Topic: Cable News Network, Inc.

News Video Research Offers SEO Opportunities

In a previous article titled New Online Video News Search Study – Is the Business Case Made?, I discussed a DoubleClick Performics study that looked at how consumers interact with online video news, how they use search in the process, and their desire to see more video search results on the mainstream search engines. To […]

Small Business Success Stories: What We’ve Learned So Far

A baker, a guitar teacher, a florist, and a real estate agent: Those are the four small business owners I’ve profiled in this space recently. Before I continue with more online marketing success stories, this seems like a smart time to step back and see what we’ve learned to date. Listening to the experiences of […]

A Small Business Marketing Success Story: Pink Cake Box

Ready for something different? Typically in this space each month, I write a “How To” or “Why To” article with ideas and tips for helping small businesses succeed online. I’d like to go in a different direction: profiles of small businesses that are succeeding online. I’m a big believer that learning from the successful examples […]

Google Health Readies For Launch, In Test With Cleveland Clinic

The very long awaited Google Health may be about to launch. The New York Times and CNN have reports this morning that Google and the Cleveland Clinic are announcing a pilot program that reportedly will involve the creation of personal health profiles on Google for anywhere between 1,500 and 10,000 patients. These profiles will include […]

SEO

Tech Companies Go After Yahoo Employees In Wake Of Microsoft & Layoff News

Silicon Valley Recruiters Zero In On Yahoo Employees from CNNMoney reports that technology recruiters are being inundated with requests from technology companies for them to find and secure Yahoo employees. Specifically, these technology companies are seeking developers, project managers, and key executives who may want to jump ship ahead of a possible Yahoo-Microsoft merger and […]

Google News’ New Local Angle

Just as Ask is introducing “BigNews,” Google is offering local news. The Google News Blog says that the new capabilities allow users to “create a local section for any city, state or country in the world.” As the Google News Blog admits, Google isn’t the first to do this. Topix.com was (Topix cofounder Rich Skrenta […]

SEO

Searching For Southern Tornado Maps

Now that you can search for user-generated content more easily on Google Maps, I checked to see if people had been creating and sharing information about the tornadoes that tragically tore through the Southern US states of Alabama, Arkansas, Kentucky, and Tennessee. Surprisingly, there wasn’t much there in contrast to the mapping that went on […]

Center For The Digital Future: Perceptions Of Search Reliability And Accuracy Declining

The University of Southern California’s Annenberg School for Communication’s Center for the Digital Future is engaged in an ambitious longitudinal study on consumer behavior and media usage. Each year the center surveys the same 2,000 US adults to track attitudes toward media as well as any changes in actual media consumption. This year the center […]

SEO

Search Year 2007: Search News, In Review

Each month, I compile Search Month — a recap of all the stories that have happened relating to search, categorized by topic. I thought it would be fun to take all the Search Months over the past year and produce this edition of Search Year 2007. It was far more work than I imagined, but […]

Live Blogging: SMX Social Media – Social Media Marketing Essentials

I’m live blogging Search Marketing Expo Social Media. I see that Kim Krause Berg is also live blogging this session for Search Engine Roundtable, so now I feel all this competition with her. (Eric Lander at Search Engine Journal also live blogged it, as did aimClear Blog, so the competition is really heating up now.) […]

CNN & Google Sign Multi-Year AdSense Deal

Google announced that CNN has partnered with them on a multi-year deal for displaying Google AdSense contextual ads on CNN.com. Under this deal, “Google will serve as the exclusive provider of auction-based text advertisements throughout CNN.com,” according to the press release. AdSense is available to both large and small publishers. However, one would assume that […]

Google’s Last Visited Time Stamp Gets Down To The Minute

Google Cache Showing Last Retrieve Dates in Minutes at Search Engine Roundtable shows how Google is now showing when it last visited some pages on a per minute or per hour basis, rather than in the traditional per day style. For example, this is how Google has normally shown last visit dates for some pages: […]

YouTube Democratic Presidential Debate Airs On CNN

It’s quite clear that then Internet and now online video have changed political marketing. Whether they have changed the nature of political discourse is another thing entirely. Indeed, people will be discussing whether last night’s YouTube-CNN Democratic presidential debate was a watershed moment for American politics or simply a novel mechanism to deliver questions “from […]

Google’s Wireless Spectrum Proposal To Win In FCC

FCC Draft Auction Rules A Win For Google, Hi-Tech Industry from CNN Money reports that Google’s wireless spectrum proposal gained backing from FCC chairman Kevin Martin. Ultimately, this could see Google buying wireless broadcast rights. The USA Today article, New rules could rock wireless world, explains part of the proposal means that you might be […]

Revealing The Sources Of Google News

American journalists and news reporters never reveal their sources. Google News follows suit, nowhere providing a list of the more than 4,500 English language news sources it claims to track. However, Henk van Ess, an investigative journalist from the Netherlands, offers a service that reveals the names of 1,256 news sources used by Google News […]

Democratic Debate To Be Co-Sponsored By YouTube

Via Mashable, YouTube, CNN partner for presidential debate from the San Jose Mercury News coves how YouTube will be co-sponsoring the first official Democratic debate, along with CNN and others. There are very few details about what the sponsorship means. Would YouTube be airing the debate live? We know YouTube doesn’t air anything live. So […]

Snakes On A Google

We noted the great Google python rampage in headlines yesterday, but the story continues. Since it’s a slow news day, so why not. On April 1, the python pet of a Google employee in New York got loose. No joke. The python was found yesterday, and no one was harmed. Not even the python. Need […]

What’s So Different About Being Small?

Let’s get this out of the way right now: Hands-on SEO and SEM for small businesses is no different than it is for large corporations. Small businesses need to develop great content around targeted keywords and get quality inbound links… just as any other business does. On the PPC front, small businesses need to write […]

A Search Engine For Geriatrics

Attention all you over-50 types: The folks behind new search engine Cranky.com think they’ve got just what you need to avoid search rage and information overload. The new service, which is really a select directory of 5,000 sites most popular among users 45 and older, simplifies search results by only presenting you four links and […]