Topic: Search engine optimization

SearchCap: Google Review Snippets, Local SEO & Reputation Management

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Showing Reviews Snippets About Products In Knowledge Panels Quotes pulled from reviews provide feedback on specific product features. Top 5 Issues Wrecking Local SEO For Multi-Location Businesses Columnist Marcus Miller […]

SearchCap: Google On Links, RTBF In US & Tweets Indexing

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wywy Lets Advertisers Sync Search Bidding With Television Campaigns eHealth.com is first to boost Google AdWords bids in the minutes after commercials air. Google Now Indexing 466% More Tweets, Still Favoring […]

SearchCap: Bing Ads Updates, Google Cross-Device Benchmarks & Niche SEO Specialists

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Microsoft “Three Generations” Campaign Packs Emotional Punch Microsoft has a long and checkered history when it comes to product advertising. Perhaps you recall the cringeworthy yet bizarrely compelling “Bing Goes […]

New Microsoft “Three Generations” Campaign Packs Emotional Punch

Microsoft has a long and checkered history when it comes to product advertising. Perhaps you recall the cringeworthy yet bizarrely compelling “Bing Goes the Internet” ad campaign in the early days of the search engine’s existence. Here’s one of those clips: Then there was the Microsoft campaign mocking the iPhone — mildly funny at points […]

SEO

Bing Adds New Tools, Enhanced Content To Mapping Upgrade

Earlier today Microsoft announced the next version of Bing Maps will offer many new features, enhanced content and multiple design enhancements. Users can see that version of the new Bing Maps in action today by opting in to Bing Maps Preview. There’s an emphasis on context, exploration and planning, rather than isolated lookups, which is currently the dominant […]

SearchCap: SEO Jobs & Bing Webmaster Tools

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Ultimate Guide To Bing Webmaster Tools Contributor John E Lincoln has put together this comprehensive guide to getting started with Bing Webmaster Tools. Be Aware! SEO Might Help You Land […]

SearchCap: Google Powering Yahoo, DuckDuckGo Auto Suggest & Google Search Console Combine

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Testing Google Powered Search Results Yahoo confirms they are testing supplementing other search ranking providers, including Google, to power Yahoo Search. 24/7 Bidding: Going Mobile With 100% More Shopping! […]

PPC

The Great Chinese E-Commerce Gold Rush

China recently relaxed its regulations on allowing foreign companies to operate e-commerce businesses within the country. Columnist Chris Liversidge provides some advice and insights for businesses thinking of expanding into this new market.