Can entity SEO transform publisher performance? See how Search Engine Land increased organic visibility and AI Overview citations using topical authority and Knowledge Graph optimization.
It's always easy to blame Google when your content doesn't rank. But maybe – just maybe – the problem isn't Google. It's you.
An analysis of 50 sites finds strong correlations between features found on websites and Google algorithm update winners and losers.
Dive into the 2003 Google algorithm update's seismic impact on SEO and its lasting effects on the industry.
Google Webmaster Tools adds user administration, plus: no click search study, Trusted Stores program shuttering and more.
Google penalizes Natural News, plus: Google AdSense separates YouTube earnings, BrightEdge acquires Oncrawl, florist war on AdWords and more.
Yahoo has been dropping hints over the past couple weeks about its return to competing in the search space.
LinkedIn Ads launches, plus: holiday retail insights, crappy results, Google Panda 3.2, sitemap testing, DuckDuckGo and more.
A shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more.
Google AdWords introduces click-to-call ads, plus: IndexNow WordPress plugin, AdWords 2x budget change, search being solved and more.
Are your search results less useful than they were years ago? Are you seeing more ads, more links to ads, and more spammy content?
A look back at some of the year's key voice search and virtual assistant metrics.
Stop thinking of local as "plumbers and restaurants," it's really about trillions in annual consumer spending.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google launches Outstream Ads to boost video reach beyond YouTubeApr 18, 2018 by Greg Finn A new video ad format brings video to mobile devices, in locations where no YouTube videos […]
Role previously held by John Giannandrea to be split between Jeff Dean and Ben Gomes
Might there be an Act 3 for the venerable restaurant guide?
Several years after Google launched Google Instant, they are killing the default search feature to bring search more inline with mobile devices.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Do SMB websites matter anymore? YP doubles down on ‘yes’ with new ‘pro’ SEO productJun 9, 2017 by Greg Sterling Company says program resulted in a page one ranking on Google […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. On Marissa Mayer’s birthday, Yahoo decorated her office: Source: Twitter Bing soccer matches: Source: Twitter Fancy […]
This year will be seen as a watershed moment for mobile, with nearly every change reflecting mobile's now-dominant contribution to search.
With the acquisition, Verizon now has advertising deals with both Google and Microsoft.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google reports more than 40K government requests for user data during 2nd half of 2015Jul 19, 2016 by Amy Gesenhues Google says it is proud its transparency reports have helped “shed […]
New Google travel effort promises to bring together a range of tools and capabilities.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google sent 4.3 million messages to webmasters and saw 33% increase in clean-up efforts May 2, 2016 by Barry Schwartz It is now even more important to verify your web site […]
What search partnership? The Yahoo Bing Network is no more as both companies forge onward under separate cover.
From new deals to more data to audiences, 2015 was packed with PPC changes.
Yahoo's foray back into search advertising faces a mountain of challenges, from volume to functionality. Industry executives share their thoughts on Gemini’s trials, promise and future.
The recent debate around ad blocking, sparked by the release of Apple's iOS 9, shows the need for a renewed focus on the mobile user experience with ads. Columnist and agency owner Pauline Jakober weighs in.
Yahoo's Marissa Mayer says they have their own mobile search algorithm which helps them provide a unique search experience for their users.
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enterprise Local Marketing Automation Tools — New Marketing Intelligence Report Sep 29, 2015 by Search Engine Land Completely updated with the latest industry statistics, developing market trends, new vendor profiles and […]
Yahoo hopes to repeat the success of last year's Mozilla Firefox partnership, which grew its search share in the U.S.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Content Marketing For Local Businesses: Get Creative & Pay To Play Even with all the competition online, local businesses can still stand out using creative content to attract new customers. Columnist […]
New deal terms allow either Bing or Yahoo to terminate with four-months notice.
New terms pave the way for Gemini-powered search ads on the PC.
Yahoo says they are always experimenting with search but would not confirm or deny reports that they are testing dropping Bing powered search results.
Negotiations likely to yield new terms for Search Alliance.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Celebrates Its 20th Birthday By Setting New World Record For Yodeling Along with 3,400 other people, CEO Marissa Mayer yodeled for a full minute to mark Yahoo’s big day. Naturally […]
Along with 3,400 other people, CEO Marissa Mayer yodeled for a full minute to mark Yahoo's big day.
Flurry gives Yahoo massive mobile reach and developer access.