SearchCap: The Day In Search, September 8, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Hits 100 Million ‘Active’ Users Started just 5 years ago, Twitter announced today at the “State of the Union” that they have officially reached their 100 millionth ‘active’ user. Of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Twitter Hits 100 Million ‘Active’ Users
Started just 5 years ago, Twitter announced today at the “State of the Union” that they have officially reached their 100 millionth ‘active’ user. Of the active users, 55% use Twitter on their mobile devices. Each month over 400 million unique visitors use Twitter.com alone. Today Twitter is posting a billion tweets every five days, about […]
- All Sales & No Service: Google’s Small Business Priorities Are All Messed Up
Google is, again, wiping the egg off of its company face this week after the New York Times exposed yet another way in which some users are manipulating Google Places to the detriment of unsuspecting small/local business owners. The latest issue involves unscrupulous individuals/companies marking other businesses as closed in Google Places. It’s a process […]
- Wanted: Session Ideas For SMX Social Media Marketing
We’re pleased to announce that we’re launching a new conference: SMX Social Media Marketing, debuting in Scottsdale, AZ on December 5-6, 2011. SMX Social Media Marketing is a two-day, tactic-rich conference that covers all key issues for getting the most out of social media networks, whether you’re tasked with driving organic traffic, managing paid campaigns, […]
- Twitter CEO Dick Costolo’s “State Of The Union” Address
100 million active users. 1 billion tweets every seven days. Plans to grow the ad business. These stats and facts are part of a “State Of The Twitter” talk Twitter CEO Dick Costolo gave to the press today. Live blogging below! Dick arrives. Nothing big, he says. “I just wanted to give you a state […]
- Google Buys Zagat Ratings, Rocks Local
Google is buying the venerable Zagat survey, which is the original local reviews provider and has been in business for more than 30 years. Terms of the deal weren’t disclosed. Rumor had it that Zagat has been “on the block” for some time, as the company increasingly struggles to compete in a world that has […]
- MicroData & Retail Products: Not Ready For Primetime?
If you are in the search engine business, the functionality in the Microdata specification sponsored by Google, Yahoo and Bing is a very attractive way to theoretically improve search results. Enterprise search engines are well-versed with named entity extraction tools and techniques, which is how this information has been generated in the past decade. The […]
- Tricks For Taming Keywords With Regular Expressions
So far my articles about technical SEO have focused on how to adjust a site’s configuration or architecture to make it more crawlable and indexable. In this post, I’m writing about the other end of the technical SEO process: using analytics data to analyze traffic and user behavior by keywords. When looking at keyword data, […]
- Last Call – Search Engine Land’s SMX East Starts Next Tuesday in NYC
Time is running out! Search Engine Land’s conference – SMX East begins next Tuesday September 13th in New York City. Register now to reserve your place! Your investment in coming to SMX East will pay off many times. We guarantee it. Register for your All Access pass and get 3 days of cutting edge search […]
- Why “Second Chance” Tweets Matter: After 3 Hours, Few Care About Socially Shared Links
There have been various studies suggesting that if someone doesn’t see a tweet or a Facebook post within a few hours, they’ll never see it at all. Now link shortening service Bit.ly is out with another. After three hours, Bit.ly has found, links have sent about all the traffic they’re going to send. So start […]
Search News From Around The Web:
Applications & Portal Features
- Google Docs suffers outage, CNET News
- Offline Google Docs, Google Operating System
- Customize Google Docs Interface, Google Operating System
- Google announces Dart programming language, ExtremeTech
- How our cloud does more with less, Official Google Blog
- iGoogle’s New Interface, Google Operating System
Business Issues
- Google Transfers Mobile Patents To HTC, Who Then Sues Apple, paidContent.org
- Yang Says "Not for Sale": All-Hands on Yahoo’s Slippery Deck!, AllThingsD
- Activist Investor Slams Yahoo Board, Wall Street Journal
- Bartz Calls Yahoo’s Board A Bunch Of “Doofuses”, TechCrunch
- Bartz’s severance package tops $10 million, CNET News
- Carol Bartz exclusive: Yahoo "f—ed me over", Fortune
- Twitter closes massive funding round, Fortune
Local, Maps & Mobile
- How to Create Deals in Bing Business Portal, Search Engine People
- Make your Business Listing stand out!, blog.mapquest.com
Link Building
- 74% of SEOs Buy (or Would Consider Buying) Links!, SEOptimise
- Link Building in 2011, Web Optimist
Searching
- Google Eats Their Organic Search Results, SEO Book
- Google Redirects Some Chrome Users to the Encrypted Search Interface, Google Operating System
- Google Tests Removing Icons From Search Filters, Search Engine Roundtable
SEO & SEM
- How Bing Uses CTR in Ranking, and more with Duane Forrester, Stone Temple
- Major Google Algorithm Update By End Of Year?, Search Engine Roundtable
- Optimization Techniques for Various Content Types, Vertical Measures
- Search Engine Algorithm Research & Testing, Search Engine Watch
- SEO & Content Freshness – Case Study, Daily SEO Tip
- September 2011 Google Webmaster Report: Panda 2.4, Image Quality & Subdomain Changes, Search Engine Roundtable
Social Media
- Facebook Adds Microformats To “Download Your Info” Feature, TechCrunch
- Do Social Signals Drive Traffic?, SEOmoz
- WBF’s – The Anatomy of a Successful Web Video Series, SEOmoz
Video, Music & Image Search
- Google Image Bug With Arrows Skipping, Search Engine Roundtable
- New Advanced Image Search Page, Google Operating System
Recent Hot Items From Sphinn, Our Social News Sharing Site:
- You just shared a link. How long will people pay attention? – How long is a link “alive” before people stop caring? Does it matter what kind of content it is, or where you shared it? At bitly we see a lot of links, and while every link is special, we’re learning a few general principles that we can share.
- The Power of Channels for Increasing AdSense Revenue – Rae Hoffman does it again. This article explains the value of channels within the Adsense network.
- 74% of SEOs Buy (or Would Consider Buying) Links! – Some very interesting results from an honest and anonymous poll asking SEOs if they buy, or would buy, links for SEO. A nice comparison between paid link ethics across different countries too, especially comparing US and UK practices.
- The Mark Zuckerberg Guide to Building Facebook Profiles – A basic guide to effective use of the Facebook platform.
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