Sued For Conspiring To “Fix” Employee Salaries

Last year, after an investigation, the US Department of Justice (DOJ) concluded that a number of tech companies, including Apple and Google, violated antitrust laws when they agreed not to poach and cold call each others’ employees. The DOJ obtained a settlement that “prevents [the companies] from entering into no solicitation agreements for employees” for […]

Report: Google Most Reputable Corporation In U.S.

Harris Interactive published their 12th annual reputation ranking study for U.S. corporations. This year, Google grabbed the top spot scoring a 84.05 out of 100. The study compares 60 of the “most visible companies in the U.S” and asks 30,000 Americans to take the Harris Poll online panel. They are asked to identify the companies […]

The Yahoo Search Revenue Disaster

Yesterday, Yahoo reported a second quarter of massive declines in its search revenue. Yahoo blamed the “headwind” of paying its partner Microsoft 12% of Yahoo’s net search revenues. Yahoo also said Microsoft’s ads are underperforming. But even without these factors, Yahoo has seen an almost unbroken quarterly decline in search revenues since 2008. Failure is […]

Google Likely To Face US Antitrust Case Later This Year

Bloomberg provides more evidence of a coming antitrust investigation of Google by the US Federal Trade Commission (FTC) or Justice Department. We’ve now been hearing these kinds of statements and suggestions — from various “unnamed sources” and “people with knowledge of the matter” — for months. The Bloomberg article says that the ITA-acquisition decision could […]

Google Bids Nearly $1 Billion For Nortel Patent Portfolio

Google has bid $900 million (according to the Wall Street Journal) for an extensive patent portfolio owned by the now-bankrupt Canadian company Nortel Networks. The move is primarily defensive, as Google explains in a blog post: The tech world has recently seen an explosion in patent litigation, often involving low-quality software patents, which threatens to […]

PPC

Covario: Consumer Electronics Marketers Take Q4 Paid Search Boom Overseas

Holiday shopping for consumer electronics is starting earlier than ever in the Americas, according to new research released by Covario, a search marketing agency that works with large global clients such as Intel, Lenovo, Research In Motion and Adobe. Covario found that, among its tech and consumer electronics clients in the Americas, paid search spending […]