SearchCap: Russia Right To Be Forgotten, Bing Ads, Google AdWords & Bing Pong
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google AdWords Location Extensions Can Also Show Ratings Stars Now
Ratings from Google My Business page listings are automatically eligible to show up in search ads.
- Bing Ads Introduces More Functionality To Recently Overhauled Home Page Dashboard
Compare time periods and customize modules with campaign filters.
- Another Google PLA Test Targets Low-Priced Products
Google Shopping ads show what percentage lower a product is priced compared to the online average.
- How To Scale Google My Business Support For Enterprises Like A Boss
Troubleshooting Google My Business issues is difficult enough for a single location, so how can multi-location businesses keep up? Columnist Andrew Shotland shares his strategy.
- How To Cement Your Local SEO Footprint In Google: 4 Easy Steps
Building a solid foundation for local search visibility in Google is essential for brick-and-mortar businesses, especially in the age of mobile. Luckily for local SEO newbies out there, columnist Chris Marentis shares his method for doing just that.
- App Indexing & The New Frontier of SEO: Apple Search + iOS App Indexing
In the first of her 3-part series on app indexing, contributor Emily Grossman discusses what Apple’s new search API means for search engine optimization (SEO) professionals looking to surface deep app content for iOS users.
- Bing Now Lets You Play Pong In Their Search Results
Bing added a game to their search results, play Pong against Bing by searching for [pong].
- Women’s World Cup 2015 Google Logo Celebrates U.S. Win Over Japan
The U.S. took home its third World Cup title after scoring five goals during last night’s final game.
- Independence Day USA Google Logo Reflects Timeless Fourth of July Traditions
Doodler Brian Kaas says his artwork was inspired by the aluminum chairs often used for July 4th backyard barbeques.
- Russian Parliament Approves “Right To Be Forgotten” In Search Engines
If signed by President Vladimir Putin, law goes into effect in 2016, allows for broader removals than with the EU’s similar law.
- Drop In Bing? Moving To HTTPS (SNI) Would Have Caused It
Many webmasters have been pressured to switch from HTTP to HTTPS, but some are finding that this is resulting in a loss of traffic from Bing. Columnist Ben Goodsell explains the issue and offers solutions.
- Search In Pics: Fun Hats, LEGO Kitchens & Google With Cookie Monster
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Twitter Officially Launches Ads Companion For Mobile Campaign Management
- How To Ignite Innovation in Large Agencies
- Getting Started With Email Testing
- Google’s Waze Trials Carpooling Service In Tel Aviv, Israel
- The Power Of Wi-Fi: Using Mobile To Drive Customer Acquisition And Loyalty
- Report: Microsoft Mobile OS Share Drops, Will It Be Discontinued?
Search News From Around The Web:
Industry
- Wikipedia Puts Danny Sullivan’s Article Up For Deletion, Search Engine Roundtable
Local & Maps
- Google to Map the Quality of Roads?, SEO by the Sea
Link Building
- Google: Sites Can Benefit From Links in Other Languages, The SEM Post
- Black Hats Discuss Sape Links & The Google Risk, Search Engine Roundtable
Searching
- Amazon Gets Google Answers For Shopping Queries, Search Engine Roundtable
- Google Displaying Large: A Privacy Reminder From Google Overlay, Search Engine Roundtable
- Bing Removes Emojis from Titles in Search Results Too, The SEM Post
- Could Apple Surpass Google in Search One Day ?, The Domains
SEO
- Creating Demand for Products, Services, and Ideas that Have Little to No Existing Search Volume – Whiteboard Friday, Moz
- English Translation – Webmaster Hangout 02.07.2015, seo-portal.de
- Google Can Crawl Pages Up To 10 Megabytes Large, Search Engine Roundtable
- Google News Lets You Specify The Image Selected Via Schema Or Open Graph, Search Engine Roundtable
- Google Panda Not Refreshing This Weekend, Maybe Next, Search Engine Roundtable
- Google’s Duplicate Content Filter for Images & Videos, The SEM Post
- Google Recommends You Get Your Hands Dirty When Experimenting With Your Web Site, Search Engine Roundtable
- How to Speed Up Google Disavow File Processing Time, The SEM Post
- How You Can Tell if Your SEO Content is too Promotional to Succeed, digitalthirdcoast.net
- July 2015 Google Webmaster Report: Panda, Penguin, Core Search & Thumbtack, Search Engine Roundtable
Search Marketing
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