SearchCap: The Day In Search, April 20, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web: From Search Engine Land: Google Search History Expands, Becomes Web History Google’s Search History feature, which was switched on as a default option for many Google searchers in February, has now been renamed Web History […]

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Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

  • Google Search
    History Expands, Becomes Web History

    Google’s Search History feature, which was switched on as a default option for
    many Google searchers in February, has now been renamed Web History to reflect
    how it has expanded to track what Google users do as they surf the web. It’s a
    huge move for Google and raises anew…
  • Complaint Over
    Google-DoubleClick Acqusition Expected To Be Filed At FTC Today

    Google draws privacy complaint to FTC from News.com reports three
    organizations are going to file a joint complaint today with the Federal Trade
    Commission over Google’s proposed acquisition of DoubleClick. The Electronic
    Privacy Information Center (EPIC), along with the Center for Digital Democracy
    (CDD) and the U.S. Public Interest Research…
  • Battelle Chats
    With Microsoft’s General Counsel On Google/DoubleClick Antitrust Allegations

    News Analysis: Microsoft General Counsel on DoubleClick and Antitrust from
    John Battelle documents some of his conversation with Microsoft’s general
    counsel Brad Smith today….
  • Does "GoogleClick"
    Spell The End For Bid Managers?

    This week’s announcement of Google’s new AdWords Preferred Cost Bidding may
    have been a whimper compared to the bang of its DoubleClick acquisition news.
    But the two events may be related in a way that could spell trouble ahead for
    the paid search bid management companies like Atlas, Omniture, KeyWordMax,…
  • Google’s Q1
    2007 Profit & Revenue Rises Over 60%

    Google announced first quarter earnings for 2007 showed revenues of $3.66
    billion, an increase of 63% compared to the first quarter of 2006 — and an
    increase in profits of 69%. You can see the financial tables for the first
    quarter of 2007, plus the earnings call is archived, and…
  • Google Acquires
    Marratech’s Video Conferencing Software

    Google announced that they have acquired Marratech’s video conferencing
    software (not the company, just its software)….
  • Time For Google
    To Give Up The Fight Against Paid Links?

    The Paid Links Economy from Philipp Lenssen at Google Blogoscoped is a nice,
    thoughtful follow-up to last week’s paid links debate that erupted after
    Google’s Matt Cutts featured a new way to report paid links. There’s plenty of
    the history of link buying and assorted comments, though Philipp’s article
    doesn’t…
  • New SEO Tools:
    Robots.txt Builder, Term Targeting & Crawl Test

    Three new SEO tools came out this week that are worth a look. Dave Naylor
    released a robots.txt builder tool, while SEOmoz released term targeting and
    crawl test tools. Some more about the tools, below:…
  • SES NY: Click
    Fraud Remains A Contentious Issue

    Yesterday, Click Forenics released its quarterly Click Fraud Index showing a
    purported increase in click fraud from 14.2 percent in Q4 ’06 to 14.8 percent
    in Q1. By contrast, Google argues that "click fraud" constitutes less than
    0.02 percent of all clicks. Chris Sherman earlier summarized the Click
    Forensics findings….
  • StumbleUpon
    Releases StumbleThru For Domains

    StumbleUpon, a search service that displays recommended sites for users based
    on interest profiles, has released StumbleThru, a service that searches for
    content from some of the most popular sites on the web, including Flickr,
    MySpace, Wikipedia, YouTube, BBC, CNN, and Physorg. This makes it easy to
    discover new content…
  • Yahoo’s
    Upgrades And Migrates Events Site Upcoming

    Events are an important but historically neglected area of local search,
    previously the almost exclusive province of newspapers and printed weeklies.
    Now there are a range of startups and more established sites providing local
    events information. They include Socializr, Attendio, Eventful, Zvents,
    Citysearch, AOL Cityguide, Heyletsgo, Jambase, the various ticket…
  • Google To
    Integrate News With Web Search Results

    Soon, Google will quietly begin changing the way it blends news results and
    standard web search results, co-mingling links to news sources and web pages
    if your search terms are relevant to current news events. The new format will
    replace OneBox news links that have normally appeared at the top…
  • Search In
    Pictures: Easter; Search Fun, Google Power, Art & Signs

    In this week’s Search In Pictures, here are the latest images culled from the
    web, showing what people eat at the search engine companies, how they play,
    who they meet, where they speak, what toys they have and more….
  • The Case Of The
    Missing White House Cached Page On Google

    In my story about Google’s new content removal tools, I highlighted the fact
    that anyone can potentially wipe out the cached copy of a page, even if they
    aren’t the page’s author. To illustrate this, I was going to use as an example
    how the official George W. Bush page’s…
  • Google Declares
    Stephen Colbert As Greatest Living American

    It’s official. Stephen Colbert is the Greatest Living American, or at least
    now ranks tops for that phrase at Google. It’s all come from the latest Google
    bombing campaign sparked off in part by Stephen himself. The backstory on
    this, plus the "I thought Google bombing didn’t work anymore"…

Search News Headlines From Elsewhere

Applications & Portal Features

Business Issues

Local, Maps & Mobile

Paid Search & Contextual

SEM Industry

SEO & SEM

Social Media

Video, Audio & Image Search

Other Stuff


Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Danny Sullivan
Contributor
Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.

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