In memoriam: A tribute to Bruce Clay
A longtime search leader’s final industry conversation explores AI, content structure and the evolving craft behind ranking well.
Topic: Search Engine Watch
This day in search marketing history: February 18
Yahoo stops using Google search, plus: Core Web Vitals, RSAs become default, Google Shopping Campaigns For PLAs and more.
This day in search marketing history: January 1
We launch This Day In Search Marketing History, plus: is Google evil tipping points, popular Search Engine Land articles and more.
Danny Goodwin joins Search Engine Land
In addition to writing daily about SEO, PPC, and more for Search Engine Land, Goodwin will also manage and grow Search Engine Land’s roster of subject-matter experts.
Goodbye Search Engine Land, SMX and Third Door Media
After more than two decades of writing about search and online marketing, as well as speaking at and organizing dozens of conferences, it's time to hang up my e-spurs and move on to other adventures.
LISTEN: Danny Sullivan reflects on 21 years covering the search industry
In this week's podcast, our outgoing co-founder Danny Sullivan talks about the beginnings of his career documenting the search marketing industry, how SEO has evolved and why he's stepping away now.
SearchCap: Google payday loans, Google Maps edits & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ban on payday & high-interest loan ads going into effect nowJul 20, 2016 by Ginny Marvin After a week’s delay, the ban on predatory lending ads for AdWords advertisers is […]
SearchCap: comScore data, link building & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Link building is a human endeavorMar 22, 2016 by Andrew Dennis The secret to getting valuable, high-quality links? According to columnist Andrew Dennis, it’s one-on-one interaction with another person. Evangelizing organic […]
5 Things New Advertisers Need to Know About Google AdWords Campaign Settings
Google’s default settings often aren’t as advantageous as one might think. Columnist Aaron Slusky explains which settings you may want to change.
Long-Time SEO & Industry Speaker Aaron Shear Passes Away
The SEM industry mourns the loss of Aaron Shear, a well-respected long-time SEO.
SearchCap: Google Mobile Friendly Rolling Out, Yahoo & Bing Deal
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says There Are 4.7% More Mobile Friendly Websites Today Than Two Months Ago The fear of Mobilegeddon encouraged many webmasters to make their sites mobile friendly. Google says there was […]
SearchCap: Google Health Knowledge Graph, Bing Ads Insights & SEO Job
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Introduces Rich Medical Content Into Knowledge Graph Users will soon see deeper health information for more than 400 conditions. 5 Trends That Will Transform Your Agency Pitch- February 12 Webcast […]
SearchCap: Google Back With Twitter, Apple & Google Deal To Expire & Google App Indexing Stats
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: As Apple-Google Deal Expires, Who Will Win The Safari Default Search Business? Will it be Bing, Yahoo or Apple itself that supplies Safari’s search engine? The Future Of Search Is Productivity […]
SearchCap: Yahoo Search Share Grows, Local Mistakes & SEO Spam
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 10 Common Mistakes To Avoid On Local Websites Avoid the pitfalls that trip up many local business owners with these tips from columnist Greg Gifford. Firefox Deal Continues To Boost Yahoo […]
SearchCap: Bing Content Quality, Google Maps Evolves & Sofa Sunday
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: To Create Useful Links, Think Like A User, Not A Content Producer Are you letting your users down by focusing too much on attracting links? Columnist Julie Joyce suggests a mode […]
After Killing SES, Incisive Media Seems To Think “OMG” & Tries To Bring It Back
Incisive Media, which purchased the Search Engine Strategies conference when it was near the height of attendance, killed the brand entirely last year in place of a new ClickZ Live event. But now, after what seems to have been a disaster of the first ClickZ Live show, the company is scrambling back to revive SES. […]
SearchCap: Google Doodle, Yelp & Yahoo Deal & Analytics Smart Lists
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Adds “Smart Lists” To Automate Remarketing List Optimization Earlier this week, the Google Analytics team announced the release of Smart Lists, a new remarketing list type that automates list […]
SearchCap: The Day In Search, March 20, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelp and YP Enter Into “Strategic” Content, Distribution Partership YP and Yelp have announced a strategic partnership that will in the near future provide YP advertisers with an enhanced presence on […]
SearchCap: The Day In Search, February 20, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yandex Reports Revenue Up 37% In Q4, Ad Network Revenue Nearly Doubles Russian search giant Yandex reported a strong Q4 2013 today, with overall revenue up 37 percent from Q4 2012 […]
SearchCap: The Day In Search, February 18, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Delivering On Search: Behind The Scenes With An Ad Agency SEO Manager Today’s full service ad agency services go far beyond building out creative and determining media placement. As Lowe Campbell […]
SearchCap: The Day In Search, February 13, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Expands Mobile Sitelinks Coverage In US, Will Roll Out To EU Markets Bing Ads announced today that it will complete roll out of sitelink extensions on mobile devices in […]
SearchCap: The Day In Search, February 3, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Brings Search Funnels Attribution Modeling Tool To AdWords Google announced it is adding a Search Funnels Attribution Modeling Tool to AdWords to help marketers better understand how AdWords campaigns are […]
SearchCap: The Day In Search, January 27, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX West Rates Increase Saturday – Register Now, Save $200! Early Bird rates for Search Engine Land’s SMX West conference expire Saturday. Register now and get three days of exceptional content […]
SearchCap: The Day In Search, December 24, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t miss out on learning from the pros. Attend an SMX West workshop! Sharpen your marketing skill set by attending one of six in-depth workshops offered on March 10. Choose from […]
SearchCap: The Day In Search, December 19, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Latest Transparency Report Shows Rise In Content Removal Requests From Russia & Turkey Google announced today it has released its eighth Transparency Report since 2010 when the search engine began […]
SearchCap: The Day In Search, December 17, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Retailers Spending Record Levels On Paid Search In 2013 Holiday Season An early look at the paid search performance this holiday season shows retailers invested at record levels, beginning earlier, and […]
SearchCap: The Day In Search, November 27, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Keyword Planner Now Shows Trademarked Terms At some point recently, Google started to indicate terms that are trademarked in the Keyword Planner with the TM mark. Dan Shure of Evolving […]
SearchCap: The Day In Search, November 19, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Twitter Improves Search On Mobile Apps By Adding Toggles & Photo Filters Twitter announced they have improved the search capabilities on the iOS and Android mobile apps. Twitter added: A toggle […]
Incisive Media To Kill SES Brand, Rename Conference “ClickZ Live”
SES — formerly Search Engine Strategies — is about to undergo another name change, this time to “ClickZ Live.” The news comes from an email that Incisive Media sent to various contributors. From the email: Tomorrow is a big day for ClickZ and its sister brands Search Engine Watch and SES, and as our valued […]
SearchCap: The Day In Search, November 11, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Homepage Showcases Art Installment Of 2,000 American Flags To Celebrate Veterans Day Bing is celebrating Veterans Day today by featuring an image on its homepage from the Covina Rotary’s Club […]
RIP, Ren Warmuz, Founder & CEO Of Trellian
Veterans of the SEO space will know the name Trellian, a long-time SEO tools company. Veterans may also remember at some of the early search conferences often seeing the Warmuz brothers walking around, Ren and David. Sad news today that Ren is no longer with us. Pierre Zarokian has a nice In Memoriam post about […]
SearchCap: The Day In Search, October 28, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Dear Google Rivals: Do These New Proposals Solve Your Antitrust Concerns? Love, The EU Three years into its investigation of Google over antitrust issues, the European Union took another step closer […]
SearchCap: The Day In Search, October 25, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Microsoft’s FY2014 Q1 Earnings Report Includes 47% Growth In Search Ad Revenue Yesterday’s Microsoft FY2014 Q1 earnings report showed the company generated $18.53 billion in total revenues, with 47 percent growth […]
SearchCap: The Day In Search, October 23, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yahoo-Microsoft Search Tensions On Public Display In Court Ruling Microsoft has essentially had to sue Yahoo to get the company to fully comply with the terms of their 2010 “Search Alliance” […]
SearchCap: The Day In Search, October 15, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google AdWords Third-Party “Review Extensions” Start Rolling Out To All Accounts In June, Google announced the beta release of Review Extensions which allow advertisers to append a quote of endorsement from […]
SearchCap: The Day In Search, October 14, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Images: Search By Image Not Working For Many Google’s Search By Image feature is currently not functioning for many searchers. The search by image feature allows a searcher to take […]
SearchCap: The Day In Search, October 3, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Launches Its Own “Express” Program For Local Small Businesses This week, Bing Ads unveiled Bing Ads Express, a pay-per-click program for small local businesses that is clearly modeled on […]
SearchCap: The Day In Search, September 13, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Updates Answers For Social And SEO Value It’s amazing to me that it took Yahoo so long to update its Answers property. Once a thriving Q&A network and social search […]
SearchCap: The Day In Search, August 26, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How One Brand Switched A Million URLs & Lived To Tell About It: 5 Questions With HomeAdvisor.com Last year, home improvement company HomeAdvisor.com underwent a monumental rebranding effort that included switching […]
SearchCap: The Day In Search, August 14, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Brings More “Now” To Search With New Quick Answers Google is bringing more of the capabilities of Google Now to the search box and providing a range of personalized “quick […]