AI-driven personalized search: A practical guide
See how personalized AI search uses entities, context, and multimodal signals to influence discovery beyond traditional rankings.
Topic: Miami
Website Rank Checker: How to track and improve your rankings
See where your site ranks in Google. Use our free Website Rank Checker to monitor keyword positions, analyze performance, and spot SEO opportunities.
Types of landing pages: Examples & when to use each
From lead gen to click-through, not all landing pages are the same. Learn the main types, see examples, and discover how to choose the right one for your goals.
People Also Ask: The obvious opportunity most SEOs are missing
Boost visibility with Google’s People Also Ask boxes. Learn how PAA works, why it matters for SEO, and tips to get your content featured.
SEO at a crossroads: 9 experts on how AI is changing everything
AI is forcing SEOs to rethink roles and tackle new challenges. Here’s what nine leaders say SEOs must do to thrive in the new era of search.
Decoding ad spend: Key insights from the 2024 presidential election
Comparing the marketing strategies of both candidates, we'll examine spending breakdowns, tactics and factors that shaped the outcome.
First SEO conference for lawyers – Dec 6 in Miami
Discover sustainable SEO strategies to achieve higher rankings, attract quality leads, and secure more signed cases. Network with top legal SEO experts to grow your practice.
Elon Musk names new Twitter CEO: Linda Yaccarino
Yaccarino, who was chairman of global advertising and partnerships at NBCUniversal Media, will focus on business operations at Twitter.
Optimizing for Bing Places: Is it worth it?
Despite its limitations compared to Google Business Profile, Bing Places can be a solid source of local organic traffic for some industries.
Microsoft Advertising to treat phrase match the same way Google Ads does
The new treatment will begin in mid-May.
AI in action
Marketers’ jobs have never been more complex. They have to juggle vendors, evaluate complicated technology, and draw insights from reams of data, all while meeting skyrocketing customer expectations. But artificial intelligence is changing the equation, helping marketers make sense of a deluge of information and effortlessly execute more effective campaigns. Watson Marketing’s suite of AI-powered […]
Local SEO
Contributed by Mike Hayes, Founder of Darby Hayes Consulting If you run a local business, there is a good chance you’ve heard of SEO (and likely been pitched SEO services by numerous email and telemarketers). However, there is a lot of misinformation around the web, and what this guide hopes to do is set the […]
Searcher intent: The secret ingredient behind successful content development
Contributor Dave Davies takes the guesswork out of determining what type of content will resonate with an audience by creating Excel formulas to help determine what a searcher may be looking for.
Google home services ads program rebrands, expanding to 30 cities by end of 2017
The program is now in 17 cities. A new app helps businesses manage leads throughout the day.
Google Maps will tell you how hard it will be to find parking
Now you can plan enough time not just for driving to your destination but also the time it takes to park at your destination with the Google Maps app.
SearchCap: Google Pays Apple $1B, comScore Report & SEO Content
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down 1 Billion PC Searches From 2014, But Mobile Volumes Likely Way UpJan 22, 2016 by Greg Sterling December desktop search rankings from comScore came out yesterday. Bing gained slightly […]
Facebook Launches Events Discovery To Help iOS Users Find Nearby Events
The new mobile feature, available for people in 10 major US cities, is the leading edge of Facebook's effort to improve the Events product.
SearchCap: Local Marketing Automation Tools, App Indexing May Change SEO & Mars Google Doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enterprise Local Marketing Automation Tools — New Marketing Intelligence Report Sep 29, 2015 by Search Engine Land Completely updated with the latest industry statistics, developing market trends, new vendor profiles and […]
Bing Predictions Tackles The NFL, Likes The Broncos, Colts, Packers & Seahawks
Having done pretty well with predictions for basketball, tennis and soccer, Bing turns its prediction engine loose on the upcoming NFL season.
Google Now Bugs Remove Cards From Users While Google Now Tests Custom Background Themes
Google Now has a bug where informational cards are not being displayed to some users. Plus, Google Now is testing geographically relevant background themes.
SearchCap: The Day In Search, May 22, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: DoubleClick Search Tools To Migrate To Enhanced Campaigns Now Out Of Beta The custom toolset Google designed to help DoubleClick search users migrate to enhanced campaigns has come out of beta. […]
Searching for The Super Bowl Start Time: 2013 Edition
Surely every organization managing an event site knows at this point that people want to know what time things start. And that those potential viewers are likely to turn to Google to find out. This year, Google just provides the answer right at the top of the page: February 3rd at 3:30 pacific. Just as […]
YP: Restaurants Remains Top Local Search Heading, Medical The Top-Spending Ad Category
Local publisher and ad network YP (the private-equity owned combination of AT&T Interactive and AT&T Advertising Solutions) has released its US-focused Q2 “Local Insights Report.” The data in the report are derived from searches conducted across the company’s multi-platform network: “563 million searches and nearly 11 billion impressions in Q1 2012 across the YP Local Ad Network’s 300+ online, mobile, […]
SearchCap: The Day In Search, October 3, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Digg’s Irrelevance, Facebook’s Timeline, Marketing Diversity & More One thing’s for certain in the online marketing industry: change. That was the frame for our “Discussion of the Week” […]
SearchCap: The Day In Search, August 23, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blind Social Sharing & Its Effect On Personal Credibility Social media may seem like ‘information overload’ for some, especially since there are now thousands of tweets sent per second and millions […]
Bing Maps The Mall
Today Bing added 400 shopping mall maps as part of a larger “venue maps” (indoor mapping) effort. A minor but useful addition to Bing Maps (especially if the initiative expands), users can now zoom in on any of the included malls and see the stores and related details for the various tenant retailers. This is […]
Searching for the Superbowl Start Time: How Are The Engines, the NFL, and CBS Doing?
Last year, I took a look at the spiking searches leading up to the Superbowl to see how the search engines, and those who want to be found in them, satisfied those queries. This morning, I took another look, and while things are a bit better from a searcher satisfaction perspective (primarily due to increased blended results […]
Don’t Forget The Place Your Customers Call Home
A new year offers new opportunities for local search providers and small business customers to reevaluate their advertising strategies to reflect the latest consumer usage trends and economic realities. On December 31st, Yellow Pages directory publisher Idearc emerged from bankruptcy with a new name, SuperMedia, and a fresh understanding that new initiatives in the online […]
Google, Bing & Yahoo Bribe Users With Free WiFi
Who expected the search wars to open a new front involving WiFi? Google, Bing & Yahoo have each just announced free WiFi promotions of various sorts. Google, which previously said it would provide free WiFi on all Virgin America flights through early next year, is now going to provide it at 47 US airports through […]
Is Google Using A Privacy Double Standard?
There is a much longer post to be written on Google’s privacy policies and its history of combatting or complying with government requests for information and those of third parties using the courts to get access to user data. But I’ll take two recent items to illustrate the complexity and potential contradictions here. Google was […]
Google Researchers Create Landmark Image Search Engine
When most of us travel, we like to visit famous landmarks in the area we’re touring. It’s easy to find famous landmarks, like the Eiffel Tower or the Great Pyramid, but can be difficult to find lesser known sites. And for armchair travelers, it can take time to search for images of landmarks even with […]
Using Analytics For Local Search Optimization
Many businesses seek to target local searchers for their products and services, and careful review of a site's analytics is one of the key weapons in a local business's competitive arsenal. Here are a few tips on what metrics to look at and how to use some of them in optimizing your site to rank better in local search results.
SearchCap: The Day In Search, October 14, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Problems Continue With Google Local Business Listings
What do the Google searches; Orlando Hotels, Miami Discount Car Rental & Dallas Discount Car Rental have in common? The obvious answer is that they are all local searches on popular phrases in major metro areas. A less obvious answer is that like the infamous Denver Florist search last December, they all return seemingly authoritative […]
November 2007: Search Engine Land’s Most Popular Stories
Below are Search Engine Land’s 10 most popular stories from November 2007:
SearchCap: The Day In Search, November 23, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Wife Googles Husband, Discovers He Kept Lottery Win A Secret
Miami woman sues missing husband for share of lottery win from the AP reports a husband was keeping a huge secret from his wife. The secret? He won $19 million in the Florida lottery jackpot! Donna Campbell is now suing her husband for half of his winnings, which turned out to be $600,000 after he […]
SearchCap: The Day In Search, October 29, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Everyscape 3-D Mapping To Give Google, Microsoft A Run For Their Virtual Money
Three dimensional mapping company Everyscape has been busy building its product out for the last several months. This morning it finally launched, with four US cities to show for its effort: Aspen, CO, New York, Miami, FL, and Boston. And while Google and Microsoft have been battling it out in public and the press with […]
Searcharazzi: Potpourri
How, we ask, can Searcharazzi compete with the iPhone today? Any salacious details on the first malfunctions? Disappointed users? Easter egg functionality? Do tell, as Searcharazzi is not exactly camping out in front of an Apple Store. We did, of course, get our email from Apple saying that the iPhone is indeed here. So let’s […]