SearchCap: Bing Opens EU ‘Forgotten’ Form, Marin Supports Google Shopping Campaigns & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Marin Software Adds Support For Google Shopping Campaigns Marin Software has added support for Google Shopping Campaigns, which will become the only way to manage Product Listing Ads (PLAs) in AdWords […]

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scap240pxBelow is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Marin Software Adds Support For Google Shopping Campaigns
    Marin Software has added support for Google Shopping Campaigns, which will become the only way to manage Product Listing Ads (PLAs) in AdWords beginning in late August. The dynamic campaigns tool in the Marin platform automates Shopping Campaign creation and optimization. Advertisers can automate bid strategies, based a number of targets such as product-specific revenue […]
  • Mobile PPC Tips & Tricks – What Works & Doesn’t
    As we all know, the mobile environment is becoming more important, and mobile PPC is a topic companies are starting to pay more attention to. At this point, there’s still a lot of low-hanging fruit out there. In this article, I’ll share some mobile stats to begin with, and then provide some PPC tips and […]
  • The World’s Quickest (Authentic) SEO & Marketing Audit In 12+1 Steps
    I am, according to those who know me, a very structured person. In order to function, I have to live by spreadsheets, task lists and processes. Without them, I’m lost. It’s just life. Isn’t everyone like that? But despite my obsession with structure and process, I don’t like giving clients a one-size-fits-all web marketing campaign. […]
  • Bing Adds School Ratings To Search Results
    Microsoft Bing has announced they’ve added a new feature to the school snapshot boxes on the right hand panel — the school’s rating. They’ve added school ratings, rankings and academic indicators directly in Bing Snapshot. Microsoft says this works for searching for schools from elementary to high school to higher education. Bing displays how they […]
  • Bing Opens Its Right To Be Forgotten Form
    Over six weeks after Google launched their form for Europeans who want to make their Right To Be Forgotten request, Microsoft Bing has launched theirs over here. The form does differ from Google’s but both Google and Bing, as well as other search engines, have the obligation to follow the mandate and review each request […]

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Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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