The Four Stage Link Building Cycle + an Extended Q & A- July 21 Webcast
Are you forgetting the "marketing" in your content marketing?
Topic: Search engine optimization
Bing Adds New Tools, Enhanced Content To Mapping Upgrade
Earlier today Microsoft announced the next version of Bing Maps will offer many new features, enhanced content and multiple design enhancements. Users can see that version of the new Bing Maps in action today by opting in to Bing Maps Preview. There’s an emphasis on context, exploration and planning, rather than isolated lookups, which is currently the dominant […]
SearchCap: Russia Right To Be Forgotten, Bing Ads, Google AdWords & Bing Pong
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords Location Extensions Can Also Show Ratings Stars Now Ratings from Google My Business page listings are automatically eligible to show up in search ads. Bing Ads Introduces More Functionality […]
SearchCap: SEO Jobs & Bing Webmaster Tools
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Ultimate Guide To Bing Webmaster Tools Contributor John E Lincoln has put together this comprehensive guide to getting started with Bing Webmaster Tools. Be Aware! SEO Might Help You Land […]
SearchCap: Google Powering Yahoo, DuckDuckGo Auto Suggest & Google Search Console Combine
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Testing Google Powered Search Results Yahoo confirms they are testing supplementing other search ranking providers, including Google, to power Yahoo Search. 24/7 Bidding: Going Mobile With 100% More Shopping! […]
Yahoo Search Testing Google Powered Search Results
Yahoo confirms they are testing supplementing other search ranking providers, including Google, to power Yahoo Search.
The Great Chinese E-Commerce Gold Rush
China recently relaxed its regulations on allowing foreign companies to operate e-commerce businesses within the country. Columnist Chris Liversidge provides some advice and insights for businesses thinking of expanding into this new market.
Would You Like To Compare Your Sites In Google Search Console? Let Google Know.
Google wants your feedback on improving the Google Search Console, specifically about combining sites.
SearchCap: Bing Powers AOL, Uber To Bing Maps & Google+ Gone From Google Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Brand Posts Have Been Stripped From Knowledge Graph Cards Brand posts on Google+ will no longer be displayed in the Knowledge Graph cards, instead they’ll be treated like all other […]
Google+ Brand Posts Have Been Stripped From Knowledge Graph Cards
Brand posts on Google+ will no longer be displayed in the Knowledge Graph cards, instead they'll be treated like all other social updates in the traditional search results.
SearchCap: Yelp Study On Google, Local Search Pitfalls & Google Analytics Remarketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Choosing the Right Images for Your Ads- July 14 Webcast A picture is worth a thousand words Study By Former FTC Advisor Tim Wu Claims Google Local Search Results Violate Competition […]
Study By Former FTC Advisor Tim Wu Claims Google Local Search Results Violate Competition Laws
Sponsored by Yelp, the study found users were more likely to click on merit-based results over Google's self-promoted content.
SearchCap: Google Carousel Expands, Yahoo Java Deal & Markup Spam
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Signs Deal With Oracle To Attract New Users Via Java Installs Yahoo hopes to repeat the success of last year’s Mozilla Firefox partnership, which grew its search share in the […]
The Google Mobile Search Carousel Adds Pinterest Pins, Vines, Houzz & Food Network Recipes
The Google Search news carousel gets a bit more social with Pinterest Pins, Vines and more.
SearchCap: Bing Adds Audio To Homepage, 7 Automated SEO Activities & Matt Cutts Extends Leave
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo’s New Mobile Browser Search Results Are Better Than Its App More visuals, richer content and quicker access to do things highlight Yahoo’s upgrade to its mobile browser search results page. […]
Yahoo’s New Mobile Browser Search Results Are Better Than Its App
More visuals, richer content and quicker access to do things highlight Yahoo's upgrade to its mobile browser search results page.
Are Your Summer Hours Showing In Google? New Tool Makes Checking Google My Business Listings Easy
Be sure consumers will see you're open during summer hours when they search for your business.
Google’s Future Relies On Quality Control
How will Google adapt to the rise of mobile? Columnist Andy Taylor explores the issues Google is facing and the opportunities it has to stay relevant.
Matt Cutts Extends His Unpaid Leave With Google Through 2015
Will Google's Matt Cutts come back to Google in 2016? Currently he is a Google employee, on leave, not being paid, but does get health benefits.
SearchCap: SEO Evolution, Megalytics & SEO Migration
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Ascending: The New Brand Strategy Advertisers have long used paid search as a direct response tool to reach consumers who are ready to make a purchase, but columnist John Cosley […]
SearchCap: Google Mobile Tests, DuckDuckGo Queries & Retargeting AdWords
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Top Retargeting Tips For AdWords Users Are you making the most of your remarketing efforts? Columnist Rebekah Schelfhout has some expert insights you may not have considered! How To Learn […]
SearchCap: Google Kicks Emojis, Google Video Search Broken & Google’s Update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Sending Searchers To Nonexistent Videos Can’t find that video that Google listed in your results? It’s not you. It’s Google. Why Don’t My Leads Convert? – June 30 Webcast Ideas […]
Local Content Silos: The Secret To Local Search Success
Wondering how your multi-location business can achieve visibility in local search? Columnist Greg Gifford has the answer.
Report: Last Week’s Google Update Benefited News & Magazine Web Sites
Maybe the Google Trends update from last week is also used in Google's latest algorithmic update from last week? New SearchMetrics report shares some data around that.
Google Finally Drops Emojis From Search Results Listings Page
As expected, Google has finally removed the emoji characters from their desktop and mobile search results pages.
SearchCap: Google Revenge Porn Form, Bing Ads Columns & Google Cache Update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Refreshes Video Search: Adds Bigger Thumbnail Images & Offers More Info Video search results now include channel, upload date and view count details. Google Will Allow People To Block “Revenge […]
Bing Refreshes Video Search: Adds Bigger Thumbnail Images & Offers More Info
Video search results now include channel, upload date and view count details.
Google Will Allow People To Block “Revenge Porn” From Search Results
Google has announced that in the coming weeks, it will launch a system allowing people to request nude and explicit images of themselves posted without consent from appearing in Google’s search results. This move will help with the “revenge porn” issue, where upset partners post images to degrade someone they were with. It’s an issue that’s especially […]
SearchCap: Google Quality Update, Fast Reconsideration Requests & Russia Right To Be Forgotten
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: EU Says Process For Reviewing Right To Be Forgotten Appeals Is Working Of the nearly 2,000 complaints reviewed so far, the EU found the majority of denied RTBF requests were justified. […]
Google: Write A Great Reconsideration Request, Get Back In Fast Like Thumbtack
You can go against Google's guidelines for years, get caught and then have the penalty reversed in less than a week.
Not Panda: Google Confirms Another Core Search Algorithm Update
The Google update from yesterday was a core ranking change, something Google does throughout the year. This was not Panda-, Penguin- or HTTPS-related.
SearchCap: Google Trends, AdWords URLs & Direct Answers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Enterprise Social Media Management Software Marketer’s Guide- Updated for 2015 Does your company need social media management software? Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In […]
Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In Real-Time
In its biggest expansion since 2012, Google trends rolled out a number of new updates today, including real-time data and a redesigned homepage.
When Google Gets It Wrong: Direct Answers With Debatable, Incorrect & Weird Content
As Google adds more direct answers, top results with questionable - and sometimes completely inappropriate content - continues to grow.
SearchCap: Google Maps Update, Google Quote Boxes & Geo-Location Test
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Want To Speak @ SMX Milan? Here’s How The agenda is complete, and we’re now accepting submissions to speak at Search Marketing Expo – SMX Milan 2015. To increase the odds […]
Google Now Shows Quotes For Famous People Without Sourcing Them
Google now gets in the business of answering queries on famous quotes with a new quotes answer box that doesn't link to the source of the content.
SearchCap: Thumbtack Google Penalty Reversed. Bing To Go Not Provided & Google Slow Label Returns
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: FIFA Women’s World Cup Results Are For Android-Only Want scores in the FIFA Women’s World Cup? On Android, Google makes it easy. For desktop & iOS, it’s doing nothing special […]
Bing To Encrypt Searches By Default & Referrer Data To Go Not Provided This Summer
Not Provided is about to expand when Bing goes HTTPS over the summer, ultimately blocking query data in the referrer path.
Google Says More Than Half Of Its UK Searches Are Performed On Mobile
Managing director and VP of sales and operations for Google UK-Ireland reports mobile search volume has overtaken desktop in the UK.
Google Drops The Thumbtack Link Penalty Less Than A Week After It Was Issued
Google Capital backed Thumbtack's link penalty only lasted a week and now they are ranking just as well in Google. SEOs are calling this unfair.