Performance Max (PMax) Google Ads campaigns explained
PMax uses AI to maximize conversions across Google Ads. Learn how Performance Max works, when to use it, and tips for optimizing campaign performance.
Topic: Blogger
What are PBNs? Risks, rewards & SEO implications explained
PBNs promise fast links—but at what cost? Learn how private blog networks work, why they’re risky, and what to consider before using them in SEO strategy.
Schema markup: What it is, how to use it, & real-life examples
Schema markup helps search engines understand your content. Learn how structured data improves SEO, enhances visibility, and powers rich results.
6 link building techniques for ecommerce
Combining content-led link building and creative outreach techniques can help you improve your ecommerce site's SEO performance.
Google Search Console adds CNAME DNS verification
Previously, Google only supported DNS verification using the TXT method.
Reputation attack sites have plummeted in Google, but can still harm
Sites like Ripoff Report, Pissed Consumer and Complaints Board are still a danger for businesses and people with a low online presence. Here's what you can do to decrease the threat.
Google Search Console fixed a bug with Google Tag Manager verification
Check to see if your properties are still verified in Google Search Console.
Ad Network Recommendation: Monumetric
Disclosure: We have not been paid to recommend this product, although we do use an affiliate link on this page. Everything that is written on this Product Recommendation page is the writer’s honest opinion. For websites running on WordPress (or Blogger), Monumetric is the top choice of ad network by The Online Advertising Guide. […]
Crawl data analysis of 2 billion links from 90 million domains offer glimpse into today’s web
Data analysis reveals the distribution of PageRank is highly right-skewed meaning the majority of hosts have very low PageRank.
The Role of Nofollow Links in SEO
Written by Chris Hinchly, SEO Specialist Link building is a fundamental element of SEO. As a webmaster or digital marketer, you want as many sites as possible linking to your platform. Of course, they have to be quality links to make a difference in search engine rankings. The simplest way to understand the role that […]
Top Social Networks
Social Media is forever changing. What started with sites like Friends Reunited simply helping you find your old classmates in the early noughties is now a complex set of ecosystems. Each social network has its own culture and rules. Many now have their own celebrities and sub-cultures too, which are completely unknown by the outside […]
Google expanding types of predictions they remove from autocomplete
The autocomplete search function saves 200 years of typing time every single day.
SearchCap: Google AdWords design, Yelp & TripAvisor & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Confirmed: New AdWords interface rolling out to more usersAug 10, 2016 by Greg Finn Google has confirmed the rollout of the new user interface to more AdWords users. SEO and the […]
Google begins massive migrations of their blogs from blogspot.com to googleblog.com
Google begins their own site migration project for their official Google blogs. Will they listen to their own site migration advice?
SearchCap: The Day In Search, February 18, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search Engines More Trusted Than Social Media For News & Information [Study] When it comes to getting general news and information, consumers worldwide put as much trust in search engines as […]
SearchCap: The Day In Search, February 15, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Sticks With Improved Reporting Interface Bing Ads announced that the new reporting user interface released in October is now the default. Users will no longer see the option to […]
Which Ad Network?
Choosing which ad network you join can be quite overwhelming. Each one will offer you the moon, so how do you decide which one to trust? Unfortunately, the answer isn’t as simple as us just pointing at the best one and telling you to go with them. You see, there are more ad networks out […]
Bing Now Handpicks News Writers For Its Social Sidebar
Bing is dipping its toes into a form of what Google calls “authorship” with today’s announcement that news writers are now being featured in Bing’s Social Sidebar. U.S.-based searchers can now see journalists appearing in the “People Who Know” section of the Bing sidebar. These authors are often mixed in with those who appeared in […]
SearchCap: The Day In Search, September 11, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Must-Have Browser Tools For Link Builders Of all the tasks associated with content advocacy (I have never actually liked the term link building, and my business card has never included those […]
How YouTube Will Escape Google’s New Pirate Penalty
Google has announced that it will soon penalize sites that are repeatedly accused of copyright infringement. But one site in particular doesn’t need to worry: Google’s own YouTube. It has a unique immunity against the forthcoming penalty. POSTSCRIPT: Please also be sure to read our follow-up article, Google: Many Popular Sites Will Escape Pirate Penalty, Not […]
Bing Relaunches, Features New Social Sidebar, Snapshots
Bing announced a relaunch of its search engine today, with a big emphasis on bringing social into search. But wait! Didn’t Bing already have social as part of its search experience? Yes, but now the search engine hopes to do it better, especially by largely off-loading social elements into a new sidebar area. The new […]
Did Penguin Make Google’s Search Results Better Or Worse?
Google’s latest search algorithm change designed to fight spam and improve its search results went live yesterday. Plenty of people are seeing its impact already. Better or worse? It’s easy to find some examples of things being bad; it’s hard to say overall if there’s been a net improvement or not. Judging Relevancy Is Tricky […]
SearchCap: The Day In Search, April 18, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 8 Products That Might Be On Yahoo’s Chopping Block Yahoo’s product teams are officially on notice. Shortly after announcing Q1 earnings yesterday, new Yahoo CEO Scott Thompson dropped a bomb during […]
Under Threat Of Being Blocked Google, Facebook Comply With India’s New Internet Censorship Rules
After China and the US, India is the third largest internet market in the world. But India has philosophically aligned itself more with China in pursuing a policy of censorship toward publication of content deemed “offensive” or “objectionable” by individuals, groups or the government. A recently enacted law seeks to remove all such content from […]
RIAA Scolds Google, Wants Search Algorithm Changed To Fight Online Piracy
Saying that Google has a “special responsibility” to fight copyright infringement, the Recording Industry Association of America (RIAA) has issued a report card that scolds Google for not following through on promises to fight piracy. In a report card issued Monday, the RIAA takes a look back at four promises that Google made last year […]
SearchCap: The Day In Search, December 12, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Seven Mobile SEO Myths Exposed Not too long ago, the article Mobile SEO is a Myth got a lot of people fired up about the foolish notion that mobile SEO is […]
Rudolph, The Red-Nosed Search Engine? Bing’s New TV Ads Have A Ranking/Bass Stop-Motion Flavor
If you know that Hermey The Elf longs to be a dentist, that Rudolph The Red-Nosed Reindeer’s girlfriend is named Clarice, and if you can sing “Silver and Gold” as well as Yukon Cornelius, Bing’s new holiday ad campaign will be right up your alley. The Microsoft search engine’s newest video spots play off the classic Rankin/Bass Christmas […]
Brands & News Sites Among Winners From Google’s Freshness Algo Update, Report Says
Major brands and a variety of news sites — from established outlets to internet-only gossip sites — are among the winners from Google’s recent algorithm update that aimed to reward fresh and more recent content.
Google Maps Sports New Look & Feel
Don’t be alarmed the next time you use Google Maps: Yes, pretty much everything looks just a little bit different than it did yesterday. There’s not a single, major change; instead, almost all of the individual pieces of the Google Maps interface have been updated: the red marker pins, the navigation controls, the Satellite/Earth/Traffic/etc. widget […]
SearchCap: The Day In Search, August 31, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Tightens Review Process For New AdSense Publishers Google has added a new review step to its process for adding new AdSense publishers, presumably to better eliminate abuses and improve the […]
What Wins In Google Universal Search? Videos, Images & Google!
Searchmetrics has conducted a data analysis on what type of content appears most often in Google Universal Search results, as well as which sites are most visible in them. Video and image content wins, as does content hosted on Google’s own properties. Universal Search Loves Video, Images The most revealing data from the study, which the […]
Today On Google+: Business Profiles Terminated, Blueprint For Businesses On Google+ Will Be Made Available To All Shortly
Below is today’s top news relating to Google+, as reported on Search Engine Land and from other places across the web. Businesses Removed From Google+ Google Removes Mashable, Sesame Street & Other Prominent Accounts From Google+ is a post by Matt McGee which highlights some of the recently terminated Google+ accounts. Mashable, Ford and even […]
SearchCap: The Day In Search, July 5, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Profiles Will Be Public: Google To Terminate All Private Profiles After July 31st There was speculation back in March that Google was going to launch a social network when it […]
Google’s Blogger & Picasa To Get Renamed Soon: Report
Google is planning to rename two of its popular services soon: Blogger will become Google Blogs and Picasa will become Google Photos. That’s according to Mashable, which says the changes are due in the next six weeks. Google’s YouTube property will not be included in the company’s rebranding efforts, but other products beyond Picasa and […]
Google+ Has Been Blocked In China
Just one day after Google offered invites to Google+, China has blocked access the new social networking site. This is not surprising at all as China typically blocks all social sites including Twitter and Facebook. The Chinese censorship system has been dubbed the “Great Firewall” and is currently blocking Google.com. Other notable blocked sites include: YouTube Foursquare IMDB […]
SearchCap: The Day In Search, June 29, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: Google Analytics Gets Social Engagement Reporting Google Analytics has just announced a new set of reports (and functionality) that will enable websites to track social interaction with their content. This […]
Obvious Corporation Re-Launched By Some Of Twitter Founders
Biz Stone is following in Evan Williams’ footsteps in stepping away from day-to-day operations at Twitter, joining with Williams and Jason Goldman, also a Blogger and Twitter veteran, to re-form The Obvious Corporation, the company that incubated Twitter. On his blog, Stone explained his departure: “…it has come to my attention that the Twitter crew […]
SearchCap: The Day In Search, May 13, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Cracking Down On Toolbars Showing Too Many Ads Google has been notifying their AdSense for Search partners of a recent AdSense guidelines change that impact the use of the program […]
25 Things I Hate About Google, Revisited 5 Years Later
Five years ago, I wrote a story called “25 Things I Hate About Google.” It went viral, to my surprise. I thought it was worth revisiting that story on its five year anniversary, to see how many of those “hates” have been fixed. So let’s dive in!
SearchCap: The Day In Search, March 4, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Hotpot Places A Bet On Las Vegas Google’s on-the-streets promotional blitz for its Hotpot ratings and recommendations service has landed a new home: Las Vegas. The company has just announced […]