SearchCap: The Day In Search, February 5, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Elections: Super Tuesday Map And Twitter Updates Google’s LatLong blog has two posts relevant to today’s "Super Tuesday" US presidential primaries. The first is about a Super Tuesday primary map […]
Danny Sullivan on February 5, 2008 at 3:37 pm | Reading time: 6 minutes
Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.
From Search Engine Land:
- Google
Elections: Super Tuesday Map And Twitter Updates
Google’s LatLong blog has two posts relevant to today’s "Super Tuesday" US
presidential primaries. The first is about a Super Tuesday primary map that
presents a range of content, including video, on election results — as Google
has in the last couple of primaries. The map also features real-time
Twitter… - MicroHoo: Boon
Or Bust For Yahoos?
Yahoo has had a morale problem for some time, according to anecdotal reports
from company insiders. Jerry Yang and other executives at the company have
been trying urgently to fix that and restore the company’s former, dare I say
it, esprit de corps. I had been told by one… - When Linking
Experts Go Underground
For years I’ve seen a free and flowing stream of information and advice about
how to build links, and as the engines have improved detection of the junk,
the better link builders continued to thrive while those who sold crappy
services to crappy content ran for cover. At least… - Five Simple
Linkbait Metrics (& How To Measure Them Cheaply)
Many people jump into social media marketing because they feel they "should be
doing it". Many times companies don’t take the time to identify their goals
and why they want to engage in a campaign. Identifying and measuring social
media metrics can be easy and inexpensive. Here are some… - A Bad Month For
SEO’s Reputation
We seem to be going through another wave "SEOs are scumbags" incidents, and I
find myself with little energy to push back against them with yet another
defense of the industry. It’s not that SEO doesn’t deserve better treatment.
It’s just that I feel anything I could say, I’ve said… - Search
Illustrated: Building A Company With Social Media
So much discussion in the SEO community today centers around social media
because of its potential to drive traffic, increase awareness, and build
links. The challenge of this new medium, though, is to marry social media
tactics with real business goals. Today’s infographic explores some ways that
a business…
Search News From Around The Web:
Applications & Portal Features
-
Google offers security and compliance services for any e-mail system,
News.com -
Yahoo’s Zimbra Releases v5.0 with BlackBerry Support, New Ajax Features,
TechCrunch -
Simplifying email security, archiving and discovery, Google Enterprise
Blog
Business Issues
-
IAC’s Diller Summons Flixster To New York Just To Kill The Deal,
TechCrunch -
Russia’s Rambler Doubled Revenues to Over $60 Million in 2007, Quintura
Blog -
Fast deal heats up enterprise search, Vnunet.com -
AOL buys online affiliate marketing network buy.at, Reuters - Comcast, eBay may bid for
AOL, San Jose Mercury News
Link Building
- Boost
Organic Results. Link Build with Social Media, Search Engine Watch Blog
Local, Maps & Mobile
- Mysterious Google Interface
Design, SEO By The Sea -
Powers of 10 in Google Earth, Google Earth Blog
Microhoo!
-
How Google Could Keep Yahoo From Microsoft, New York Times -
Outsourcing Search To Google Will Save Yahoo How?, Silicon Valley Insider -
Flickr’s Version Of A Mass Protest, TechCrunch -
Rupert Murdoch: $900M is better than -$45B, HipMojo -
Murdoch: Not Interested In Yahoo!, Forbes -
Privacy Groups Ready to Oppose Microsoft Takeover of Yahoo, Search Engine
Journal -
The Best from Around the Web on the Microsoft / Yahoo! Deal, SEOmoz - Takahashi:
Google, Microsoft next battle in cloud computing, San Jose Mercury News - Silicon
Valley after a Microsoft/Yahoo merger: a contrarian view, Marc Andreeseen - Yahoo
Holders: What Are You Waiting For?, Wall Street Journal -
Google, Yahoo Going After Outlook, eWeek
Paid Search & Contextual
- Breaking
News: New Leadership at Efficient Frontier, Search Engine Watch Blog -
Why
AdSense Earnings Are Sharply Dropping, SEO Book -
Interesting Google AdSense Implementation, ShoeMoney - 4 Ways
Google AdWords Can Increase Small Business Profits, Search Engine Watch -
Microsoft adCenter Labs Unveils Digital Advertising Innovations at Fourth
Annual Demo Fest, CNN Money -
Social Sites Don’t Deliver Big Ad Gains, Wall Street Journal
Primary Elections
-
Barack Obama vs. Hillary Clinton : Super Tuesday , Search Engine Journal
Searching
- Google Files
Known Highly-Ranked Queries Patent Application, Search Engine Roundtable
SEM Industry
- Don’t
Waste Money on a So-Called SEO Specialist, Search Engine Watch -
Does The Search Engine Optimization Expert Really Exist?, BruceClay.com -
Why SEO collective wisdom lacks credibility, SEO Theory - Don’t Touch Me, You’ve
Got ‘Kudos’ Bill Slawski!, Learning SEO Basics -
New Events Calendar Feature – Support for iCalendar, SEOmoz -
Survey Says… Please Help Make SEO Book Better :), SEO Book -
Sphinncon Israel 2008, We’ve arrived! | Ophir Cohen – Web Marketing Done
Right., www.ophircohen.com -
Going to SphinnCon Israel Today, Job Is A Four Letter Word
SEO & SEM
-
How Long Does it Take to Rank in Google? How Many Hours do I Have to Work Each
Day? SEO Book -
Website Grader Gives Out Free SEO Tips, TechCrunch - Can You Click
on a Google Listing to Increase Your Rankings?, Search Engine Roundtable -
How to Uncover the Fundamental Information Necessary To Plan A Strategically
Successful SEO Campaing, Part I, Search Engine Guide - Long Live
Traditional SEO, All Things SEO -
Forget the Tail – Focus on the Head for SEM, WebMama - Webmasters
Report February 2008 SERP Changes, Search Engine Roundtable
Social Media
-
PR Expert Chris Winfield On Tomorrow’s Shoemoney Show, Shoemoney -
First Impressions – Social News Central, Social News Central -
Part Three: From Twits to Tweeple, Why I Embraced Twitter and You Should Too,
Search Engine Guide -
MySpace Developer Platform Goes Live (Sorta), TechCrunch -
Our doors are open to OpenSocial developers, OpenSocial API Blog -
The danger of social markers made public (more on the Social Graph API),
Bokardo - Is
Google’s Social Graph API a Creeping Privacy Violation?, Read/Write Web
Video, Music & Image Search
-
Google Images Prefers Showing Fresh Pictures In Search Results, Digital
Inspiration - Image Appears
When Text Is Highlighted, Google Blogoscoped
Web Analytics
-
Learn about Landing Page Optimization, Google Analytics Blog
Other Items
-
Le générateur de mots clés de Google n’est pas très poli… [An unfortunate
captcha at Google], Abondance -
Schadenfreude: Googlers stranded at the airport during company trip to
Disneyland, Valleywag -
Brazil Carnival Google (and Orkut) Doodle, InsideGoogle
Last 20 Hot Items From Sphinn, Our Social
News Sharing Site:
- 25 Websites every seo should know
- Google Predicts Super Tuesday
Results - Rounding Up the Search Industry
Recaps - A Bad Month For SEO’s Reputation
- Search Illustrated: Building A
Company With Social Media - How To Educate SEO/PPC Staff from
Scratch - Rewriting URLs: SEO for Dynamic
Sites - Don’t Touch Me, You’ve Got ‘Kudos’
Bill Slawski! - Does The Search Engine
Optimization Expert Really Exist? - Search Engine Optimization For
Your Flash Site - Optimizing the Planet: SEO on a
Global Scale - Don’t Waste Money On a So-Called
SEO Specialist, says AMEX ‘Expert’ - Take TopRank Reader Poll: 35
Online Marketing Tactics for 2008 - Why I Don’t Want to Twitter My
Life Away - How to Successfully Moderate a
Conference Panel, A Comprehensive Guide - Nofollow Killed Google Social
Graph API 3 Years Ago - Stop Guessing – Study Your
Competition! - Search Engine Strategies London
2008 - The frog the scorpion and the
alligator: A Parable - How to Herd Organic Search Traffic
to Your Blog
Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.
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