Google Updates The General Guidelines Section Of Their Webmaster Guidelines
Google has made significant changes to the content on their Webmaster Guidelines documentation.
Topic: Google Maps
SearchCap: Google AdWords Columns, Apple Street Views & FairSearch Funds
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Adds Lottery & Powerball Numbers To Search ResultsJan 27, 2016 by Barry Schwartz Did your odds just increase? Bing added winning lottery numbers to their quick answer box. Brand Bidding […]
Is Apple About To Launch A Competitor To Google Street View?
Google Street View is a dramatic and sometimes useful feature of Google Maps that helped set it apart from competitors such as Nokia Maps and Bing Maps a few years ago. Now, there’s evidence that Apple may be seeking to create its own version of Street View. The following posting appears on Apple’s site: It […]
AdGooroo Launches Competitive Insights For Local Paid Search
The new tool provides keyword, ad copy and budget insights at a city level.
SearchCap: Google Core Explanation, Bing Updates & Bad Ads Report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Explains What It Means To Be Part Of The “Core” AlgorithmJan 21, 2016 by Barry Schwartz To be core, the algorithm needs to be consistent enough to run by itself […]
Survey: Under 40 Percent Start A Local Search With A Search Engine
What we widely call “local search” is only partly about search engines. Finding local content and making offline purchase decisions is a multifaceted process that involves several categories of information and devices. That’s according a new survey and report from IDC and YP. The report, called “Local Search Unleashing Opportunities for National Advertisers,” is based […]
Google To Shut Several Search APIs In February
Google to close the Google Patent Search API, Google News Search API, Google Blog Search API, Google Video Search API, Google Image Search APIs on February 15.
Google Street View Goes “Miniatur” To Capture Hamburg Model Train Exhibit
Miniatur Wunderland is a massive model railroad exhibit in Hamburg, Germany, spread out over 1,300 square meters (nearly 14,000 square feet). It’s reportedly Hamburg’s most popular tourist attraction. Started in 2000, it features eight sections that depict various scenes and countries throughout Europe and the US, including a mini Las Vegas and Grand Canyon. Google […]
SearchCap: Bing Speed Test, Google Maps Driver Mode & Google Confusion
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Predicts Launches AreWeIn.net For NCAA March Madness Basketball FansJan 13, 2016 by Amy Gesenhues Site offers daily analysis of NCAA basketball teams, predicting whether or not they’ll make the tournament […]
Google Maps For Android Gets “Driver Mode” Feature To Anticipate Your Next Stop
Only available to Android users, the new feature will be rolled out through the end of this week.
Forget Your Testimonials Page, 2016 Is The Year Of Reviews
Let's face it: Customers aren't reading your testimonials page. So what can you put in its place? Columnist Greg Gifford shares his ideas.
SearchCap: Local Search, SEO Columns & Engaging SEO Stories
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting Social With Search Engine Land: Our Most Engaging Stories Of 2015Dec 30, 2015 by Lauren Donovan Likes, comments, shares — you name it, we tallied it. Here are the most […]
Where’s Santa Claus? Your 2015 Guide To NORAD Tracks Santa & Google’s Santa Tracker
Santa Claus is coming to town! Here's how to keep track of his approach via the web, smartphone, or even by making a voice call.
SearchCap: Cortana Voice Activation, Yahoo Mobile Upgrade & First Day Of Winter
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Winter Solstice Google Doodle Marks The Shortest Day Of The Year Dec 22, 2015 by Amy Gesenhues The animated snow globe on Google’s US home page today marks the first day […]
SearchCap: Google Search Console Updates, App Install Tracking & Knowledge Graph API
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Changes How It Logs Search Analytics Data As Of December 14, 2015Dec 21, 2015 by Barry Schwartz Google documents a change to how it logs data for the Search Analytics […]
Search In Pics: Sundar Pichai In India, Star Wars Google Cardboard & Google Shoe Repair Shop
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Sundar Pichai, Google’s CEO In India: Source: Google+ Google Hosts The Santa Clara University Men’s Basketball […]
Google Releases API For “Google My Business” Local Listings
Now developers can automate the management of their businesses Google My Business listings via the new API.
Bing iOS App Gets Barcode Scanner For In-Store Price Comparison, Uber Integration & GIF Support
Bing releases version 6.1 of their mobile app for iOS, bringing nice new and welcome features to the app.
SearchCap: Facebook Business Search, Google Maps App & Link Building
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Goodbye Keyword Optimization — Welcome To The Age of Topical Optimization Dec 15, 2015 by Stoney deGeyter Columnist Stoney deGeyter believes we have moved beyond “traditional” keyword optimization and should now […]
Is “Facebook Professional Services” Facebook’s Stealth Project To Beat Yelp?
Unannounced desktop-only feature gives people the ability to find the highest-rated businesses in a given area.
Google Maps Rolls Out Upgrades For iOS: Gas Prices, Busy Times, Offline Navigation
Google has updated Maps on iOS so that its features are more in line with its Android sibling. The updated features, some of which have already been announced and rolled out, include offline maps and navigation, busiest venue/store hours and gas prices. While other mobile apps have offered gas prices in the past, this small […]
SearchCap: Google App, Holiday Decorations & AdWords Reports
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Never-Before-Seen AdWords Data Points That Have Been Quietly Rolled Out To Your Account Dec 14, 2015 by Susan Waldes Columnist Susan Waldes dives into the new Report Editor in AdWords […]
Google Search App For iOS Gets 3D Touch & Google Maps iOS App Gets Gas Prices
Google has updated the iOS search app and maps over the past few days.
SearchCap: New Google Reconsideration Requests, Four Google Ads & Bing Elections
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Gears Up For 2016 Elections: Launches Candidate Pages, Political Index & TimelineDec 8, 2015 by Amy Gesenhues Bing says its “Election 2016” search experience is the first of several election-related […]
SearchCap: Google Local CTR, Yahoo Jumbo Ads & Local One Box
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Update Shopping Policy Center In February 2016Dec 4, 2015 by Ginny Marvin Most advertisers won’t be affected, but all should review to ensure compliance in the new year. New […]
Google Posts That Local Results Are Influenced By Clicks, Then Deletes That
Does Google use click data for local rankings? A new post by a Googler said so, but it was then quickly edited to remove those details.
Google Santa Tracker & Santa Village Go Live, Counting Down Days Until St. Nick Takes Flight
This year's Santa Village includes coding games and holiday traditions -- all available via desktop or the Santa Tracker Android App.
Google’s Year Of Change Hits Mobile Retail
How have recent changes in Google's mobile SERP display impacted traffic, and what can you do about it? Contributor Jonathan Hunt lays it out.
SearchCap: Google Store Data, AdWords Shopping Ads & Semantic Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 3 Google Patents You Need To Know About In 2016Nov 25, 2015 by Pratik Dholakiya Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could […]
Local Traffic “Diversion” — Google Claims It’s A Bug, Yelp Says It’s Intentional
Local search represents between 30 and 40 percent of mobile search results. Local is critical for consumers and represents billions in annual ad spending. And it’s a high-stakes area for all the companies involved in serving or selling to local businesses. Over the weekend, the following exchange took place on Twitter regarding Google’s local search […]
SearchCap: Google Penalty, Yandex Actions & Google Shopping
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAsNov 23, 2015 by Ginny Marvin The new mobile experience is among the updates released before the holiday shopping […]
SearchCap: Yahoo Gemini, Google Search Console & Penguin Update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Prep For The Pending Penguin Update & Ensure You’re Penalty Free In 2016Nov 17, 2015 by Erin Everhart The next Penguin update is coming soon, according to a Google […]
SearchCap: Google Smarter Search, Facebook Google App Indexing & Foursquare With Apple Maps
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare Joins Apple Maps Data Sources As Company Builds Out EcosystemNov 16, 2015 by Greg Sterling Apple continues to improve its mapping product by adding new features and content, albeit often […]
SearchCap: Google Updates Local Guides, Bing Rewards On MSN & New AdWords Tests
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Using Points To Boost User Reviews, Beef Up Maps Content Nov 13, 2015 by Greg Sterling A couple of years ago, Google created a program in the mold of the […]
Google Using Points To Boost User Reviews, Beef Up Maps Content
A couple of years ago, Google created a program in the mold of the Yelp Elite Squad called City Experts. It was intended to accelerate the acquisition of “high-quality” local business reviews. The name of the program was changed in January of this year to Local Guides. The original program offered rewards based on the […]
Europe Turns Antitrust Attention To Google Maps For Android
The antitrust investigation (or enforcement action) against Google in Europe is currently focused on shopping search. There’s an earlier stage, but parallel investigation of Android is now taking off. Comments from regulators and European politicians suggest there’s a potentially long road ahead for Google and many investigations to come. Indeed, a more formal local search […]
SearchCap: Overstock’s Google Decline, Google Search Console Severity Label & Offline Google Maps
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Offline Search & Turn-By-Turn Navigation Come To Google Mobile MapsNov 10, 2015 by Greg Sterling Earlier this year, at Google’s May developer conference, the company announced that Google Maps search and […]
Offline Search & Turn-By-Turn Navigation Come To Google Mobile Maps
Earlier this year, at Google’s May developer conference, the company announced that Google Maps search and turn-by-turn navigation will be available offline. Today it’s starting to roll out this capability to Android users and later to iOS. Users will be able to search Maps offline and get directions with a weak or non-existent connection: You […]
SearchCap: Google Maps App, AdWords Loan Referrals & BrightLocal Study
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Things People Want To Know About AdWords, Direct From GoogleNov 5, 2015 by Matt Lawson Last month, AdWords product managers fielded questions in front of a live audience at SMX […]
Moving Your Office Without Losing Rankings: The Local Business Owner’s Guide
Is your business moving to a new location? If so, check out columnist Joy Hawkins' guide to ensuring a smooth transition in Google.