SearchCap: The Day In Search, June 4, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web: From Search Engine Land: Search Marketing Expo Day One RecapToday was the inaugural Search Marketing Expo show in Seattle, SMX Advanced. The music was lively, the lunches were outstanding and the sessions were both fun […]

on June 4, 2007 at 9:44 pm | Reading time: 6 minutes
Chat with SearchBot

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:


  • Search Marketing Expo Day One Recap
    Today was the inaugural Search Marketing Expo show in Seattle, SMX Advanced. The music was lively, the lunches were outstanding and the sessions were both fun and very educational. Below, you can find day one session coverage as well as general buzz around the blogosphere on the conference. If I…

  • Yahoo Search Marketing Begins Quality-Based Pricing
    The next phase of Yahoo’s new search marketing platform, aka Panama, has been announced today with quality-based pricing. The new quality-based pricing will impact both the search network and the content network. Now, an advertiser’s cost may be discounted based on several factors, including “publisher conversion rates, traffic source and…

  • Search Results Getting Safer
    The State of Search Engine Safety was released by Site Advisor today. In this report, we learned that search results are now safer then they were a year ago. 4% of the search results are link to risky sites, down from 5.0% reported last year. Sponsored results are 2.4 times…

  • Google AdSense Coming To A Map Near You?
    This InfoWorld article indicates that Google will be integrating more ads, including potentially AdSense, onto Maps themselves. The plan was discussed at Google Developer Day last week. When the program would roll out isn’t entirely clear — I was at Developer Day but not in that session — but Google…

  • Baidu Expanding To Europe
    Baidu to announce European expansion plans from Network World reports Baidu, the Chinese search engine, has plans to expand to Europe. Shawn Wang, Baidu’s CEO, said they would have more details on the European launch later this month. There are some hints that Baidu will initially target a younger demographic,…

  • Insight Into Google’s Search Quality Efforts
    Google Keeps Tweaking Its Search Engine from the New York Times has some deep insight into the workings of Google’s search quality team. Google Blogoscoped has an excellent summary of some of the highlights from the article. In short, Amit Singhal, the head of the search quality team, let the…

  • Microsoft Building New Secret Search Engine?
    Microsoft: Silicon Valley Team Building Stealth Search Engine from Techcrunch reports rumors that Microsoft is working on a new search engine. Techcrunch says a “rock star” team of twenty or more people is developing this new search engine. They are building out the next generation “horizontal” search engine. I am…

  • Yahoo Search Marketing Adds Free & Paid API Access
    Yahoo announced they will be providing free and fee-based API access to their new search marketing platform, code named Panama. The Yahoo Search Marketing Commercial API Program gives free access to “Yahoo Search Marketing’s robust and scalable APIs, and offers growing businesses optional fee-based services to accommodate their wide ranging…

  • A Call To Standardize Local Search Listings
    Last year, I called for a common standard for submitting links to search engines, along with others, and the top search engines amazingly put their ongoing competition on a back burner long enough to agree to all support a common format for the public good: Sitemaps. I’m now calling…

  • Adapting To Google’s Universal Search
    Before we go further, the bottom line. Specific to link building and link driven content publicity, the roll-out of Google Universal Search should not cause you to make any drastic changes in how you go about building links for your content. However, it is worth looking at a couple…

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Paid Search & Contextual

Searching

SEM Industry

SEO & SEM

Social Media

Video & Image Search

Other Items

Add Search Engine Land to your Google News feed.    Google News

Related stories

New on Search Engine Land

About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

Related topics

Link buildingSEO

Get the must-read newsletter for search marketers.

Topics

Our events

About

Follow us

© 2024 Third Door Media, Inc. All rights reserved.

Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Search Engine Land the leading Search Engine Optimization digital publication.