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What you read here is written by our experienced in-house team, and subject matter experts from leading brands and agencies.

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Google Search Console

SearchCap: comScore Search Share, Google Search Console Data & Search Agencies

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New In AdWords: Stage Campaign Changes In Drafts, Test Changes In ExperimentsFeb 18, 2016 by Ginny Marvin Campaign drafts and experiments make reviewing proposed changes and testing those changes more accessible. […]

Link building

SearchCap: Google Expands RTBF, Google PLA GTINs & Crawlers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Retailers: GTINs Required By May 16 For Google Product Listing AdsFeb 11, 2016 by Ginny Marvin GTINs will be required for brand name products sold by multiple merchants. 5 Simple Strategies […]

PPC

SocialPro Rates Increase Saturday — Save $200

Connect with the experts at Marketing Land’s SocialPro. You’ll learn actionable tactics that deliver measurable results. Secure your spot before early bird rates expire this Saturday! Speakers from savvy brands and agencies will share paid, earned and owned social media strategies that attract fans and followers, increase sales and deliver ROI. You’ll hear from Facebook, Adobe, […]

Apple

SearchCap: Bing Ads Editor Upgraded, Holiday PPC Success Tips & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Updating Segmentation Reporting: Call For Early TestersOct 5, 2015 by Ginny Marvin Access segmentation reporting from the campaigns tables rather than having to dig into the Reports section of […]

DuckDuckGo

SearchCap: Google Trends, AdWords URLs & Direct Answers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Enterprise Social Media Management Software Marketer’s Guide- Updated for 2015 Does your company need social media management software? Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In […]

Apple

SearchCap: Bing Ads Redesign, Tumblr GIF Search & Thumbtacks Google Penalty

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Confirmed: Google Capital-Backed Thumbtack Hit With Manual Action For Unnatural Links Thumbtack’s co-founder confirms the company received a Google manual action for links, vows to take the necessary steps to reverse […]

Google Analytics

SearchCap: Google AdWords “Call-Only” Ads, Link Building Techniques & Google Misclassifies Websites As Hacked

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New ‘Call-Only’ Ad Types Arrives In Google AdWords To Make Mobile Easier A new ad type will give mobile-centric marketers the ability to set up phone call conversion only campaigns. Search […]

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