Topic: ZDNET

Abandoning The Yahoo Deal: Microsoft’s $5 Billion Mistake?

If Microsoft’s walkaway from the Yahoo deal is indeed a ploy to save $5 billion, Microsoft CEO Steve Ballmer may have proven himself pennywise and pound foolish. He was prepared to spend billions to finally make Microsoft a serious rival to Google. For a bit more, he may have destroyed Microsoft’s chance to get there. Despite what I’m about […]

Yahoo’s Yang Outlines Vision For An Integrated, Open Yahoo 2.0

Yahoo’s Jerry Yang took the stage at CES yesterday to offer a vision for the company’s future as a more integrated, open platform and “starting point” for consumers on the internet. Much of the news surrounding Yahoo yesterday was about the new mobile application Go 3.0 and related widget platform for third-party developers and advertisers. […]

Google & Human Quality Reviews: Old News Returns

A quote from Google’s director of research Peter Norvig in an article at Technology Review about how human reviewers assess Google’s search quality is starting to pick up play on the web and will no doubt grow. Problem is, it’s not news. Still, I suppose it’s interesting to those who are new to the space […]

SEO

Who’s Ranking For Knol? Hello, Wikipedia!

Ah, sweet irony. Yesterday I spent some time raising concerns about knowledge aggregation sites like Wikipedia and the forthcoming Google Knol potentially ranking tops for every search conducted. Today, what’s in the top results for Knol? Yep — a new Wikipedia page on the topic! The page was created yesterday and took less than 24 […]

Facebook Ads System Launched: Facebook Pages, Social Ads, & Beacon

Facebook has launched a new Facebook Ads program offering three major products for advertisers: Facebook Pages, a way for businesses to build branded pages on Facebook to connect with their audiences; Facebook Social Ads, an ad system allowing Facebook users to be targeted by demographic interest, and “friend activities,” and Facebook Beacons, allowing activities at […]

Microsoft Casts Doubt On Google Enterprise Apps

Microsoft responded to the announcement of CapGemini support for Google Apps yesterday with a statement and a list of questions about Google Apps for the Enterprise — or reasons potentially not to use them. Mary Jo Foley at ZDNet has both, and the list of 10 questions/reasons is also at Read/WriteWeb. The questions Microsoft raises […]