SearchCap: Google’s Secret Translate Service, Animated 3D Maps & Bing Wake Times

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bing: The Earliest & Latest Searchers By City
  Microsoft Bing posted data on the earliest risers by city based on Bing usage data. Bing said they “thought it would be interesting to look at Bing usage as a proxy for when people get online, start work or otherwise wake up.” The earliest city to rise is San Francisco, reaching 50% of Bing traffic […]
• How To Amp Up Your User Engagement (And Get More Links)
  People like to link to content that shows signs of life. If you have an active community, people are more likely to return often — and that increases the chances that when they need to link to something, it might be to you. In this era where we’re all terrified about who’s linking to us, […]
• How To Gain Additional Reach In AdWords With Similar Audiences
  The “similar audiences” feature has been around for some time now, but this type of audience list is still heavily underused. So, what are similar audiences? Google uses your existing remarketing lists to characterise the types of users within them and then makes its own audience lists based on users that have the same interests […]
• Recce’s Cool Animated 3D Maps Now Available Via SDK
  I’m a big fan of independent mapping platform Recce. The company has created a unique, animated UI that’s very different from those offered by Apple, Google, Bing, Nokia/Here and Mapquest. That UI and all the company’s data are available to third party developers through an SDK. The SDK is available for both iOS and Android […]
• Does Google Have A Secret “Translate” Service & Why Should Search Marketers Care?
  Google is probably the largest translation service globally with its popular Google Translate online service. It is also fighting spammers that auto translate content with this service and put it online. This is why I was so surprised to see that Google is actually a player in auto translating content. I saw this first with […]

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• Twitter’s Earnings & Users Keep Growing, But Wall Street Is Not Impressed
• Glam Media Becomes Mode Media, Pushes Into Video With New Shows, Distribution Platform At NewFront
• Augmented Reality App Shares History Of Jose Cuervo
• Facebook Gives Heineken Its Top Award For The Brand’s “If We Made It” Campaign
• Facebook Drives 24% Of Mobile Referrals To News And Entertainment Publishers
• Report: 70 Percent Of Mobile Ad Revenue Coming From “Interstitials”
• Desktop Still Trounces Mobile For Content Sharing And Engagement
• 6 Lessons For Marketers From Manchester United & David Moyes
• Report: Apple, Samsung Lose Ground To Chinese Handset Makers In Q1
• Your Guide To All Things Hashtag Analytics & Optimization
• Microsoft’s NewFront Shows Interactivity Is At The Heart Of Xbox Originals Content
• 8 Brain Triggers Guaranteed To Boost Your Social Media Marketing
• Buzzfeed Gets Serious About Branded Videos At NewFronts
• VIDEO + SLIDESHOW: What’s Next For Paid Search Marketing?
• Yahoo Unveils New Video Ads, comScore Partnership & Live Nation Concert Streaming Deal At NewFronts

Search News From Around The Web:

Industry

• Expanding our Local Search Data Partnership with Microsoft’s Bing, Factual Blog

Local & Maps

• Android Silver Program Reportedly Designed To Give Google More Control Over Its Mobile Destiny, TechCrunch
• Local Search: How to Win, Stone Temple
• Yelp now lists businesses that accept Bitcoin, CNET

Link Building

• Matt Cutts and link networks – A history in the making, Vertical Leap
• Why links still matter in 2014, Majestic SEO Blog

SEO

• Free Local SEO Education for Businesses on a Shoestring Budget, moz.com
• How to Look at Your Website the Way Google Does, KISS Metrics
• Inside SEER: Using Custom Search Engines for SEO, SEER Interactive
• Proving SEO is Worth It, Leverable
• Quality Content Is Critical for SEO, eMarketer
• The LA Clippers, Search Engine Optimization, and We Are One, Keylime Toolbox
• The Most Effective SEO Tactics, MarketingProfs
• Why Did My Index Status Count Drop After The Update Line?, Search Engine Roundtable

SEM / Paid Search

• Google AdWords Express Grants Now Available 15 More Countries, Search Engine Roundtable
• Google Strengthens Keyword Planning Results with Inclusion of Mobile Data Features, Covario
• Of the 4 Popular Pay-Per-Click Platforms, Which is Best for You?, Entrepreneur.com
• Preparing for Upcoming AdWords for Video (YouTube Ads) Updates, RKG Blog
• When To Use Traditional PLA’s vs. Shopping Campaigns, Certified Knowledge

Search Marketing

• New Google Features Aim To Replace 3rd Party Platforms, The ROI Revolution Blog
• Retailer Grainger Uses Dynamic Search Ads and Remarketing to Extend Its Reach, Think Insights âÄì Google