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SearchCap: The Day In Search, April 25, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enterprise SEO Tools 2013: A Buyer’s Guide Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time it takes to manage […]

Barry Schwartz on April 25, 2013 at 5:16 pm | Reading time: 7 minutes

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Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

Enterprise SEO Tools 2013: A Buyer’s Guide
Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time it takes to manage huge, distributed projects? Search Engine Land’s sister site, Digital Marketing Depot, regularly takes deep dives into areas we can’t always cover in depth while we’re keeping up with the rapid change […]
Newly Launched Bing Offers Pulls Deals From Across The Web
Bing is appealing to fans of daily deal sites with the launch of Bing Offers, a one-stop shop for online deals and coupons. Boasting one of the largest collections of local deals on the web, Bing Offers pulls deals from various partner sites. Users can search by business name, category or keyword to locate specific […]
Webcast: Effective “Big Data” Management = Successful Online Marketing
Digital Marketing Depot Webcast May 14th 1:00EDT/10:PDT – When organized, search rankings, site visit and click-thru data can contribute to marketing success. During this webcast you’ll learn how data influences marketing strategy, how to create a data management plan, how to identify the challenges that occur with large data sets and more. Speaker: Shaun Siler […]
Governments Across The Globe Are Making More Requests To Remove Content From Google Services
According to a new Transparency Report released today, Google received 4,096 government requests to remove 42,249 pieces of content during 2012. The purpose of Google’s Transparency Reports is to record the number of worldwide government requests to censor content on Google services, and offer insight into the amount of censorship happening across the globe. The […]
Google’s New European “Antitrust” Search Results: Here’s What They’ll Look Like
I’ve found documents associated with the Google-EU settlement proposal that offer mock-ups of how the new, regulated SERPs will look. It’s very interesting and greatly clarifies the settlement terms and how they will be implemented practically. These mockups look quite different (and less “disruptive”) than what I imagined. There are three basic scenarios: where Google […]
Bing Relaunches Places For Business
Bing announced they have relaunched the Bing Business Portal under a new name, “Bing Places For Business.” The change doesn’t currently do much with your listings, outside of move the location of where you manage your business Bing Maps listing to bing.com/places. It also removes some features that were available in Bing Business Portal including: […]
Google Analytics Releases “Customer Journey To Online Purchase” Report
Google is introducing “The Customer Journey to Online Purchase” analytics report today, a new benchmarking tool that provides insight into the various elements impacting a single campaign. You can learn more about it in a short write-up at our sister site, Marketing Land: New Google Analytics Path To Purchase Report Provides Benchmark Data On 11 Different […]
EU Goes Public With Google Antitrust Proposals, “Market Test” FAQs
The EU released documents this morning that detail Google’s antitrust settlement proposals and explain the Competition Commission’s position on various aspects of the investigation. First here’s what the EU says Google has proposed: Google offers for a period of 5 years to: (i) – label promoted links to its own specialised search services so that […]
A Good Start For Paid Search In 2013
It’s April, which means that spring is here and the first quarter of 2013 is in the books! The birds are chirping, the flowers are blooming, and the ads are clicking. Aren’t the landing pages pretty at this time of year? At Kenshoo, we sit on some massive data sets that we share each quarter […]
Google Downplays Google+ With Updated Authorship Snippet?
Google has quietly changed the user interface for how they display the authorship snippet in the search results. The largest difference is that they removed the “more by” link that linked to additional stories written by that author. The other changes include that now clicking on the author’s image and name will take you to […]
Building A Macro To Download Webpages With Excel
When conducting research, it’s not uncommon to perform repetitive tasks like downloading a group of webpages. A favorite tool I use to automate this is iMacros — it’s free and powerful. Just be sure to use the Firefox version, as its capabilities are limited in other browsers like Chrome, for instance. Say you want a […]
Google: We Removed Instant Previews Over Low Usage From Searchers
Yesterday we reported that Google changed how you access the cached, similar and share links within the search results by adding a new green down arrow next to the search snippet’s URL. We asked, where did the Instant Previews go that launched on November 9, 2010 with a huge amount of excitement from Google. Google […]
Semantic & Graph-Based Search: The Future Face Of Search
In a June 2010 Semantic Web Meetup in San Diego, Peter Mika of Yahoo!’s research division gave a presentation entitled, “The future face of Search is Semantic for Facebook, Google and Yahoo!” As the title suggests, the presentation focused on the ever-growing use of semantic markup as a means for helping computers parse and understand […]
Google Marks Ella Fitzgerald’s Birthday By Giving The First Lady Of Song Her Very Own Doodle
Today’s Google logo is a tribute to Jazz singer Ella Fitzgerald who was born in Newport News, Virginia on this day in 1917. After taking the stage at Apollo Theater’s amateur night in 1934, Fitzgerald went on to become one of the most famous Jazz singers in the world, winning 18 Grammy Awards and selling […]
Don’t Miss Essential New Paid Search Tactics At SMX Advanced
Anyone who’s ever run a paid search campaign knows that the rewards can be instant, huge and provide out-of-the-ballpark ROI when executed properly – and can just as suddenly become a massive money pit when your competitors respond or when a search engine changes policies or introduces new advertising formats and rules. In the fast-changing […]
Bing: More Than 50% Of Searchers Click The First Result; 75% Click On Deep Links Result
The value of ranking first on a search results page is no secret, but today Bing is putting some hard numbers on it: More than 50 percent of Bing users click the first result, and more than 75 percent click there if the first result includes Bing’s deep links. In a blog post today, Dr. […]