Topic: Search engine optimization

SEO

SearchCap: Google Ads management, search click data & new writers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Data: Google organic search CTRs decline on desktop, see big drop on phonesJan 24, 2019 by Greg Sterling Mobile organic clicks on declined roughly 10 points between 2016 and 2018. Google […]

SEO

SearchCap: Cortana integration efforts & content accessibility

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft seeks more Cortana distribution, deeper integration on Android, iOS Jan 18, 2019 by Greg Sterling We’re heading toward a voice-first world for publishers, retailers and brands. Leveraging Amazon search ads […]

SearchCap: Google Gmail ads, DuckDuckGp Apple Maps & Amazon ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Amazon Sponsored Products ads now support dynamic bidding, bid adjustmentsJan 15, 2019 by Ginny Marvin Advertisers can opt-into automated bidding and tailor bids for the search ads by page placement. DuckDuckGo […]

SearchCap: Google blog comments & People also ask in Google

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nofollow couldn’t save the Google webmaster blog from comment spamJan 14, 2019 by Barry Schwartz Google’s plan of “preventing comment spam” with the nofollow link attribute didn’t work for its own […]

SearchCap: SEO at Google, Sitelink ad tips & SMX Munich

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How to avoid a site migration disaster Jan 11, 2019 by Chris Sherman There are many reasons you might be considering a site migration: introducing a new CMS, changing hosting providers […]