This day in search marketing history: March 27
Google research finds a #1 organic ranking can still benefit from PPC, plus: RIP Blekko, authorship, Google robots.txt generator and more.
Google research finds a #1 organic ranking can still benefit from PPC, plus: RIP Blekko, authorship, Google robots.txt generator and more.
More sites move to Google mobile-first indexing, plus: Google penalizes entire site over one guest blog post, Google Maps logo bomb and more.
Google's Fred update, plus: people also ask, personalization, Google puts bad merchants on notice and more.
Sheryl Sandberg leaves Google for Facebook, plus: new GA4 homepage, Wikipedia turns PPC into SEM, goodbye Scroogled and more.
Google Panda Update 3.3 and Venice, plus: GSC domain properties, Google Scraper Report, XML sitemaps change and more.
Google expands mobile-friendliness for ranking, plus: mobile-first indexing, AdWords Flexible Conversion Counting, Google Panda and more.
MicroHoo Day 4, plus: Google expands phrase match, Google Adds JSON-LD support, reconsideration requests and more.
How Google uses AI in search, plus: an unconfirmed Google algorithm update, Amit Singhal leaving Google, bad ads and more.
Google penalizes a link network, plus: paid search spending, Google warns about article directories, Yelp ratings in Google AdWords and more.
Expedia buys Travelocity, plus: Don't Be Evil tool, semantic search, Position 6 penalty, unlimited site exclusions and more.
The Spam Clock targets Google spam, plus: link removal request figures, loads of new tools and features, major search deals and more.
Google Webmaster Tools added unnatural links and cloaking spam warnings, plus: Google Shops, how Yahoo angered advertisers and more.
Google uses paid links and thin content to promote Chrome, plus: why people click on search ads, search quality raters guidelines and more.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Stay sharp and relevant with ongoing PPC trainingMay 11, 2018 by Jeff Baum Contributor Jeff Baum recommends ongoing technical and soft skills training for your PPC team. Search in Pics: Google […]
Our weekly roundup of news, announcements and events happening throughout the search marketing industry.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Local ranking factors study finds reviews, organic SEO best practices boost local visibilityNov 10, 2017 by Greg Sterling This is the second year of the LocalSEOGuide ranking factors study, performed in […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google has officially killed off their link commandJan 12, 2017 by Barry Schwartz Google tells webmasters and SEOs to stop using the link command, that it is officially dead and not […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down 1 Billion PC Searches From 2014, But Mobile Volumes Likely Way UpJan 22, 2016 by Greg Sterling December desktop search rankings from comScore came out yesterday. Bing gained slightly […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 Underrated Content Marketing Assets For B2B SEO One of the biggest obstacles to B2B search engine optimization is developing new content marketing assets for targeting important keywords and acquiring link […]
One of the more popular Webmaster and SEO forums, WebmasterWorld, has been sold today to Jim Boykin’s Internet Marketing Ninjas. Jim Boykin has been acquiring several forums this year, including all of the Developer Shed network including SEO Chat forums and Cre8asite Forums from Kim Krause Berg. Cre8asite Forums has been around since 1998 as […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo BOSS Expands To Offer Geolocation Data Yahoo’s Build Your Own Search Service (BOSS) has recently expanded to include geolocation data from two Yahoo services: Placefinder and Placespotter. BOSS is Yahoo’s […]
Many SEO professionals try to understand information architecture (IA). Do information architects try to understand SEO? Here are some of my beefs with information architects.
When you optimize your website for search engine visibility, who are you targeting? The statistically average web searcher? Someone who is new to web searching? Or a highly experienced web searcher?
Have you ever heard the phrase search engine optimization (SEO) architecture? At first glance, it might seem like a good idea...but maybe not. Learn about 2 critical usability tests that help SEO professionals not make critical architecture errors.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web
In part 1 of What SEO/SEM Professionals Should Know About Website Usability, usability experts Peter Morville and Susan Weinschenk answered the question, “What should SEO professionals know about usability?” For this installment, website usability guru Jakob Nielsen and Kim Krause Berg share their observations and perspectives. Enjoy! Jakob Nielsen’s formula for website success “The main […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
Below is what happened in search today, as reported on Search Engine Land and from other places across the web: